Social Media Presentation to High School Students

Social networking
An introductory look at social networking for entrepreneurs

Hello
Brandon Zeman
Social Media- WeSeed
weseed.com
Facebook
Twitter
ChicagoTweetups.com
AdSpongeBlog.com
BrandonZeman.com

LakeShore Branding
LakeShore Branding.com

WeSeed

You Know Social Networks

But…
… do you know how to use them for your businesses?
Photo: http://www.flickr.com/photos/ihatepigeons/3025187799/

Become an Expert
Use these networks to become an expert, build your brand around these communities and connect with those who look up to your expertise
Twitter, Linkedinanswers, other communities- find your evangelists

Go Fishing
As Jeremiah Owyang says, “Fish where the fish are” (link)

Facebook
Pages- Threadless- Red Bull- Chicago Tribune

Facebook
Advertisements
Not overly successful, but good for
targeting, cheap.
Most don’t look at ads on Facebook

Facebook Connect

Twitter

Zappos

YouTube

Hulu

Meetup

Social Media Monitoring
A.K.A.; Listening
Alerts, opinions, experiences, optimization

Resources
Social Media
Mashable
Jeremiah Owyang
Inside Facebook
Jason Falls
Chris Brogan
Seth Godin
Shannon Paul

Resources
SEO
Matt Cutts
SEO Moz
SEO Book
David Mihm

Resources
Analytics, Usability and Data
Hitwise
UserEffect
SEO Book Keyword Tools
Google Trends
Google Analytics

Questions
I’ll try to have answers

Social Media Presentation to High School Students

0 comments

Notes on slide 1

Favorites, Groups & Events