Instagram is a mobile photo-sharing social applicationthat allows users to easily take photos, manipulate themwith filters and then them upload to multiple syncedsocial platforms. Users can follow each other, likephotos, comment and tag other users in photo captions.Like Twitter, users can also search for topics withhashtagged phrases.
Why Instagram? Engagement - power of visual marketing Personalization Huge opportunity for lead generation• Acquired by Facebook last year for their strong visual content• As of September 2012 there were over 100 million users• Over 5 million photos are shared every day• Over 5 billion photos existing on the site• Over 53,000 average daily visitors
Best Practices• Share photos that tell your story and showcase your skills in a unique way. Limit shares to 1-3 times a day.• Use exclusive photos people can’t see anywhere else• Occasionally share photos to Twitter and Facebook• Limit hashtags to 6 per post • Instgram blocks photos with more than 30
Anatomy of a ‘Gram QuickTime™ and a decompressor are needed to see this picture.
Sharing ‘Grams Post Upload QuickTime™ and a QuickTime™ and a QuickTime™ and a decompressor decompressor decompressorare needed to see this picture. are needed to see this picture. are needed to see this picture. Edit your caption for specific platforms
Rosemary Abdelshahid 212.355.9090 x 224 firstname.lastname@example.org Ross Anderson 212.355.9090 x 222 email@example.com://www.slideshare.net/larosamaria0/