Social Snapshots of the World: China Edition

330 views

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
330
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide
  • TencentDoubanWechat
  • http://techrice.com/2010/12/27/why-mark-zuckerberg-came-to-china-and-why-facebook-will-not/
  • Talk about Clint’s Cat quote
  • Social Snapshots of the World: China Edition

    1. 1. Social Snapshots of theWorld: China Edition
    2. 2. 160 million users not on Facebook.
    3. 3. 160 million users not on Facebook.Where are they?
    4. 4. 160 million users not on Facebook.Where are they?They are where “Everyone” gathers.
    5. 5. 160 million users not on Facebook.Where are they?They are where “Everyone” gathers. The leading network internet platform in China.
    6. 6. 160 million users not on Facebook.Where are they?They are where “Everyone” gathers. The leading network internet platform in China. Renren.
    7. 7. The Top 5 Sites in China will never be your most visited sites.
    8. 8. The Top 5 Sites in China will never be your most visited sites. Entering the market is next to impossible.
    9. 9. The Top 5 Sites in China will never be your most visited sites. Entering the market is next to impossible.Chinese companies are the successful ones in the Chinese market.
    10. 10. The Top 5 Sites in China will never be your most visited sites. Entering the market is next to impossible.Chinese companies are the successful ones in the Chinese market. Social Media “Ones to Watch”
    11. 11. The Top 5 Sites in China will never be your most visited sites. Entering the market is next to impossible.Chinese companies are the successful ones in the Chinese market. Social Media “Ones to Watch” 1. Sino Weibo 2. Renren 3. Tencent (QQ) 4. Douban 5.Wechat
    12. 12. Why is Facebook never coming to China?
    13. 13. Why is Facebook never coming to China?Why do Chinese companies have such an advantage?
    14. 14. Why is Facebook never coming to China?Why do Chinese companies have such an advantage? The Great Firewall of China
    15. 15. Chinese government has created ban lists for social media.
    16. 16. Chinese government has created ban lists for social media.Employees click through images and videos for sensitive content.
    17. 17. Chinese government has created ban lists for social media.Employees click through images and videos for sensitive content.“The Great Firewall will not prevent information fromflowing into China, it will only slow the flood.” Clint Schulte
    18. 18. Vision Statement: “To re-define the socialnetworking experience and revolutionize theway people in Chinaconnect, communicate, entertain and shop
    19. 19. Games Online Videos Social Commerce Game.Renren.com 56.com Noumi.com
    20. 20. The layout is exactly the same as Facebook.
    21. 21. The layout is exactly the same as Facebook. They have pages for businesses.
    22. 22. The layout is exactly the same as Facebook. The profiles are the same format.
    23. 23. The layout is exactly the same as Facebook.For Chinese students, Facebook is not necessary.
    24. 24. How do you connect in China if you are not from China?
    25. 25. The answer is simple. How do you connect in China if you are not from China?
    26. 26. The answer is simple. And semi illegal. How do you connect in China if you are not from China?
    27. 27. The answer is simple. And semi illegal.Virtual Private Network. Or VPN. How do you connect in China if you are not from China?
    28. 28. This is Clint.
    29. 29. This is Clint. This is Kurtis.
    30. 30. They are my friends. This is Clint. This is Kurtis.
    31. 31. They are my friends.They are studying in China. This is Clint. This is Kurtis.
    32. 32. Clint and Kurtis have many insights to the social mediaworld of college students in China.
    33. 33. Clint and Kurtis have many insights to the social mediaworld of college students in China.“Some students I know do not care about Facebookbecause all of their friends have Renren. Unless they haveinternational friends, there is no point to having aFacebook.” Clint Schulte
    34. 34. Clint and Kurtis have many insights to the social mediaworld of college students in China.“Some students I know do not care about Facebookbecause all of their friends have Renren. Unless they haveinternational friends, there is no point to having aFacebook.” Clint Schulte“Most Chinese students do not use Facebookbecause of the government and they don’t want tobreak the law by getting a VPN, so most have otherforms of social media like QQ or Renren.” Kurtis Carlin
    35. 35. In conclusion:
    36. 36. In conclusion:The Great Firewall makes Western companies ineffective.
    37. 37. In conclusion: The Chinese people have their own forms of social media.The Great Firewall makes Western companies ineffective.
    38. 38. In conclusion: The Chinese people have their own forms of social media. And they are effective.The Great Firewall makes Western companies ineffective.
    39. 39. In conclusion: If you plan on going to China… The Chinese people have their own forms of social media. And they are effective.The Great Firewall makes Western companies ineffective.
    40. 40. In conclusion: If you plan on going to China… And want to connect socially on social media… The Chinese people have their own forms of social media. And they are effective.The Great Firewall makes Western companies ineffective.
    41. 41. In conclusion: If you plan on going to China… And want to connect socially on social media… Invest in a VPN and look at cute cats. The Chinese people have their own forms of social media. And they are effective.The Great Firewall makes Western companies ineffective.
    42. 42. Questions?

    ×