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Transcript

  • 1. Internet ADS<br />By Laura Lopez Alpizar<br />
  • 2. Whirlpool Washing machine<br />
  • 3. WHIRLPOOL WASHING MACHINE<br />Target Audience : Adult People<br />Appeals: Clever visual concept and design<br />Product: Whirlpool Washing Machine<br />Effectiveness: The Ad is very interesting to look at but it does not explain how the washing machine &quot;takes care of the environment.&quot;<br />
  • 4. WWF<br />
  • 5. WWF<br />Target Audience: Everyone<br />Appeals: great illustration and graphic technique<br />Product: World Wild Found of Nature<br />Effectiveness: highly effective. The message is presented very clearly by comparing the fire emergency with the current global environmental situation and people not doing anything about it.<br />
  • 6. J.A.Henckels Knives<br />
  • 7. J.A.Henckels Knives<br />Target Audience: Adult people<br />Appeals: Great unexpected picture<br />Product: J.A.Henckels Knives<br />Effectiveness: Highly effective.  You would never expect to find a giant knife in the middle of the highway, cutting through the light post. If the knive can cut through metal, it cant cut everything. <br />

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