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DIGITAL MEDIA SOLUTIONS Project Portfolio

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DIGITAL MEDIA SOLUTIONS Project Portfolio DIGITAL MEDIA SOLUTIONS Project Portfolio Presentation Transcript

  • 2008-2009 DIGITAL MEDIA PORTFOLIO
    • MY ROLES
      • System design and integration
      • Content design consultation
      • Client relationships
      • Vendor selection / RFQ
      • Project management
    • MY SOLUTIONS
      • Digital signage
      • Interactive kiosks
      • Streaming video
      • Database integration and analytics
      • Web design and development
      • Content management (WordPress, Drupal, Joomla)
      • Social media, RSS
  • EAST COAST CONNECTED ONLINE COMMUNITY PORTAL, ONLINE MARKETING AND SOCIAL PRESENCE
    • THE CHALLENGE
      • Design a virtual community for expatriates of Atlantic Canada
      • Market networking events and social programs to members, businesses, governments and sponsors
      • Low cost: Organization is non-profit
    • THE SOLUTION
      • Website powered by Drupal CMS delivers a scalable, interactive experience with easy content publishing
      • Leveraged Web 2.0 apps for ecommerce and marketing such as a Facebook Page, Twitter feed, LinkedIn Group, Eventbrite gateway, YouTube channel and Google Analytics.
      • Low-maintenance, zero-cost IT infrastructure powered by Google Apps.
    As Director of Online Strategy, deployed marketing tactics, online portal and IT infrastructure to grow organization to 3,000 members. Leveraging low-cost high performance social apps Web: www.eastcoastconnected.ca
  • POLITICAL CANDIDACY WEBSITE ONLINE ONLINE PROMOTION AND PRESENCE
    • THE CHALLENGE
      • Easy maintenance and content management
      • High usability for the user and the content authors
      • Incite viewers to a specific call to action: join a political party and nominate candidate
      • Coordinate creative designers, social media strategist, and developers
    • THE SOLUTION
      • Website powered by a custom WordPress system for stability, flexibility and simplicity
      • AJAX elements and custom plugins create rich user experience
      • Custom postal code plugin delivers direct 3-step funnel to achieve site objective
    Project consultation, management and deployment of interactive political site and social media elements. Social media integration, interactivity, and AJAX elements Web: www.chriscrowell.ca
  • TELECOM RETAIL STORES ACROSS CANADA 3,000 MEDIA SCREENS IN 600+ STORES NATIONWIDE
    • THE CHALLENGE
      • Content management & hardware monitoring for up to 3,000 systems
      • 90% of each store consists of interactive elements: touch screens, web-enabled notebooks, and content-triggering phone lift receptacles
      • Complete production planning and design in 3 months
    • THE SOLUTION
      • Groundbreaking distributed network architecture allows for secure VPN communications and low bandwidth consumption
      • Automatically and instantly streams cell phone pricing from internal database to each interactive touch screen
    Designed, consulted and managed game plan for ultimately 3,000 interactive kiosks and displays for 600+ next generation retail stores. Touchscreens can be activated by touch or by lifting a mobile phone from its wall receptacle
  • BANK SKYSCRAPER COMPLEX TORONTO, ONTARIO ELEVATOR IP VIDEO LIFE SAFETY SYSTEM IN CANADA’S 2 ND LARGEST BUILDING
    • THE CHALLENGE
      • 69 elevators in four skyscrapers, including Canada’s second tallest building (68 storeys high)
      • The fastest double-decker elevators in Canada
      • 8,000 tenants and workers
    • THE SOLUTION
      • Two-way voice and video communication between elevator cabs and Security Centre
      • Real-time connectivity via groundbreaking elevator shaft Wi-Fi solution
      • Digital signage screen switches to a live video call with the push of an elevator alarm button
    Designed and implemented an elevator signage solution in Canada’s second tallest building with a built-in two-way Video over IP emergency call system. What the cab passengers see when Idle What the cab passengers see when call is in progress
  • 2010 OLYMPICS EVENT VENUE VANCOUVER, BC EVENT SCHEDULING, ADVERTISING AND EMERGENCY MESSAGING
    • THE CHALLENGE
      • 330,000+ square feet of function space with 350 events per year
      • Mixed content: Meeting room event scheduling and video advertising
      • Integration with the fire alarm system
      • Demand for an environmentally sound solution
    • THE SOLUTION
      • Architecture designed with low cost, low maintenance media players equipped with system monitoring for high reliability
      • Custom life safety solution allows for simultaneous visual message broadcast during fire alarm emergency
      • Remote controlled timers and high efficiency media players and LCD displays minimize total energy footprint
    Consulted deployment of 120+ multi-use displays for the official international broadcasting centre for the 2010 Winter Olympics. Winner of Sign Media Canada ’s 2009 Digital Signage Award . Typical meeting room display
  • DOWNTOWN SHOPPING CENTRE TORONTO, ONTARIO MEDIA HYDRANTS + CANADA’S LARGEST OUTDOOR HIGH DEFINITION SIGN
    • THE CHALLENGE
      • High exposure: Features Canada's largest outdoor curved display (2,400 square feet) and the world's largest commercial plasma display (103 inches)
      • Multimedia ready: Provide a flexible multimedia environment for TV broadcasting and input/output of external A/V sources
    • THE SOLUTION
      • Streaming TV coverage of the 2008 Beijing Olympics and other events in HD quality to any sign within the complex
      • Media hydrants embedded within digital directory stands allow for uplink of A/V equipment
      • Remote monitoring and content management ensures timely and reliable content delivery
    Deployed signage throughout Yonge Street’s newest shopping centre, including the largest HD outdoor sign in Canada. Internal plasma displays
    • LEARN MORE
      • www.linkedin.com/in/gregorylam
      • twitter.com/gregorylam
      • facebook.com/gregorylam
      • google.com/profiles/gregory.lam
    I am an avid problem solver, public speaker, and accomplished solution architect.  I believe in better living through technology; that is, creating user experiences and technical solutions through digital media, online content management systems, mobile applications, and social networking.