The Perfect Keywords VS The Worst Keywords!

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Keyword research comes FIRST in your SEO campaign. You want to spend as much time as possible doing keyword research – use as many tools as you can - don’t just use Google’s free tool, if you afford it spend money on paid tools like Wordtracker, etc.

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The Perfect Keywords VS The Worst Keywords!

  1. 1. The Perfect Keywords VS The WorstKeywords!Let the battle begin:Keyword research comes FIRST in your SEO campaign. You want to spend as much time aspossible doing keyword research – use as many tools as you can - don’t just use Google’s free tool,if you afford it spend money on paid tools like Wordtracker, etc.Why?Because you want to uncover keywords with little competition and high traffic volume… paid toolsallow you to find data for thousands of keywords so chances of finding that best possible onesincreases!Once you have the right keywords you want to rank for half the battle is already won. Now yourmind is at easy, you don’t have to worry because now once you get top ranked you’re going to GETtargeted traffic!But if you try to rank for a random keyword that pops in your head you’re doing the job in a riskyway – you may never get top ranked, you may never get any traffic – or worse you get top ranked butstill the traffic you get will NOT convert into leads/sales or take the action you want.The latter is because you may have chosen the wrong keywords.People search for some keywords with absolutely no intention of buying now or ever! Theobvious of these type of keywords are generic keywords.Let’s use the classical example: dog foodPeople could be thinking for a million different things when searching for dog food. Some may wantto read articles, others look for a list of places to shop offline or online, others for just the sakeof it because they love their blog.So if you’re selling a dog food ebook chances are high 90% of them will not buy it or even care.But if you try to rank for a keyword like:best food for my dogThe searcher is clearly looking for a specific thing… so you now at least you know what they clearlywant!So you have to keep trying to find the RIGHT keywords for the PRODUCT you’re selling. They haveto MATCH and FIT together keyword with product. So when they type it in the search engine andthen click and come to your website BOOM you have a perfect prospect!So keep digging and digging for the best possible keywords. Don’t try to fight the system
  2. 2. it’s just how it works you have to get ranked for the keywords that will get youTARGETED TRAFFIC who are VERY LIKELY to take the ACTION (buy, optin, etc) you want themto take on your website.This looks very simple and it indeed is! The only way to become good at it is to practice it out.

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