Infographics madeeasy
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Infographics madeeasy

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Infographics madeeasy Infographics madeeasy Presentation Transcript

  • InfographicsMADE EASY Chris Lema
  • The Power ofSTORY
  • We’ve been telling storiesSince we were kids!
  • In terms of the story…You’re Yoda
  • I said it first….she said it louderNancy Duarte http://www.ted.com/talks/nancy_duarte_the_secret_structure_of_great_talks.html
  • The Power ofInfographics
  • Remember the Matrix?When you saw this…
  • How many of yousaw her?
  • My Definition AN INFOGRAPHIC IS A VISUAL DEPICTION OF DATA, DESIGNED TO TELL A STORY THAT IS MORELIKELY TO BE READ & REMEMBERED
  • By the Numbers 60 k Visuals are processed 60,000x faster than anything else in our 50 brain. 50% of our brain is “wired” 30 for visuals. An infographic is 30x more likely to be read than a text-based article.
  • How to AssembleA Visual Story
  • What point are you trying to make?
  • Find the research to back you up!
  • Sketch out your concept!
  • Where to findThe Data
  • DataMarket.com NumberOf.net Census.gov /publicdata/
  • Go to theSOURCE
  • An ExampleMaking the Case forWordPress
  • Everybody is usingWORDPRESS
  • It’s killing theCOMPETITION
  • There are lots ofPLUGINS
  • Thankfully, the case wasAlready Made http://yoast.com/wordpress-stats/
  • You don’t need to be a designer Infographic Tools
  • Now it’s time for a DEMO
  • How to Find MeCHRIS LEMAhttp://chrislema.comTwitter: @chrislemaFacebook: /chrislemaLinkedIn: /in/mrchrislema