SusaGroup - creating meaningful experiences

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SusaGroup - Why are emotions important? and four steps towards meaningful experiences.

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SusaGroup - creating meaningful experiences

  1. 1. Why focus on emotions | >
  2. 2. Emotions Focus on emotions enables effect-driven  design Emotion and motivation are part of the same  system. Emotion drives behavior. Research indicates a strong relationship  between emotion and happiness. A meaningful experience contributes to well- being.
  3. 3. Meaningful experiences | >
  4. 4. SusaGroup 4 steps towards meaningful  experiences Disclose - emotional benchmark 1. Understand - emotional drivers 2. Envision - emotional fingerprint 3. Conceptualise - design or intervention ideas 4.
  5. 5. Disclose | >
  6. 6. Understand | >
  7. 7. Envision | >
  8. 8. Conceptualise | >
  9. 9. Our mission  SusaGroup enables and supports you to create meaningful experiences. SusaGroup combines scientific competence with market insights in the development and application of innovative, valid, and relevant tools and methods.
  10. 10. More at SusaGroup.com | >

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