Your SlideShare is downloading. ×
0
Kondek la2 m_041311
Kondek la2 m_041311
Kondek la2 m_041311
Kondek la2 m_041311
Kondek la2 m_041311
Kondek la2 m_041311
Kondek la2 m_041311
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Kondek la2 m_041311

386

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
386
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
1
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. THE CONTINUED RISE OF THE INTEGRATED MARKETER BY CHARLIE KONDEK DIRECTOR OF SOCIAL MEDIA OUTREACH, 4/13/11
  • 2. <ul><li>The questions we must answer today: </li></ul><ul><ul><li>-Who is this guy? </li></ul></ul><ul><ul><li>-What is integrated marketing? </li></ul></ul><ul><ul><li>-Why is it important? </li></ul></ul><ul><ul><li>-What should I do about it? </li></ul></ul><ul><ul><li>-Wait, doesn’t this room know more about this than the speaker? </li></ul></ul>
  • 3. <ul><li>Who is this guy? </li></ul><ul><ul><li>- Director of Social Media Outreach, MSL Ann Arbor </li></ul></ul><ul><ul><li>-Outreach, community management </li></ul></ul><ul><ul><li>-Works across branch offices and across disciplines </li></ul></ul><ul><ul><li>-Blogworks.org </li></ul></ul><ul><ul><li>[email_address] </li></ul></ul>
  • 4. What is integrated marketing? <ul><ul><li>Advertising - Public Relations – Media - E-commerce - Direct mail/CSR - Consultants/Specialists - Measurements/Analytics </li></ul></ul>
  • 5. Why is it important? Creative Communication Community Consumer
  • 6. What should I do about it? -Career (Big or Small) -Freelance -Volunteering -School -Online groups -OVERCOME FEAR http://pndblog.typepad.com/pndblog/2009/11/career-pathways-and-young-professionals.html
  • 7. Let’s open this up to the room.

×