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iPods -Walden University EDUC 7101
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iPods -Walden University EDUC 7101

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  • Greetings Board of DirectorsAs we have just witness the tools we use to listen to music has changed significantly. Consequently, the tools that we use to educate our children have changed also. My name is LaTonya Simmons and I am here to share with you a new and innovative way of learning with iPods, a small, slim, sleek device packed with endless learning opportunities.
  • Every year since iPods have hit the scene they have presented a new model or generation of a previous model. The anticipation keeps Apple’s customers in suspense. Applehas used a variety of advertising tools to promote its line of iPods. The advertising include television and radio commercials, print ads, the internet, celebrity spokesman and women.
  • Early adopters of iPods progressed through the five stages of The Innovation Decision Process rather quickly and will continue this trend as iPod continues to present new and improved versions of iPods.

Transcript

  • 1. Big and Bulkythatis OUT
    Third picture: http://www.pocketcalculatorshow.com/boombox/decline1.html
  • 2. Slim and Sleek that is IN
    Pictures from; http://support.apple.com/kb/ht1353
  • 3. iPods
    Presented by :
    LaTonya Simmons
    Picture retrieved from: http://www.apple.com/ipodnano/
  • 4. Walkman
    1970’s
    Picture retrieved from: http://www.pocketcalculatorshow.com/walkman/history.html
  • 5. Discman
    1970’s
    Late 1980’s
    Moving disc retrieved from: http://www.sevenoaksart.co.uk/ipod.htm
  • 6. MPMan
    1970’s
    Late 1980’s
    1990’s
  • 7. iPods
    1970’s
    Late 1980’s
    1990’s
    2000’s
    The Need
  • 8. Research
  • 9. Concerns
    Clipart retrieved from: http://www.mobiletoones.com/
    browse/free-mobile-wallpapers/s18-animation-wallpapers/f22241-animated-battery-new.html
  • 10. Commercialization
    Picture retrieved frhttp://en.wikipedia.org/wiki/IPodom:
  • 11. The Innovation- Decision Process
    Knowledge
    First exposure to the
    innovation but lack
    sufficient information
    Confirmation
    Final decision is made
    whether to continue
    using the innovation
    Decision
    Pros and cons are
    determined and from that
    the innovation will be
    rejected or adopted.
    2001
    1992
    2003
    2007
    2008
    Persuasion
    An interest has
    sparked and now
    information is actively
    seek.
    Implementation
    The usefulness is
    determined and more
    information may be needed.
    Click on each dot for a link with more information
  • 12. S-curve
    Actual iPod Sales
    Chart retrieved from Turley Muller at: financial-alchemist.blogspot.com/2008/04/look...
  • 13. The iGeneration
    Picture Retrieved from: http://www.google.com/imgres?imgurl=http://www.webtvwire.com
    Posted in: Advertising, Apple Mobile Video News by Chris Tew on April 7, 2007
  • 14. Intended Audience
    Photographer graurrazvanionut – business man, Photographer: ArvindBalaraman- school boy, Photographer: Andy Newson all pulled from http://www.freedigitalphotos.net/
  • 15. The Need for iPods in Elementary
    Engagement is KEY
    Pictures retrieved from: http://blogs.scholastic.com/classroom_solutions/2010/01/ipod-invasion-energizing-your-students-about-the-use-of-ipods.html
  • 16. Innovators and Early Adopters in the field of Early Childhood Education
    Picture retrieved from: askpang.typepad.com/.../04/microniche_mark.html
  • 17. Laggards
    Imagine by Laura Clark retrieved from
    http://www.dailymail.co.uk/news/article-1169085/Schools-pay-18million-compensation-injured-teachers-ONE-year.html#ixzz0urTZVRp7
  • 18. Decentralized Approach
    Picture retrieved from: www.lifeinamatrix.com/wp-content/uploads/2008
    Life in a Matrix by Chris PearsonPodcast Powered by podPress (v8.8)
  • 19. Change Agents
    Media Center Specialist
    Students and teachers that are currently using iPods
    Technology Integrations Specialist
  • 20. Critical Mass
    Picture retrieved from: http://www.apple.com/education/itunes-u/profiles.html
  • 21. Strategies for Adoption
    EXPOSURE
    No PRESSURE
  • 22. Benefits
    The iPods has universal usage
    Portable learning
    Differentiation
    Interactive learning
    The work is already done
    Builds confidence
  • 23.
  • 24. References
    Cop, M. (2010). iPod a history – iPod generation 1 and 2. Retrieved from: http://hubpages.com/hub/iPod_a_history__2
    Kahney, L. (2006). Straight dope on the Ipod's birth. Retrieved from: http://www.wired.com/gadgets/mac/commentary/cultofmac/2006/10/71956?currentPage=1#ixzz0uqmI0Jzt .
    Rosen, L. (2010). Welcome to the iGeneration!. Education Digest: Essential Readings Condensed for Quick Review, 75(8), 8-12. Retrieved from ERIC database.
     
    Ullman, E. (2010). Reaching ELLs with Mobile Devices. District Administration, 46(2), 18. Retrieved from ERIC database.