Pharma labels giving some relief from counterfeits

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Counterfeiting in the pharmaceutical industry is taken as one of the biggest threats to the mankind. By using secured pharma labels, medicine manufacturers can prevent such activities, being done against their products.

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Pharma labels giving some relief from counterfeits

  1. 1. Pharma Labels Giving Some Relief from Counterfeits Stock of Duplicate Medicines Caught by the Police- is one of the most seen headlines in newspapers. Moral of the society has gone down at such a down level that counterfeiting is found in every aspect and segment of the market, even in the medicine market, technically known as the pharmaceutical industry. There are a large number of active fake manufacturers in the pharmaceutical market, who produce duplicate medicines and supply the same in the market. These similar looking medicines may have ill effects. Instead of helping people recover, these duplicate medicines may cause growth of diseases. These fake medicines are not only a threat to the society but also to the businesses of pharma companies. Manufacturers of these fake medicines make the same products as pharma companies do. Their fake products do not only have similar look but are also packed in a similar way so that they can make people buy them. By maligning the big names of the pharma industry, the counterfeits affect the capital and business of original companies. The illegal manufacturers earn more profit than the originals because the manufacturing cost of duplicate medicines is quite less. They are not even bothered with the fact that they are harming the mankind with their fake drugs. We can say that this industry needs special anti-counterfeiting solution, which can save the lives of people. There are many anti-counterfeiting solutions in the market that help original manufacturers in saving their name and business. Even for the pharma industry, there are available a number of solutions and services, one of which is pharma labels. Using a pharma label can help manufacturers to prevent the counterfeiting of their products. Using pharma labels is the most convenient and affordable method of expelling the makers of duplicates medicines from the market. These stickers are designed in a way that copying them becomes almost impossible. Generally, these labels are made using two or three dimensional (2D or 3D) imaging system. These holographic labels have a unique coding which is really hard to track for anyone. Apart from a unique bar coding, a holographic pharma label has all the information about the brand, price, date of manufacture, the date of expiry, etc. These labels tell that the medicine a consumer is about to purchase is genuine, and it is safer for him to use. Made under intense privacy and security, pharma labels are really hard to copy. The technology used while making, manufacturers of these labels create multiple layers of different images. This makes these labels unique. Moreover, there are several companies in the market that prepare company specific pharma label, which helps companies to maintain their brand name and image. Secured pharma labels have also made it possible for the government agencies to track counterfeiting in the market. Now, consumers can also use original medicines by seeing the hologram at the package.
  2. 2. Lasersec (India) Pvt. Ltd. 5C/9, Ist Floor, New Rohtak Road, Karol Bagh, New Delhi – 110005, India Phone: +91 – 011- 28712717 Website: http://www.lasersec.in .

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