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A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?
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A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?

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A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages? …

A2 Evaluation: Question Four - How Did You Use New Media technologies in the construction and research, planning and evaluation stages?

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  • 1. HOW DID YOU USE NEW MEDIA TECHNOLOGIES IN THE CONSTRUCTION AND RESEARCH, PLANNING AND EVALUATION STAGES? BY LAURA THORNBORROW Question 4:
  • 2. AdobePremiereElements9  The software which we had access to was ‘Adobe Premiere Elements 9’, which meant we could then edit all the footage for our music video, all the focus groups and any other videos clips which needed editing.  Premiere allows its users to add titles, effects, cut the clips, the tools to stretch the length of each clip, which would then help to create a clip and crisp yet professional final music video.  The focus groups which we carried out only needed a title adding and some of the clips cutting. This was the same for our locational shot which were carried out at both locations (including the forest and the urban). Although this was very different for the final music video. This needed lots and lots of editing, which meant spending hours upon hours on the editing software. Although it took time to edit the quality of the video would have suffered with out the editing software.
  • 3.  Adobe Premiere Elements 9 continued …  The program which was used was easy to understand, meaning that the skills learnt last year could then be built on and developed to then develop this years project.  If this music video was being produced for an artist in the music industry then professional editing programs would be used meaning that they could access more effects and features to fit with the artists typical conventions.  Even with the software which has been used I am very, very pleased with the outcome of the music video. AdobePremiereElements9
  • 4. AdobePremiereElements9
  • 5.  The tripod and camera were both essential pieces of equipment throughout the course. The camera which was used was a ‘Sony Handy-cam DCR-SR58E’. If we wanted to film a more professional- looking and high-end product then this camera would not be suitable, but because it was a amateur music video the camera used was perfect.  The camera was used for the all the filming in the music video, and the tripod was used the majority of the filming apart from the POV (Point Of View) shots as this needed to be as it the artist was actually looking at the same thing, therefore having this as a hand held piece made it look more rustic and realistic.  Both the camera and the tripod were not just purely for the music video but also for: progress so far videos, focus groups, locational shots, raw footage of the locations and storyboard animatic. Camera and Tripod
  • 6. Camera and Tripod
  • 7. Another camera which was used in the planning stages of the music video was a Fujifilm Finepix S4400. This enabled me to take quality photos which could the be used if needed in the digipak and on the advert. But they also gave people looking at our initial locations a clear idea of any problems which we could have been faced with during the filming process in each location. Camera (Fujifilm Finepix S4400)
  • 8. Camera (Fujifilm Finepix S4400)
  • 9.  DaFont.com is a website where your can download freely a wide variety of fonts.  The reason for using this website was due to the fonts on the computer not fitting your music video, the digipak or the adverts style. Therefore searching on dafont.com meant that we could search a variety of different fonts, which would fit all three products.  What makes the website even easier to use is that you can quickly search a particular theme and view the different fonts under that section. You can also type in the text which will be written, to see even better which one is suitable. Then once you have selected the correct font you simply click download and the font should appear on your computer. Then we were able to use in selected font in all three of our products. DaFont.com
  • 10. DaFont.com
  • 11.  BeFunky.com is what was used for the editing of our advert background image. It is a really simple was of editing your photos without any expense. You simply upload an image from the computer, facebook or where ever the image is saved. Then your simply choose from a large selection of adjustments and effects which are available along the left hand side of the print screen shown.  This website was very, very simple to us and doesn’t have the problem of sign up to the website. Because of the website we actually ended up using one the images edited on the website as the background for our advert. Without the effects from the website the advert would have had the same image on as the front panel of our digipak. Although this would have connect both the digipak and the advert together straight away, we felt that a slight different between them both would have been better. OnlinePhotoEditingSoftware
  • 12. BeFunky.com OnlinePhotoEditingSoftware
  • 13. OnlinePhotoEditingSoftware
  • 14. Adobe PhotoShop  Adobe Photoshop is another image editing software which we were allowed to use.  This was used to create the digipak. Having used photoshop in other subjects at A2, I was able to develop my skills further with the help of a pupil from last years media class.  Having the extra help meant the we could both create a product that fitted all the conventions of a digipak for our particular genre, and that also correctly portray our artist in the way that was had set out to do.  Photoshop was very helpful and useful in creating the digipak, because of the option of using layer, meaning that each panel of the digipak was on a different layer reducing the confusion, while putting them all together.
  • 15. Prezi.com is an online way of presenting lots of information attractively instead of just in a plan presentation. It means that with a little bit of help when creating your first prezi, you can create you own animated presentations meaning that when your actually presenting it, you are able to make the viewer more interested in what is being said. This online software has been used quite a few times in the course, purely because it is so easy to understand and to also enter information. Prezi was used for displaying our first initial ideas brainstorm for the music video. This enable the presentation to be seperated into different sections for different things like location, narrative, costume etc. Prezi.com
  • 16. Prezi.com
  • 17. Scribd.com is an online program which is able to convert written documents include Microsoft Word and PowerPoint presentations into something which we can then use to embed and then view on either blogs or websites. Scribd has been used in our project to convert many of our document so that they can be viewed on our blog. It includes: Survey Results, Music Video Treatment, Shooting Script – Urban Location, Forest Location, Flashbacks, Analysis of Song Lyrics, Risk Assessments (Urban Location & Forest Location), Magazine Advert Analysis and Final Video Feedback from Audience Scribd.com
  • 18. Scribd.com
  • 19. Slideshare.com is an online program which is able to convert presentations into something which we can then use to embed and then view on either blogs or websites. Slideshare has been used to present some of the information which we had created for the project. It includes: History of Music Genres, Analysis of Music Videos, Artist Research – Emeli Sande, Music Channel Research, What is a Digipak?, Analysing Digipaks, Analysing Digipaks: Mcfly – Motion In The Ocean, Analysing Emeli Sande’s Website, Font Testing For Digipak and Advert, Advert Edited Pictures, Advert Designs Slideshare.net
  • 20. Slideshare.net
  • 21. SurveyMonkey.com is a effective yet very easy was of creating surveys which can be printed but also completed online. We used this to help us establish what the singer/songwriter genre really wants the see in a music video. Therefore in the planning stages of development we could then include the outcome of the survey into the music keeping the viewer happy. The website was useful because from this we were able to create bar charts, which summarized all the information which was collected in the survey. The results were then displayed in bar charts as I said before but then uploaded onto our blog by using SlideShare.com Surveymonkey.com
  • 22. Surveymonkey.com
  • 23. Wordle.com is the easiest way of making key words in a topic look fun and attractive. Wordle has been used for displaying the convention’s of music videos and also ‘Read All About It’ song lyrics. Using wordle is easy you either copy and paste or write the words into the box provided and then click ‘GO’. They then get transformed in the exciting, colourful and inviting images which for us summarized the conventions of music videos and ‘Read All About It’ lyrics. Using this for the ‘Read All About It’ lyrics I was then able to create a moodboard which then made me understand what the song was saying, helping to create a narrative for the music video. Wordle.net
  • 24. Wordle.net
  • 25. Youtube.com is the most well-known video site around, its where video can be watched by anyone and uploaded only by account holders. Youtube was very useful in the way we could investigate and watch example of Andrew Goodwin’s Theory, carry out research into music directors and some of the work. But most importantly we could use it to analysis existing music videos such as ‘Train - Drive By’ and ‘Lady Gaga – Telephone ft. Beyonce’. This meant that we could watch some of the convention which we needed to include and gather ideas on how to include the particular convention in our music video. Youtube.com
  • 26. Youtube.com
  • 27. Summary… Overall through the project, I’ve used a variety of different technologies to help either in presenting the work or progressing with the project. Rather than having the same technology used through all the project, I thinking having different ways to present your work make the viewer want to reader the information rather than quickly skimming through it.
  • 28. Summary Continued… Although we used some of the technologies last year we have had to find new technologies due to problems with the software using to power our blogs now being compatible with some of the software from last. Even though this has been a problem we have managed to overcome it to create an inviting blog, which I thinks looks professional. Overall I’m very happy with the was my work is presented thanks to the software which has been used. But also the quality of the final music video, digipak and advert.

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