Your SlideShare is downloading. ×
0
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Lab four and mbj   sm crash course - sm 101
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Lab four and mbj sm crash course - sm 101

209

Published on

This is the powerpoint I used during my portion of the Memphis Business Journal's Social Media Crash Course event.

This is the powerpoint I used during my portion of the Memphis Business Journal's Social Media Crash Course event.

Published in: Education, Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
209
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
14
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1.
  • 2. Social Media 101<br />What is it and Why Should I Care?<br />by Doug Watson<br />
  • 3.
  • 4. Small Business Pass<br />
  • 5. Today’s Agenda<br />
  • 6. What is Social Media?<br />
  • 7.
  • 8. What is it?<br />Why Should I Care?<br />
  • 9.
  • 10. @jkrums - “There's a plane in the Hudson. I'm on the ferry going to pick up the people. Crazy.”<br />
  • 11.
  • 12.
  • 13. Objections<br />Common<br />
  • 14. “Social Media is for Teens.”<br />
  • 15. “There’s no point because it will just change in a year or two.”<br />
  • 16.
  • 17.
  • 18.
  • 19. Business Page<br />Status Updates (News, updates)<br />Pictures (events, staff, etc)<br />Videos<br />Notes (blogs, service descriptions, articles, etc)<br />Over 500,000 apps<br />All of it shows up in a person’s Feed if they Like your page.<br />
  • 20. The Open Graph<br />
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27. Conversations<br />
  • 28.
  • 29. #memfloodand #memstorm<br />
  • 30. @karensoro: Postcards from harbor town- #memflood http://t.co/dPp5tBG<br />
  • 31. @patrickjwoods:<br />“Poles down on McLean (ft from our apt) http://yfrog.com/hs8klfrxj http://yfrog.com/hs253kaj #memstorm”<br />April 27, 2011 at 18:33<br />
  • 32. @p_mcclellan:<br />“Unreal. #memstorm RT @myfoxal: Craziest photo we have so far of the tornado in Cullman. A view sent this in. http://twitpic.com/4q93rs”<br />April 27, 2011 at 15:41<br />
  • 33.
  • 34.
  • 35.
  • 36. Profile<br />Your profile shows your experience and credentials<br />Status updates add a personal element<br />Company Page<br />Allows people to learn about your company<br />Give an opportunity to promote specials and new products<br />
  • 37. Connecting<br />Connect with people you know (1st-level Contacts)<br />Ask your 1st-level Contacts for Introductions to their 1st-level Contacts<br />Write honest and helpful recommendations<br />Ask for recommendations from happy customers<br />Recruiting Tool<br />
  • 38.
  • 39.
  • 40.
  • 41. Top 10 Channels With Most Subscriptions<br />
  • 42. Blogging<br />
  • 43. Stats<br />Blog readers tend to be educated (majority hold at least a Bachelor’s)<br />More than a quarter make upwards of $75,000<br />51% of blog readers shop online, versus 40% of non-blog readers<br />77% of active internet users read blogs<br />
  • 44. Blog Examples:<br />Mashable<br />TMZ<br />The Huffington Post<br />Gizmodo<br />I Love Memphis<br />The Official Google Blog<br />Between Two Worlds<br />Toxel<br />
  • 45.
  • 46.
  • 47.
  • 48.
  • 49. In Closing…<br />Make a plan and follow it<br />Get Creative<br />Have Fun<br />

×