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Best-kept Secrets to Search Engine Optimization Success: the Art and the Science

From lasandra5, 5 months ago

Stephan Spencer presented this deck at the Web 2.0 Expo on April 2 more

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Slide 1:Best-Kept Secrets for Search Marketing Success Stephan Spencer, Founder & President, Netconcepts © 2008 Stephan M Spencer Netconcepts www.netconcepts.com sspencer@netconcepts.com

Slide 2:Advanced SEO: Part Art, Part Science  Stay tuned for the tools and tactics that most search agencies won’t reveal…  These tools and tactics will be broken into three major categories – Technical Optimization – Content Optimization – Link Building © 2008 Stephan M Spencer Netconcepts www.netconcepts.com sspencer@netconcepts.com

Slide 3: Technical Optimization © 2008 Stephan M Spencer Netconcepts www.netconcepts.com sspencer@netconcepts.com

Slide 4:Grouped Google Results  Science: – Finding the true position of an indented result by appending &num=9 to the URL of the Google SERP, th