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Laura Dantonio's UX Portfolio

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Portfolio of Laura Dantonio, UX Consultant in London

Portfolio of Laura Dantonio, UX Consultant in London

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  • 1. Welcome.
    Laura DantonioUser Experience Portfolio
    laura.dantonio.09@gmail.com
    +44 07963975967
  • 2. 2
    Hello, my name is Laura.
    • I am a freelance User Experience Consultant, Interaction Designer, and Information Architect.
    • 3. I help my clients create memorable user experiences and be more profitable.
    • 4. I am active in the UX Community; I am a member of UPA and ACM.
    • 5. I have also organised Twitter meetups in London: Aperitweet.
    Laura Dantonio - UX Portfolio 2011
  • 6. 3
    Visual CV: Where I have been
    Laura Dantonio - UX Portfolio 2011
    Highlights of my work experience and education in the last ten years
  • 7. The UX Process
    4
    • Helps me think of users when designing products;
    • 8. Assists me to get the design right and save time and money;
    • 9. Supports team cohesion as it is an iterative process.
    Laura Dantonio - UX Portfolio 2011
  • 10. Selected Projects
    Five projects to show the quality and variety of my deliverables:
    POST OFFICE TRAVEL MONEY
    Online foreign currency order process.
    UNILEVER
    Online web strategy for promoting Cif’s cleaning
    products in Europe.
    STAR ALLIANCE
    Flight Status iPhone Application.
    BBCR&D
    Complete redesign of BBC R&D.
    HANSARD SOCIETY
    Mock Election website for teachers and students.
    5
    Others notable clients:
    Laura Dantonio - UX Portfolio 2011
  • 20. POST OFFICE | Expert Review & Usability Testing | 2011
    BRIEF
    • Post Office needed suggestions on how to improve the online ordering process of buying foreign currency.
    WHAT I DID
    • Planned and moderated user testing sessions and expert reviews;
    • 21. Presented findings to the client and written report.
    Deliverables:
    • User Testing Script
    • 22. Expert Review
    • 23. Client Presentation
    • 24. Written Report
    6
    Laura Dantonio - UX Portfolio 2011
    [1of 3]
  • 25. POST OFFICE | Competitive Expert Review
    • Created ad-hoc heuristics to test the Post Office’s ordering process;
    • 26. Compared the Post Office’s ordering process with their competitors;
    • 27. Delivered a written report and presented findings to the client.
    7
    Laura Dantonio - UX Portfolio 2011
    [2 of 3]
  • 28. POST OFFICE | Usability Testing
    • Prepared user testing scripts;
    • 29. Moderated eight usability testing sessions;
    • 30. Reported and presented findings to the client.
    8
    Laura Dantonio - UX Portfolio 2011
    [3 of 3]
  • 31. UNILEVER | New Website Concept | 2011
    [1of 5]
    BRIEF
    • Unilever wanted to promote Cif’s products online by creating a community around their products.
    WHAT I DID
    • Worked as a Sole Uxer in London and coordinated with the team in New York.
    • 32. Traveled and presented findings to the client in Milan.
    Deliverables:
    High fidelity wireframe
    9
    Laura Dantonio - UX Portfolio 2011
  • 38. UNILEVER | Collaborative Brainstorming Workshop
    Brainstorming user flows and wireframes on whiteboard with the team.
    10
    Laura Dantonio - UX Portfolio 2011
    [2 of 5]
  • 39. UNILEVER | Persona
    11
    Laura Dantonio - UX Portfolio 2011
    [3 of 5]
    Simplified the persona for the client’s presentation using the qualitative and quantitative market researchers created by the planner.
  • 40. UNILEVER | Scenario
    12
    Laura Dantonio - UX Portfolio 2011
    [4 of 5]
    Developed
    a visual representation
    of scenarios in order to assist the client understand the UX process.
  • 41. UNILEVER | Feature List
    Produced a feature list to prioritise development
    13
    Laura Dantonio - UX Portfolio 2011
    [5 of 5]
  • 42. STAR ALLIANCE | iPhone App | 2010
    [1 of 2]
    BRIEF
    • The client wanted to finalise the UX of the flight status mobile application for development.
    WHAT I DID
    • Optimised and specified the mobile UX of Star Alliance’s app;
    • 43. Presented the results via a document of 100+ pages.
    Deliverables:
    • Functional Specification
    • 44. Flow Diagram
    • 45. Mobile UX
    Mock up example
    Flow Diagram
    14
    Laura Dantonio - UX Portfolio 2011
  • 46. STAR ALLIANCE | iPhone App | 2010
    Created a functional specification document in two weeks which included:
    • gesture behaviors errors handling;
    • 47. screens descriptions
    • 48. actions and elements of each screen.
    15
    Laura Dantonio - UX Portfolio 2011
    [2 of 2]
  • 49. BBC R&D | 2009
    [1 of 4]
    Mock up example
    BRIEF
    • BBC required the content of their website to be re-organised and a distinct look and feel for their service to be developed.
    • 50. The site needed to be an easily navigable repository for thousands of documents, brochures and white papers from the last 50 years.
    WHAT I DID
    • Led the redesign of the site, as part of BBC’s developers, editorial team, visual designers and producers.
    Deliverables:
    16
    Laura Dantonio - UX Portfolio 2011
  • 55. BBC R&D | Personas & Scenarios
    Develop six personas & scenarios based on client research.
    17
    Laura Dantonio - UX Portfolio 2011
    [2 of 4]
  • 56. BBC R&D | Site Map
    [3 of 4]
    • Created a site map which presented how the website’s contents were linked;
    • 57. Used different colours, as well as content and pages needed in order to illustrate a visual representation.
    18
    Laura Dantonio - UX Portfolio 2011
  • 58. BBC R&D | Annotated Wireframe
    [4 of 4]
    Annotated the wireframe using BBC’s grid and components.
    19
    Laura Dantonio - UX Portfolio 2011
  • 59. HANSARD SOCIETY | Mock Election Website | 2009
    [1 of 3]
    AIM
    • Mock Election enables teachers to manage students’ mock elections;
    • 60. Hansard allows teachers to coordinate with the teacher’s community which is spread across four UK nations.
    WHAT I DID
    • Led the UX process, support visual design and development
    • 61. Wrote the winning proposal for the pitch.
    Deliverables:
    Wireframe of the homepage
    20
    Laura Dantonio - UX Portfolio 2011
  • 64. HANSARD SOCIETY
    [2 of 3]
    The challenge was to create a site suitable for teachers and students, while providing back-end support for Hansard Society, as well as visualise election results on map and planning quizzes and games.
    Election results on map
    Game and quizzes
    21
    Laura Dantonio - UX Portfolio 2011
  • 65. HANSARD SOCIETY
    Created a User Flow diagram for the proposal document to demonstrate the election process.
    22
    Laura Dantonio - UX Portfolio 2011
    [3 of 3]
  • 66. 23
    What people think of me
    Laura Dantonio - UX Portfolio 2011
    Laura brought a great deal of creativity and imagination to the development of the site architecture which was underpinned by a strong understanding of the target audience and a brilliant eye for detail.
    Greg Welsh - Project Manager at E-skills
    Laura is an experienced and thoughtful Information Architect with a fine attention to detail. She works well as part of a team and delivers work to a high standard.
    Simon Kisner - Senior Producer at Milo Creative
    Laura is a focused, hard-working and knowledgeable information architect who demonstrated a strong understanding of user needs and business objectives in what was a complex and functional project.
    Giles Rollerstone - Head of UX at Brand Advocate
    .
  • 67. Thanks!
    Drop me an email laura.dantonio.09@gmail.com
    or call me +44 07963975967
    to discuss your project or my portfolio in more detail.