mobile presentation


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How the use mobile and tablet devices are increasing amongst adults.

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  • Eighty-four percent of American adults own cellphones; 38 percent of those people own smartphones.  About 8 to 12 percent of U.S. adults own a tablet, depending on the survey. That figure could reach 23 percent by early next year.  Tablets: 90.3 million people Smartphones: 71.6 million people  IHS iSuppli forecasts 275 million tablets worldwide (all tablets, not just iPads) will be sold by 2015. At home in America, 65 percent of the population, some 200 million, will have smartphones and/or tablets by 2015, an In-Stat study says.  
  • Mouse vs. FingerProportion when it comes to mouse vs. finger. Navigation on a tablet needs to be easier and bigger than on a PC. Web designers must find that middle ground. Large enough to easily navigate on a tablet, but not too big that it looks silly on a computer.. Fluidity & WidthWeb designers have had to scale down the fixed-width of their designs to fit the 768px width that is common for a tablet or mobile devices. Also they have had to readjust the fluid-width to match the new dimensions. However web designers have had problems predicting the environment that someone will view their site through New Technologies Web designers have had to adjust to the new technologies in design. Most web designers are implementing HTML5 to replace the aging Adobe Flash. This causes their websites to be more compatible with tablets and mobile devices. LanguagesWeb designers have had to learn more languages like HTML,XHTML, and CSS to work on building sites and applications. This makes everything become more user friendly on tablets and mobile devices.
  •  World Wide Web Consortium's (W3C's) XHTML Transitional 1.0Designing to a W3C standard and validating the coding allows all devices accessing the website to effectively display the information on the page. This removes any guesswork the computing device, accessing the website, must make when incorrect coding is used. This benefits people using:computers with full sized screens;web access devices with small screens - hand-held devicesbrowsers with different presentation capabilities; WAP (Wireless Application Protocol) is a specification for a set of communication protocols to standardize the way that wireless devices, such as cellular telephones can be used for Internet access, including e-mail, the World Wide Web, newsgroups, and instant messaging.
  • Smartphone users don’t want to be overloaded by content. Usually they have an objective, and will move on quickly after it’s completed. Take fancy last-minute gift giving – a perfect example of mobile context of use. Companies like 800 Flowers invest in building award-winning mobile experiences: Mobile site designs should give priority to the features and content users are most likely to need when viewing a site using a mobile device. Another website that does well on mobile is Orbitz 
  •  For the Adult Literacy Group to continue the mission to develop readers and build a strong literate community. I recommend you make your website accessible on mobile devices by following these steps…. Create a mobile-friendly Simple page structure (I would suggest that you to use a typical one-column layout which is very popular for this kind of site).Reduce the amount of content (Not everything shown on a PC site can fit reasonably onto a mobile web page & Only include the most important content or features)Present the navigation differently (It's difficult to fit the navigation across the top of the screen on a mobile web page. On the homepage place the navigation and site search at the top of the page, and leave content for later pages.Minimize text entry (Entering text onto websites using mobile phones is much more difficult than when using a desktop or laptop keyboard. users make far more errors and are significantly slower when typing on even the best mobile keyboard)Decide whether you need more than 1 mobile site (Screens and processing power on mobile phones vary tremendously. If your mobile website is only going to be seen by smartphone users with fast download speeds then one mobile version will be ok. However, if you want a broader reach then you should consider creating a paired down version.Design for touchscreen and non-touchscreen users (Smartphones account for the majority of mobile Internet usage in many countries, including the UK and USA. So, it's important that your mobile site should be optimized for smartphones. These have typically have large touchscreens screens but may have a more traditional trackball, joystick or directional keys).Take advantage of inbuilt functionality (Many mobile phones have an advantage over PCs - they come with lots of inbuilt functionality that most PCs don't have. You can make it easier for users to perform certain tasks by utilising a mobile's inbuilt functionality and thereby remove the need for manual steps).      
  • mobile presentation

    1. 1. The Age of Mobile/Tablet Technology
    2. 2. Growth of Tablet/Mobile Design• 84% of American Adults Own Cellphones & 38% of Those People Own Smartphones.• 8 -12% of U.S Adults Own Tablets
    3. 3. Estimated Future Usage• It is estimated that over 275 million tablets will be sold by 2015.• Over 200 million people will have smartphones/ta blets by 2015.
    4. 4. Web Design Impact• Proportion when it comes to Mouse vs. FingerNavigation on a tablet must be easier and biggerthan on a PC. Web designers must find thatmiddle ground.• Fluidity & Width AdjustmentHaving to scale down the fixed-width andreadjust the fluid-width to match newdimensions.
    5. 5. • Adjust To New LanguagesEx. Implementing HTML5 to Replace agingAdobe Flash for compatibility.Also, learn other languages such as: XHTML &CSS to work on building sites and applications.
    6. 6. Current Technologies Used for Accessibility• World Wide Web Consortium’s (W3C’S)Allows all devices accessing the website todisplay the info on the page.• Wireless Application Protocol (WAP)Standardizes the way wireless devices can beused for.
    7. 7. Websites that Don’t Work Well on Mobile/Tablets• Two websites that do not work that well are & mobile.Craigslist.orgThey do not have asingle column view, sotherefore the sites areunorganized and havetoo much to scrollthrough.
    8. 8. Websites that Work Well on Mobile/Tablet Devices• 1-800-FlowersInvest in buildingaward winning mobileexperiences.
    9. 9. • ORBITZ.comAnother company thatprides themselves oncreating great mobileexperiences.
    10. 10. Adult Literacy League: Recommendations For Accessibility On Mobile & Tablet Devices• Create a mobile-friendly Simple page structure• Reduce the amount of content• Present the navigation differently• Minimize text entry• Decide whether you need more than 1 mobile site• Design for touchscreen & non-touchscreen users• Take advantage of inbuilt functionality
    11. 11. References• people-use-smartphones-and-tablets-and-what-it-means-for-your-mobile- strategy/• smartphones-to-read-ebooks•• direction-of-future-digital-signage•• new-web-design-trends/•••
    12. 12. Continued•• strategy-tips-for-2012/• desktop-web-sites.php••••• 4&tbm=isch&tbnid=zNkMGJl1Jgd-sM:&imgrefurl= new-readability-mobile/&docid=UzLfQpPbx-zZRM&imgurl= content/uploads/2011/03/rdb_mobile02.jpg&w=525&h=469&ei=omChT5PVCIPq2AXvzNncCQ&zoo m=1&iact=hc&vpx=209&vpy=138&dur=446&hovh=212&hovw=238&tx=97&ty=110&sig=11319773 9347632121179&page=2&tbnh=135&tbnw=151&start=20&ndsp=25&ved=1t:429,r:1,s:20,i:120