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Technology Strategy
Technology Strategy
Technology Strategy
Technology Strategy
Technology Strategy
Technology Strategy
Technology Strategy
Technology Strategy
Technology Strategy
Technology Strategy
Technology Strategy
Technology Strategy
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Technology Strategy

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  • 1. Solvatten: The Water Container Which Harnesses the Sun to Purify Drinking Water by Matthew McDermott, New York, on 01.12.09 Providing clean water is an integral part to any effort to raise third-world living standards. Solvatten, a Swedish-designed water purifier, does its job using nothing but a couple of hours in the sun… . TECHNOLOGY IN NEWS LAKSHMI
  • 2. Profile
  • 3. Vision Statement Mission Statement SOLVATTEN  Our mission is to  wants to engage make saving with partners to water as easy as develop culturally possible for relevant solutions households for water across the treatment. country.
  • 4. New Product Innovation SOLVATTEN: Swedish name SOLVATTEN means “sun  water”. SOLVATTEN is a specially designed container that uses  heat, UV and a built-in filter to clean contaminated water. The product is quot;Safe Waterquot; according to WHO's guidelines.  FEATURES:  Quantity: 20 litters  Warranty: 5 Years  Price: $35  SOLVATTEN is approved by the FDA
  • 5. Strategic Objectives Objectives:  Sustainable use of renewable energy  Household water level treatment  Aims is to find local entrepreneurs to gain acceptance for the new technology. Target Market:  Third world countries  Rural based households that are self employed  Rural based Small and medium size enterprises
  • 6. PART 2 Lakshmi Ramamurthi
  • 7. How does it work?
  • 8. Environmental Technology Is Global Energy: Wind, Solar, Biomass  North America Water :Desalination, Filtration and  Purification Energy: Wind, Solar, Biomass, Europe  Geothermal, Wave Materials: Recycling of high margin  material Japan/Pacific Energy: Wind, Solar, Fuel cells, Hydrogen.  Geothermal Materials: Recycling electronic  Components Developing Countries Energy: Wind, Solar, Hydro  Water: Purification, waste water treatment,  Source: Calpers
  • 9. Market Size Solar Energy Technology sector *   Current Market- $3.5b  Potential Growth - $27.5b by 2012  Commercial viability – Medium to High  Reason- Emission- Free  Market growth window – 5 to 15 yrs  1.6 billion live without electricity *Source:
  • 10. SWOT Analysis Strengths Weakness Solar dependency Portable Limited investment opportunities zero contamination Significant barriers to adoption Affordable Ease of use No electricity No side effects Opportunities Threats Globalization  Substitutes Increasing demand for solar Off-Peak Seasons (Rain) Lack of funding power Sunlight is available in predictable & sufficient quantities. Credit facilities
  • 11. Conclusion 63 percent of small-to-midsize companies  employing green technology with savings of $19,200 on average Energy is a $6T market with 4B users of  electricity Social Cause 
  • 12. THANK YOU

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