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  • 1. Aims
    • To gain knowledge of a range of different audience terms
    • To identify the audience of action-adventure films
    • SEAL/PLTS: To be able to discuss views and listen to others
  • 2. How can audiences be broken down? AUDIENCE
  • 3. Who are action-adventure films usually aimed at?
    • What makes you think this?
  • 4. Activity
    • Visit http://www.cinemauk.org.uk
    • Find out who is the main cinema-going audience.
  • 5. Activity
    • Watch the following clips taken from a range of action-adventure films.
    • Can you define the target audience – gender, age, interests?
    • Support your answer with specific examples.
  • 6. Reviewing Answers
    • What did you find out?
    • Who is the main target audience for action-adventure films?
    • Do they fall into the 29% of cinema goers between the ages of 15 – 24?
  • 7. Going Against the Grain
    • Watch the next clip.
    • Do you think the target audience for this film is someone other than men?
    • What about the film’s secondary audience?
    • Tomb Raider – clip linked to blog post
  • 8. Reviewing the Aims
    • To gain knowledge of a range of different audience terms
    • To identify the audience of action-adventure films
    • SEAL/PLTS: To be able to discuss views and listen to others
  • 9. Homework
    • You now have to create a presentation on your blog
    • outlining your film idea.
    • You must cover the following points:
      • Narrative – What is the film going to be about?
      • Iconography – How will we know it is an action-adventure film?
      • Characters – What type will you use? Which celebrities will star in it?
      • Setting – How will this connote action?
      • USP – What is your unique selling point?
      • Audience – Who is the target audience?