About young advisors open briefing 1


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About young advisors open briefing 1

  1. 1. Financial  Year   12/13  Young Advisors & Strategic PartnersHear more, see more, do more, be moreA pack that facilitates a better understanding of the Young AdvisorMovement, the charity, our strategy and our entrepreneurialsustainability. 8 Bradley Street – Manchester – M1 1EH
  2. 2. Table of ContentsTable of Contents ........................................................................................... 2  About Young Advisors .................................................................................... 3  What Projects Do ............................................................................................ 5  Sustainability .................................................................................................... 6  Case Studies .................................................................................................... 7   Young Advisors Train Local Councillors..................................................... 7   West Somerset Young Advisors Work With EDF ...................................... 10   Sefton Young Advisors and Feeling Safe ................................................ 12   Other Young Advisor Quotes ................................................................... 15   Page 2 of 15
  3. 3. About Young AdvisorsYoung Advisors are young people typically aged between 15 and 21,who show community leaders and decision makers how to engageyoung people in community life, local decision-making, research andimproving services.Young Advisors are trained agents of social action who guide localauthorities, housing associations and other local partners about what itis like for a young person to live, work, learn and play in theirneighbourhood.We have a national movement of young people across 55 projectsand we’ve trained and supported the employment of over 1,000Young Advisors to date.Young Advisors are locally recruited and professionally trained by theYoung Advisors Charity to provide links between professionals, youngpeople and their communities ensuring that plans, services researchand delivery are relevant and respected.They bring unique expertise and knowledge about being young in theirarea to influence an organisation’s strategic planning, decision-makingand marketing. They insightfully map local provision, gaps andproblems and work directly with other young people encouragingthem to get involved.The Young Advisors movement is diverse, 42% identify as BME, 52%male, 97% from the top 10% most deprived communities.As a collective movement, our revenue is around £2m per annum andextrapolating data for our evaluation months, our work impacts onbetween 11,000 and 30,000 young people1 pcm. Each financial year,we double to triple the investment made by government throughtrading activity to further support our charitable aims.The charity gives the movement of Young Advisors cohesion andsupport. We are the single point of contact for all projects, deliver allthe training to accredit new Young Advisors, negotiate and securenational commissions with them, and lobby on behalf of young people1As independently evaluated by commissioners of YA services through our evaluationsystem: http://www.youngadvisors.org.uk/evaluation Page 3 of 15
  4. 4. to keep government policy relevant to the needs of under-representedyoung people.We are governed by young people who sit as a majority on the boardof Trustees. Young people also identify a handful of adult boardappointments when a specialism may be required.In addition, by working with the private sector we are harnessingCorporate Social Responsibility (CSR) to make a real difference toyoung people’s lives. Through commercialising ‘Youth Insight’ wesecure additional resources that we then invest into our charitable aims. Page 4 of 15
  5. 5. What Projects Do Youth Proofing Deliver Workshops or Deliver Keynotes at Training Conferences Young Help You Advisor Innovate & Research & Problem Consultations Solve Provide a Young Link Decision Makers and Persons Young People Perspective • They will help organisations youth proof their practices, policies, strategies and commissioning; • They will help organisations understand how to attract and maintain the interests of young people; • They will speak out for young people, making sure their thoughts and feelings are considered in decisions that affect them; • They will help organisations innovate to solve local challenges bringing power and decision making into local communities; • They will help organisations deliver research and consultations to ensure your findings relate to the needs of young people; • They will help organisations deliver training, mentoring and coaching to people of all ages; • They will engage directly with other young people to get them involved in neighbourhood improvements; • They will help organisations feed back what has changed as a result of your work helping to give everyone a sense of civic involvement. Page 5 of 15
  6. 6. SustainabilityThe Young Advisors Charity sustains it work by remaining a smallorganisation that expands its reach through social franchising. Each ofour projects are financially independent and locally organisethemselves in a way that suits their sustainability.Projects will typically be entrepreneurial as a division of an existingcompany, or establish their own social enterprise.The Young Advisors Charity generates income through several sources. Young Advisor National Training & Commissions Set up Donations and Corporate Consultancy Sponsorship Young Grants and Go2 Contracts Advisors Enterprise CharityApproximately 60% of our income is through traded activity; the rest ismade up of grants, contracts and donations.Young Advisors was cited as one of six examples of a sustainable andresilient business model in the DfE Commissioned report ‘GrowingInterest’2. The report explores the sector’s readiness for the new SocialFinancing products being made available.Classified as a ‘Social Firm’, we are a businesses created to employpeople who are in some way disadvantaged in the labour market(such as young people not in education, employment or training).2 http://www.youngfoundation.org/files/images/Growing_interest_-final.pdf Page 6 of 15
  7. 7. Case StudiesYoung Advisors Train Local Councillors1. BackgroundIn 2011 Children and Young People Scrutiny Committee a keyrecommendation was to work on how Councillors could engageyoung people in Local Area Working, specifically ward forums. The newward forums provide anopportunity to developthe way that youngpeople are engaged indecision-making in theirlocal area. CouncillorBellamy, CouncillorVincent, the YoungAdvisors team and theYouth EngagementOfficer worked to design a workshop that would explore this issue. Theworkshop itself was delivered by the Young Advisors, and wasattended by 14 Councillors and 12 Young Advisors.2. Aims and objectives of workshopFor Councillors: To think about and decide how they will involve youngpeople in ward forums and local decision making To think about howto promote ward forums to young people To understand the best waysto engage with young people3. Some tips and challenges we discussedWe found that Councillors generally have a good understanding of theissues facing young people – especially around gangs, schools andfacilities for young people.Young people understand thatCouncillors may not be the peoplewho can solve all their problems butwould prefer to be ‘introduced’ ratherthan be referred on/given anothernumberYoung people like to be engaged ‘ontheir terms’. This could include anappropriate venue, but also a meetingthat is non-judgemental and open minded. It is also important to think ifthe dates and times of meetings make them accessible to young Page 7 of 15
  8. 8. people, who may have school/college either at the meeting time orearly the next day.There are many ways of engaging with young people; throughsurgeries, ward forums, ward walks, youth centres or even engaging atbus stops or tube stations. Sometimes it is best to use a variety ofmethods; some young people are in school or college out of theborough so using different methods can ensure all young people areengaged.One tip can be to build relationships with young people, for exampleat a local school and then invite them to attend a local ward forum.Sometimes it can be difficult for Councillors to engage with youngpeople as they work in the day that can make it difficult to visit schools.It can also be a challenge to think about where are the bestopportunities to meet with young people locally. Young Advisors canhelp support Councillors engage with young people in their local area.4. Pledges from Local Councillors Councillor Sweden (Wood Street): Invite the Safer Neighbourhood Team youth panel to do a presentation at the ward forum Contact the local secondary school with a view to setting up a ‘youth surgery’ Councillor Qadir (Forest): Speak to Leyton Sixth Form with a view to involving pupils in a youth forumCouncillor Bellamy (Higham Hill): Conduct 4 youth surgeries per year,Ward forums for young people, go into all schools in ward and holdsurgeriesCouncillor Vincent (Markhouse): Continue process of starting a youthforum in a youth club, When relationships have been built and theyoung people are confident; invite them to attend the ward forum.Councillor Samih (Chapel End): Use contact with local parents toengage with young people together with their familiesCouncillor Mbachu (Grove Green): Visit bus station to leaflet youngpeople about ward forums and attend schools in wardCouncillor Mahmood (Markhouse): Highlight the work of ward forums toyoung people and hold youth meetings during the holiday period.Make myself available to local schools Page 8 of 15
  9. 9. Councillor Asghar (Markhouse): Go to schools every three monthsCouncillor N Ali (William Morris): Use Young Advisors to engage withyoung people and set up youth surgeries in schools. Set up a ward walkwith the Young AdvisorsCouncillor Mahmud (Hoe Street): Communicate about ward meetings– through school newsletters, and standing outside school to engagewith pupils/parents with eye catching leafletsCouncillor Walker (Hatch Lane): Speak with ward Councillors to thinkabout best way to involve young people; probably through separateforums. Publicise youth facilities in Mayoral year.6. Time for Action! Next steps: • Put together a timeline for how this work will be integrated into the way ward forums work • Build the links between Councillors and their local Young Advisors • Conduct another workshop to engage more Councillors and to check on progress Page 9 of 15
  10. 10. West Somerset Young Advisors Work With EDFThe West Somerset Young Advisors have recently undertaken someconsultation work for EDF Energy on the proposed Hinkley Point Cdevelopment.The Minehead basedYoung Advisors becameinterested in the plans forthe new power stationwhen they realised thatthey and their peersneeded and wanted toknow more about theproject. Many youngpeople in the communitywere not fully aware of theopportunities and benefitsas well as potentialimpacts and challengeswhich the development posed. EDF Energy helped the Young Advisorsto carry out some consultation with young people to gauge theirinterest in, and knowledge of, the development. The team consultedwith a range of young people to ensure that views were heard andunderstood through a variety of means including assemblies, focusgroups, open sessions and a wash up event.Tom Lock of the Young Advisors said “The key finding was generallythat young people had a basic knowledge that the development wasdue to happen, but in many cases that was as far as the knowledgewent. There was a relatively low level of interest in the development butinterest did increase as more information was given to the participants.There was an understanding that there would be job opportunities as aresult of the development and that there could be benefits to the area.Feelings were split over whether the development was a good thing.Participants certainly learnt more about the Hinkley Point Cdevelopment during our consultation period, but there was a feelingthat young people wanted to have more input on what happened. Allthe information was gathered up and put into a 25-page report for EDFEnergy which included recommendations and our Young Advisorsviews.”Sammy Webber, another Young Advisor, said “It was a really interestingexercise and we were pleased to work with EDF Energy on the project.We feel that its very important that the young people of the areaunderstand the proposal and the impact it could have on their lives.We are hoping to do some follow up work to increase levels ofunderstanding and interest amongst young people particularly inregards to the opportunities which are available for them". Page 10 of 15
  11. 11. David Eccles, Head of EDF Energy’s Bridgwater Office, said “Wecommissioned the Young Advisors to research and prepare this reportas part of our programme of consultation with younger people aboutHinkley Point C. We welcome the recommendations from thegeneration that would benefit most from a new power station and willtake them into account in our own extensive consultation report, whichwill form part of our main application to the Infrastructure PlanningCommission later this year.” Page 11 of 15
  12. 12. Sefton Young Advisors and Feeling SafeSefton Young Advisors have beentackling the issue of Section 30s(Dispersal Orders that can be used tobreak up groups of more than twopeople). Leading on this project isYoung Advisor, Kim Cooper whospecialises in community safety andcrime.Kim designed a questionnaire and collected over 200 responses in theward she currently lives and works in, one of the most deprived in theborough.Kim found that: • 70% of young people didn’t feel safe in their own communities • 30% Didn’t know what a Section 30 was • 95% felt unsafe going outside their area • Only 40% would tell the police if they had a very big or fairly big problem to do with their safety or that of others Following the research, Kim and the Sefton Young Advisor team pulled together an event, attended by all the local decision makers who lead on Section 30s and other community safety initiatives. Here Kim and the team presented their results to the delegates and gave them chance to discuss and debate in groups how they could worktogether to ensure younger and older people could feel safer on thestreets.The event was a big success and lead to further work for the YoungAdvisors. The Young Advisors are now sitting on a number of panelswithin Sefton influencing the way Section 30s are to be implementedand how other community safety solutions could be informed by theinnovative engagement of young people.“We have a fantastic team; we may all be very different people fromvery different backgrounds but when we come together to work onprojects we are always supportive and productive. The feeling you getwhen you see your projects working and people enjoying what youhave created is fantastic.” Katy Russell, Sefton Young Advisor Page 12 of 15
  13. 13. Following the event, they were invited by the Merseyside PoliceAuthority (MPA) to give a presentation on their research and they usedthe opportunity to recommend the Police focus on building positivelinks with young people and the wider community. This also led to theMPA asking the Young Advisors to youth-proof their 2010-11 MerseysidePolicing Plan.The research attracted the attention of Liverpool John MooresUniversity. Dr Joe Yates, Head of Criminology, invited Kim to give acouple of lectures to first year Criminology students and involved Kimand another Young Advisor, Mark Cameron, in planning andfacilitating an event about Section 30s that the University hosted. Theevent gave another valuable opportunity for local young people topose questions to the Police, youth workers and local decision-makers.The research was also disseminated through a series of DCLG-organised high-profile seminars across the North West, at which Kimgave presentations and answered questions to more than 200 peopleat each event.The Young Advisors revisited the research by facilitating an event foryoung people from some of the most deprived communities in Sefton(where the original research took place) and letting them know whatthey had done with the research and getting information on howyoung people’s views had changed. This was followed by anotherextensive piece of consultation, facilitated by Young Advisors EmilyWoodruff and Brian Mok. Emily and Brian went to community centres,youth groups, parks and other places young people gather to find outhow views had changed in the time since the first piece of research.The Young Advisors work following their first piece of research resultedin: • Having seven Section 30 orders lifted or stopped for renewal • A 49% decrease in the number of young people who didn’t feel safe in their own community. (70% of young people didn’t feel safe in their own community before our work, and this figure dropped to 36% after) • A 64% decrease in those who felt unsafe going out of their area. (95% felt unsafe going outside of their area this also dropped after our work to 34%) • And a 45% increase in those who would contact the police if they had a problem. (Before only 40% would tell the police if they had a problem. That number rose after our work to 58%) • Reduction of 1476 ASB incidents Page 13 of 15
  14. 14. Speaking about the work, Kim Cooper said:“I enjoyed every minute of being a Young Advisor, but the best thingwas being part of multi- agency groups and local, regional andnational stakeholder events. It made me feel like a valued member ofsociety and gave me a brilliant chance to speak out for young peopleand to be heard. Knowing that your, and other young peoples’,opinions were being taken seriously and action was being taken wasreally important.” Page 14 of 15
  15. 15. Other Young Advisor Quotes“Being a Young Advisor was a life-changing experience for me and gotme on a really positive career path. It is an amazing opportunity foryoung people and the wider community. It definitely changed my lifeand kept me on the straight and narrow. I now want to aim higher,change my community for the better, and make something of my life.”Kim Cooper“Being a Young Advisor, I developed a vast amount of skills that notonly would benefit me as a Young Advisor but also as a person and inlife. I gained a lot of experience from projects that I participated in. Thetraining that we delivered not only helped the people we were trainingbut also helped myself as the trainer.” Brian Mok“Becoming a Young Advisor has changed my life. It has taught me somuch about myself and helped me to grow as a person, increasing myconfidence and my people skills.Young Advisors has given me the opportunity to work alongside mycommunity to make changes that benefit everyone. I have been ableto consult with both adults and young people; using this information toget the most out of services and funding.” Katy Russell“My role within Young Advisors has given me a great deal ofconfidence and experience of the work place. Ive met a variety ofcontacts through my work and learnt plenty about a whole host ofsubjects involving young people. Young Advisors has given me a greatopportunity to positively influence my community for the better.” MattSmith“Being a Young Advisor has shown me how much thought goes intoevery decision and how important it is to get a range of views andopinions to make the right decisions.” Daisy Seepersad Page 15 of 15