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Let’s Talk Twitter!<br />By Robert Ryan<br />LadyUmbrella<br />www.ladyumbrella.com<br />
Agenda<br />Hi, I’m Rob<br />What Inspired Us to Use Twitter?<br />Content Plan<br />Multiple Accounts<br />How to Find Fo...
Hi, I’m Rob<br />LadyUmbrella “spreadsheet guy”<br />Social media maniac<br />37,798 tweets<br />Likes your questions..<br />
What inspired us to start to use Twitter<br />Curious - lots of hype about it<br />Necessity – needed to get some customer...
Content Plan<br />Be different, creative – purple cow<br />No right/wrong<br />Create daily “news”<br />Cross Promotion on...
Multiple Accounts<br />I operate 4 accounts<br />@ladyumbrellaltd<br />@ladyumbrella2<br />@tshirtstrategy<br />@teesinapo...
How to Find Followers<br />Target niche leaders followers<br />Twellow.com<br />#FF recommendations<br />Tweetdeck Searche...
Twitter Account Management<br />Tweetdeck<br />- New Followers<br />- @Mentions<br />- Real time searches<br />	- DMs<br /...
Benefits of Twitter<br />I’m here! <br />Visibility<br />Brand Awareness<br />Customer Support<br />Sales<br />...free!<br...
Promotions/Offers<br />Use of #hashtags<br />Piggy back on Trending Topics<br />Compelling, captivating language<br />“pls...
Twitter in the Grand Scheme of Things<br />Front and centre for us!<br />All promo is online<br />Facebook & Twitter worki...
Who is Twitter for?<br />..or who is it not for?<br />Medics, food suppliers, coffee suppliers, builders, plumbers, social...
Start Your Account Today! 3 Tips<br />Make sure you fill in bio, picture, link, and be human..Create and upload a backgrou...
And that’s a wrap..<br />Thanks for listening!<br />Questions?<br />
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Twitter talk for skillnet

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Transcript of "Twitter talk for skillnet"

  1. 1. Let’s Talk Twitter!<br />By Robert Ryan<br />LadyUmbrella<br />www.ladyumbrella.com<br />
  2. 2. Agenda<br />Hi, I’m Rob<br />What Inspired Us to Use Twitter?<br />Content Plan<br />Multiple Accounts<br />How to Find Followers<br />Account Management<br />Benefits of Twitter<br />Promotions/Offers<br />Twitter in the Grand Scheme of Things<br />Who is Twitter for?<br />3 Tips to Start Your Account<br />
  3. 3. Hi, I’m Rob<br />LadyUmbrella “spreadsheet guy”<br />Social media maniac<br />37,798 tweets<br />Likes your questions..<br />
  4. 4. What inspired us to start to use Twitter<br />Curious - lots of hype about it<br />Necessity – needed to get some customers<br />Free<br />Success stories (@RizzoTees, @IWearYourShirt)<br />New challenge<br />
  5. 5. Content Plan<br />Be different, creative – purple cow<br />No right/wrong<br />Create daily “news”<br />Cross Promotion on different networks<br />“Link Baited” tweets<br />...but remember 90/10 “rule”<br />
  6. 6. Multiple Accounts<br />I operate 4 accounts<br />@ladyumbrellaltd<br />@ladyumbrella2<br />@tshirtstrategy<br />@teesinapod<br />Why?<br />Key to success - Tweetdeck<br />
  7. 7. How to Find Followers<br />Target niche leaders followers<br />Twellow.com<br />#FF recommendations<br />Tweetdeck Searches<br />“Social Circles”<br />
  8. 8. Twitter Account Management<br />Tweetdeck<br />- New Followers<br />- @Mentions<br />- Real time searches<br /> - DMs<br />- Multiple Accounts<br />- Link Shortening<br />Tweepi.com<br />- Flush unfollowers<br />- Follow Back<br />Lists!<br />Twitpic<br />
  9. 9. Benefits of Twitter<br />I’m here! <br />Visibility<br />Brand Awareness<br />Customer Support<br />Sales<br />...free!<br />...fun<br />...like minded people<br />
  10. 10. Promotions/Offers<br />Use of #hashtags<br />Piggy back on Trending Topics<br />Compelling, captivating language<br />“pls RT”<br />Drive traffic to somewhere – promotion not just housed on Twitter<br />Be different – purple cow<br />
  11. 11. Twitter in the Grand Scheme of Things<br />Front and centre for us!<br />All promo is online<br />Facebook & Twitter working in tandem - “The Social Media Symphony”<br />Promotes blog content<br />Promotes Facebook content<br />
  12. 12. Who is Twitter for?<br />..or who is it not for?<br />Medics, food suppliers, coffee suppliers, builders, plumbers, social media experts, accountants, car racing experiences, sports channels, news channels, dog minders etc.. <br />If you want to be on Twitter you can be on Twitter<br />More uses than just business<br />
  13. 13. Start Your Account Today! 3 Tips<br />Make sure you fill in bio, picture, link, and be human..Create and upload a background image<br />Follow those you’re interested in<br />Use lists<br />Bonus Tip<br />- Follow us at @ladyumbrellaltd <br />
  14. 14. And that’s a wrap..<br />Thanks for listening!<br />Questions?<br />
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