Ph Commons Irri


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Ph Commons Irri

  1. 1. Adopting and Utilizing Creative Commons to Facilitate the Dissemination of Rice Knowledge and Technology Gene Hettel & Ildefonso Jimenez Communication and Publications Services & Legal Services Office International Rice Research Institute
  2. 2. Discussion Points • IRRI and its mission • IRRI’s scientific publishing and types of communication products • Change in IRRI’s copyright policy from “all” rights reserved to “some” • Implementation of creative commons: some examples at IRRI • CC at IRRI: Impact, challenges, conflicts, and compromise solutions
  3. 3. Consultative Group on International Agricultural Research (CGIAR)
  4. 4. IRRI in Asia Dates indicate first interactions 1 Philippines (1960) 2 Bangladesh (1966) 3 Cambodia (1960) 4 China (1976) 5 India (1960) 6 Indonesia (1963) 7 Korea (1964) 8 Lao PDR (1968) 9 Myanmar (1965) 10 Nepal (1970) 11 Thailand (1960) 12 Vietnam (1963)
  5. 5. IRRI headquarters, Los Baños, Philippines
  6. 6. Research and support staff of ~880 (2009)
  7. 7. IRRI’s mission To reduce poverty and hunger, improve the health of rice farmers and consumers, and ensure environmental sustainability through collaborative research and partnerships.
  8. 8. To achieve the mission From a huge volume of research results on rice and rice-related subject matter, IRRI generates and disseminates knowledge and technology as public goods to farmers via its partners in the developing and developed world. Research results Farmer access
  9. 9. IRRI’s network to farmers through its partners
  10. 10. To achieve the mission In rice research, there is a strong push to provide free open access to vital communication products in a variety of formats that are convenient to researchers located in both the developing and developed world.
  11. 11. IRRI’s Previous Copyright Policy for 46 years All publications, photographs, databases, and software are protected by copyright in accordance with normal publishing practice, i.e., all rights reserved. The balance of this presentation will cover mostly IRRI’s progress with scientific publications and photographs.
  12. 12. New policy announced by IRRI Board of Trustees, Sept. 2006 IRRI will release its information products (software, documents, multimedia, data), as much as possible, under a suitable open content license. Such license shall allow copying, distribution, and (usually) the creation of derivative products, prohibit commercialization, and require attribution as well as the release of derivative products under the same license as the original product was released by IRRI, hence, some rights reserved.
  13. 13. Enter Some rights reserved
  14. 14. Scientific Books Since 1962, IRRI has produced scientific books in the form monographs, proceedings, field guides, and manuals. These books are distributed to our partners in developing countries through their institutional libraries. Some are published solely by IRRI; others are co- published with reputable science publishers, such as World Scientific Press, Elsevier, Wiley, CABI, and others.
  15. 15. Periodicals Rice Today International Rice Research Notes (IRRN)
  16. 16. Rice Today CC Statement
  17. 17. Photographs In its own photo bank and on flickr, IRRI has thousands of images depicting landscapes, farmers, children, events, markets, research, and life in general—in Asia and elsewhere—all available free via creative commons license.
  18. 18. Online resources under creative commons
  19. 19. Online resources under creative commons http://www.yout ?user=irrivideo &view=videos
  20. 20. Online resources under creative commons
  21. 21. Online resources under creative commons
  22. 22. Delivering rice knowledge for impact Goal 4: Bridging the knowledge gap in rice research To provide equitable access to information and knowledge on rice and help develop the next generation of rice scientists
  23. 23.
  24. 24. Good News! • Copublication with like-minded institutions, such as the International Plant Nutrition Institute (IPNI). • IRRI photos in Institute Photo Bank and flickr ~ 4,500 images; downloadable and free. • IRRI books on Google Book Search (one of the few publishers to allow full-text viewing and perhaps the very first to provide download access to the entire publication).
  25. 25. More Good News! • IRRI has agreed to support the Vibal Foundation’s online project (a non-commercial online digital library and repository dedicated to Philippines). • The Philippine Agricultural Studies subsite located here will be a comprehensive repository of information related to Philippine rice production and Filipino rice farmers. • Initial content will be provided by IRRI, which will give access to the IRRI publication collection, a scientific resource directory, online research materials, and other related information. • IRRI will also assist in engaging other research agencies and organizations to obtain information about agricultural research.
  26. 26. Impact Anyone may now obtain, repurpose, distribute, and even modify content (self-service publishing) of IRRI publications and photos with proper attribution using Creative Commons licenses.
  27. 27. Challenges Encountered • CC publishers are still few and far- between and not yet too well-known. • Peer-reviewed and other recognized publishers often request exclusive publication rights and sometimes still require assignment of copyright.
  28. 28. Apparent Conflicts over CC vs. IRRI Co-Publisher • Global public goods • Commercial interest • Free online access • Hard-copy sales • Developing countries • Worldwide target • Perpetual need • Perpetual license
  29. 29. Contractual Compromise Solutions IRRI Co-Publisher • Retains copyright • Exclusive right to publish • Online access for staff & select • Internet version, POD national partners in developing world edition, CD edition • Paperback edition in the •Hardback edition (for Philippines and national partners worldwide sales) • Philippine sales & free distribution to • Exclusive worldwide national partners in developing world distributor • 36-month exclusivity after • All rights revert to IRRI (to put on Google Book Search & elsewhere initial publication of work
  30. 30. RIGHTS. Copyright of the Works is owned, and shall be retained, by the Author. The Author hereby grants to the Publisher the exclusive right to publish the Works or any abridgement or substantial part thereof in paperback volume in the English language throughout the world (except the Philippines) and in electronic form (“eProceedings”) worldwide through the Internet.
  31. 31. The Author shall not, during the period up to 12 months after initial publication of the Works by the Publisher, without the consent of the Publisher, prepare or publish in any printed or electronic form in the territory covered by this Agreement any work which shall be an expansion or abridgement or part of the said Works or which shall be of a nature likely to compete with or affect prejudicially the sales of the said Works. After 1 year, can go on Google Books like RG I, II, III, and IV.
  32. 32. Provided, however, that during this twelve (12) month period, the Author reserves the right to use at any time material from the Works in articles submitted to journals or included in newsletters, annual reports, or other in-house publications, or in presentations at professional conferences, provided that this represents less than twenty five (25) percent of the total of the Works. The Author retains all translation rights, but hereby grants to the Publisher other subsidiary rights in the Works.
  33. 33. NUMBER OF COPIES. The Author agrees to purchase one hundred (100) paperback copies at a price of US$____ (____US Dollars) per copy, exclusive of mailing costs. These copies shall be sold only in the Philippines and/or distributed free to select recipients.
  34. 34. Similar contractual arrangements with WSPC for these two titles as well
  35. 35. Regarding commercial ventures: review on a case-by-case basis 23 January 2009 Hello Gene, Thanks for speaking with me yesterday. Again, we'd love to use some of your photos within our instructional video courses on quot;Ricequot;. Here is our online cooking school: and here is a sample lesson: We have shot two whole lessons on rice already but are looking to show a few images of the rice harvest. This is for commercial use but we will only use a few images in a long video course. We'd be happy to provide your consumers with access to this video content. You could even embed some of the video on your site if you'd like. I hope that this meets with your approval. I will let you know tomorrow if we need higher resolution for the photos along with a list of photos we'd like to use in our lessons. Best Regards, Joe Girard CEO
  36. 36. Internet-enabled population in IRRI Country sites (South East Asia)
  37. 37. Because so many of our clients are not yet wired to the Internet, hard copy books will be in our future for some time to come
  38. 38. Creative Commons: the “pot of gold” for users of rice information around the world!
  39. 39. Thank you!