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Igniting the Imagination of Many

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Lance Weiler
Lance Weiler

"Igniting the Imagination of Many" shares a number of design theories and practices that we are using at Reboot Stories to build immersive storytelling experiences. I'm opening the design process in an effort to share how we're building storyworlds that harness design, technology and collaboration. This work is released under a creative commons 3.0 sharealike non-commercial license. Please provide attribution to @lanceweiler www.lanceweiler.com and Reboot Stories. More on open design and social innovation... http://learndoshare.net More on building storyworlds http://buildingstoryworlds.com More on Scarcity & Abundance http://www.filmmakermagazine.com/news/2012/07/scarcity-and-abundance-in-the-digital-world/

Entertainment & HumorTechnologyBusiness
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Igniting the Imagination of Many @lanceweiler www.lanceweiler.com
Start by considering behavior. @lanceweiler www.lanceweiler.com
How do animals search for food? @lanceweiler www.lanceweiler.com
How do humans search for information? @lanceweiler www.lanceweiler.com
Information foraging theory is based on the analogy of an animal deciding what to eat, where it can be found, the best way to obtain it and how much “energy” the meal will provide. @lanceweiler www.lanceweiler.com
Applying Foraging Theory to how human’s search improves discovery and the usability of various user interfaces. “Information Theory” by Peter Pirolli & Stuart Card 1999 @lanceweiler www.lanceweiler.com
People following a path are constantly asking themselves 2 questions. 1. What can I expect to gain following this path? 2. What is the likely cost to reach my destination? @lanceweiler www.lanceweiler.com
VALUE @lanceweiler www.lanceweiler.com
STORY AS UTILITY @lanceweiler www.lanceweiler.com
VALUE @lanceweiler www.lanceweiler.com
CARE @lanceweiler www.lanceweiler.com
EMOTIONALLY INVESTED @lanceweiler www.lanceweiler.com
CARE VALUE @lanceweiler www.lanceweiler.com
FUN @lanceweiler www.lanceweiler.com
SOCIAL & PARTICIPATORY @lanceweiler www.lanceweiler.com
FUN CARE VALUE @lanceweiler www.lanceweiler.com
5 WHYS Why should I pay attention? Why should I care? Why should I share? Why should I take the time? Why should I return? @lanceweiler www.lanceweiler.com
O W N E Scarcity R S Abundance H I P Reward @lanceweiler www.lanceweiler.com
Building Storyworlds the art, craft & biz of storytelling in 21C buildingstoryworlds.com ONLY 140 books Scarcity Each page says “set this book FREE please re-tweet.” Abundance @lanceweiler www.lanceweiler.com
It’s not about perfection. @lanceweiler www.lanceweiler.com
An idea evolves & gains power with openness. @lanceweiler www.lanceweiler.com
A storyworld evolves & spreads when people feel connected. @lanceweiler www.lanceweiler.com
Leave room in your design for Participation & Experimentation @lanceweiler www.lanceweiler.com
By Those formerly known as the Audience @lanceweiler www.lanceweiler.com
Emergent Narrative & Collaboration can be messy. @lanceweiler www.lanceweiler.com
Collaborative Layers CORE FILTERED SHARED OPEN @lanceweiler www.lanceweiler.com
The STORY LAYER @lanceweiler www.lanceweiler.com
Social Connected Personalized Pervasive @lanceweiler www.lanceweiler.com
Don't hold tight to your characters. When constructing a storyworld the themes that drive the story are often stronger. #sw21c From “Building Storyworlds the art, craft & biz of storytelling in 21c”
HYPER LOCAL @lanceweiler www.lanceweiler.com
GLOBAL @lanceweiler www.lanceweiler.com
@lanceweiler www.lanceweiler.com
Digital @lanceweiler www.lanceweiler.com
Physical @lanceweiler www.lanceweiler.com
Physical Digital CONNECTED OBJECTS @lanceweiler www.lanceweiler.com
Physical Digital SOCIAL OBJECTS @lanceweiler www.lanceweiler.com
@lanceweiler www.lanceweiler.com
@lanceweiler www.lanceweiler.com
1.5-GHz Allwinner A10 CPU, raspberry pi 512MB of RAM, 4GB of storage
@lanceweiler www.lanceweiler.com
@lanceweiler www.lanceweiler.com
10 Steps to igniting the imagination of many. @lanceweiler www.lanceweiler.com
Start with clear objectives. What is the goal and why does it require everyone? Encourage experimentation. Fail fast and learn from it. Set time constraints. Break people into groups. Bring everyone together for recaps and to set goals. Make it tactile. Reward often. Have fun. @lanceweiler www.lanceweiler.com
Igniting the Imagination of Many @lanceweiler www.lanceweiler.com
Always looking for collaborators.
For more info RebootStories.com LearnDoShare.net WishfortheFuture.com RobotHeartStories.com
Igniting the Imagination of Many

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