4 Ways Google Plus Will Help Grow Your Business

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What You Will Learn and Need To Know:
Maximize Your Local Visibility With Google Plus
1. Google Search, Local, Mobile/ Maps
2. Social Media – Google Plus Social Network, Google Hangouts
3. Word of Mouth Referrals- Google Reviews, Reputation Marketing
4. Google Authorship/ Content Social Authority

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4 Ways Google Plus Will Help Grow Your Business

  1. 1. How To Maximize Your Visibility with Google Plus
  2. 2. What You Will Learn:  What is Google Plus?  How Google Plus Will Help Grow Your Business – Local Visibility • Google Search, Mobile/Maps – Social Media • Google Plus Social Network – Word of Mouth Referrals • Google Reviews, Reputation Marketing – Google Authorship/ Content • Social Authority
  3. 3. What is Google Plus?  Google Plus is the very backbone (and future) of Google itself.  It is has replaced the former Google Places, local online directory  Google Plus Local is the combination of Google Places and Google Plus Social network  Allows local business to get found in Search, Google Maps, and Google Plus  Powerful platform that is Integrated with ALL Google Products!
  4. 4. What’s Your Biggest Challenge as a Business Owner?
  5. 5. Getting your phone to ring Getting new clients
  6. 6. How will Google Plus Help your Business?
  7. 7. …With one POWERFUL Platform… Google! Let’s Get Started…
  8. 8. How will Google Plus Help your Business?  Local Visibility – Google Search, Mobile/Maps  Social Media – Google Plus Social Network  Word of Mouth Referrals – Google Reviews, Reputation Marketing  Google Authorship/ Content – Social Authority
  9. 9. Search Example: Looking for a Frameless Shower Door NJ?
  10. 10. First 3 search Results- PAID Ads (you are paying Google to be at Top) Google + Local FREE Real estate online! 82% of local searches are followed by action!
  11. 11. Online Reviews are front & center for everyone to see!
  12. 12. Local Visibility: Google Search Search Ex. Family Dentist Manalapan 98% of People Never search Past Page 1 Get listed in Multiple Positions on Page 1 to increase Visibility and Clicks, Recognition, Trust
  13. 13. Mobile- local Search is skyrocketing Significant Rise of Smart phone and tablets searching business locally.  94% of Smartphone owners have local intent  90% have taken action as a result of that search  58% look for local information at least once a week  27% look for local information daily  All Smart phones & Tablets have built-in GPS which helps people find you
  14. 14. Local Visibility: Mobile
  15. 15. http://johnhdenny.com/1662/bluegl assx-local-mobile-search
  16. 16. How will Google Plus Help your Business?  Local Visibility – Google Search, Mobile/Maps  Social Media – Google Plus Social Network  Word of Mouth Referrals – Google Reviews, Reputation Marketing  Google Authorship/ Content – Social Authority
  17. 17. Google Plus Social Network
  18. 18. Google Plus Social Network Share posts, engage, comment, + 1, and connect
  19. 19. Google Plus Circles *Add targeted People to Your Circles and start building a following and new connections
  20. 20. Google Hangouts Powerful Online Live Video/ broadcasting Platform
  21. 21. Google Plus- Social Network Be active on Google Plus, build influence & authority and get found in SEARCH
  22. 22. Get found in search for your keywords
  23. 23. How will Google Plus Help your Business?  Local Visibility – Google Search, Mobile/Maps  Social Media – – Google Plus Social Network  Word of Mouth Referrals– Google Reviews, Reputation Marketing  Google Authorship/ Content – Social Authority
  24. 24. Word of Mouth- Reviews Reputation Marketing Online Reviews are front & center for everyone to see!
  25. 25. Positive reviews send you prequalified leads and helps sell your services for you. People buy from people they know, like, and Trust!!
  26. 26. Manage your Online Reputation
  27. 27. How will Google Plus Help your Business?  Local Visibility – Google Search, Mobile/Maps  Social Media – – Google Plus Social Network  Word of Mouth Referrals– Google Reviews, Reputation Marketing  Google Authorship/ Content – Social Authority
  28. 28. Google Authorship Allows Google to identify and match the individual author with their content. It is the tie between your online identity and the content you’re creating
  29. 29. Summary What is Google Plus? What is your #1 Challenge? How Does Google Plus Help Your Business?
  30. 30. Thank you! If you Like this Presentation and Found it Valuable, I have lot’s more to share! Follow Me on Google Plus! https://plus.google.com/LauraDeMeo1 Share with others!

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