Instagram is a mobile photo-sharing social applicationthat allows users to easily take photos, manipulate themwith filters and then them upload to multiple syncedsocial platforms. Users can follow each other, likephotos, comment and tag other users in photo captions.Like Twitter, users can also search for topics withhashtagged phrases.
Why Instagram? Engagement - power of visual marketing Personalization Huge opportunity for lead generation• Acquired by Facebook last year for their strong visual content• As of September 2012 there were over 100 million users• Over 5 million photos are shared every day• Over 5 billion photos existing on the site• Over 53,000 average daily visitors
Anatomy of InstagramApp: Web:
Anatomy of Instagram App:Sign In Register
Anatomy of InstagramApp:Home
Anatomy of InstagramApp: Search Explore
Anatomy of Instagram App: FiltersCamera
Anatomy of Instagram App:News Feed Following Activity
Anatomy of InstagramApp: Options Menu Settings Menu Photo Map Your Profile
Anatomy of InstagramApp: Options Menu Privacy Settings
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Anatomy of InstagramApp: Photo Map
Anatomy of InstagramWeb:
Setting up your profile
Setting up your ProfileOnly available on the App
Find your friends Do not Follow All
Enabling Share Settings
Setting up your privacy settingsBlocking a user Privacy Toggle Deleting a comment
Best Practices• Share photos that tell your story and showcase your skills in a unique way. Limit shares to 1-3 times a day.• Use exclusive photos people can’t see anywhere else• Occasionally share photos to Twitter and Facebook• Limit hashtags to 6 per post • Instgram blocks photos with more than 30
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Sharing ‘Grams On Upload
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Rosemary Abdelshahid 212.355.9090 x 224 firstname.lastname@example.org Ross Anderson 212.355.9090 x 222 email@example.com://www.slideshare.net/larosamaria0/