Getting more from google

Getting MoreFrom Google

http://www.flickr.com/photos/28705377@N04/ 14 billionThe Indexed Web contains at least 14 billion pages (worldwidewebsize.com February 2011).

http://www.flickr.com/photos/kentwang/ 92%Search Providers Market Share in UK Google 92%, Bing 4%, Yahoo 2%, Ask Jeeves 0.5%Statcounter Globalstats Top search engines in UK January 2011

Ten Tips for better search results1. Keep it simple2. Use search syntax3. Make use of maps4. Filter your results5. Use search tools6. Tailor your search settings7. Refine with advanced search8. Personalise by logging in9. Make Search social10. Protect your privacy

1: Keep it simple• Use words likely to appear on the page• As few terms as possible• Google ignores words like where, how and the• Use unique, descriptive termsi.e. (not “website”, “document”, “company”)

2: Use search syntax+ - |“ “~ *

+Search exactly as is (+)

-Terms you want to exclude (-)

|Alternative terms (|) pipe“OR” (in uppercase) is same

“”Phrase search ("")

~Synonyms (~)

*Fill in the blanks (*)

3: Make use of maps• Webcams• Wikipedia• Photos• Video• View maps made by other users

Google maps and places

hover, click more andtick to reveal more data on map

How to view user-created maps1. Search within Google maps2. Show Search Options3. Select User-created maps

4: Filter your results

Hash Tags• Keywords prefixed by the # symbol• Designed to make it easier to follow comments on specialist topics• You could use #ncgs if you are tweeting about the National Career Guidance Show

5: Use Search Tools Click Show Search Tools to choose from these options

“Something different” offers somealternative topic areas to look at

6: Tailor your search settings• Language• Location• SafeSearch• Google Instant

• Google Instant suggests results as you type• It can be turned on/off in Search Settings

7: Refine with Advanced Search• Control Geographical Location• Date range of publication• File type – e.g. Search for .DOCX or .PPTX• Reading level or (closed captions on video)• Specified websites (or newspapers in News)• Search for sites similar or linking to a website

8: Personalise by logging in• Log into Google to bookmark results• Create lists of sites and share with friends• Search sites you’ve previously viewed• Personalise background image• Get notifications with alerts to email or RSS

You can change Google’s background image with your own images or Google’srecommended images.

www.google.co.uk/alerts

Google Reader is a tool for aggregating RSS feedsfrom other websites

iGoogle is a homepage which can also displayRSS feeds

Installing Google Desktop on your PC• Sidebar to display widgets – includingNews and RSS feeds• Google search for your own PC files,emails, chat logs and web history

9: Make search social• Share your content on Google maps• Add your reviews to Google places• View search results from your social circle• Ask questions of real people at vark.com• Google Toolbar enables you to • Share your views on webpages with sidewiki • Share any webpage with your friends

Add people to your Google social circle by:-Add to Gmail contacts-Import contacts from other email-Add social network profiles to your Google Profile

vark.com

“Sidewiki” is a feature of Google Toolbar

“Share” is a feature of Google Toolbar

10: Control your privacy• Log out of Google from public computers• google.com/privacy - read about Google’s five privacy principles• google.com/dashboard – View and edit what Google has about you at

11: Search FeaturesType directly into the search bar:Time AthensWeather Sydney500 Km in miles500 USD in GBP

Manchester United12.5 x 150Define careerMovies LS10 1LTUA940

11: Searrrch like a pirate• Google Pirate interface• www.google.com/webhp?hl=xx-pirate

google.com/support/websearch

http://www.flickr.com/photos/bruchez/Michael LarbalestierProspects Services Ltdwww.prospects.co.ukSlideshare.net/larbalBlog: bigchange.co.uk

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Getting more from google

by larbal on Feb 15, 2011

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Getting more from google — Webinar Transcript