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International Mobile Social Network Games
 

International Mobile Social Network Games

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Trends in Asia especially on Kakao, LINE and WeChat games.

Trends in Asia especially on Kakao, LINE and WeChat games.

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    International Mobile Social Network Games International Mobile Social Network Games Presentation Transcript

    • International Mobile Social Network Games June 2013
    • About GAMEVIL
    • About GAMEVIL 주요
    •   게임
    •   주요
    •   게임
    •   Top-Tier
    •   
    •    Mobile
    •    Games
    •    Founded in 2000 220 employees 260M installs on iOS & Android Los Angeles, Seoul, Tokyo & Beijing
    • 10
    •    GAMEVIL Partner Fund 2010
    •    11
    •   Titles
    •    2011
    •    22
    •   Titles
    •    2012
    •    46
    •   Titles
    •    Wider
    •   User
    •   Base
    •    In-house
    •   Games
    •    3rd
    •   Party
    •   Games
    •    10
    •    9
    •    11
    •    1
    •    13
    •    35
    •    Developers
    •    150
    •    700+
    •   developers
    •   
    •    (70
    •   third-party
    •   companies)
    •    Genre
    •    Core
    •   Gaming
    •    Various
    •   Genres
    •    Strategy
    •    Long
    •   Term
    •    Time
    •   to
    •   Market
    •    4
    •    $10M (2011) + $10M (2012) GAMEVIL Partner Fund
    • Financials • Notes
    •   -
    •   2005~2009
    •   :
    •   Based
    •   on
    •   K-GAAP
    •   Standards
    •   ;
    •   Parent
    •   company
    •   based
    •   accounting
    •    
    •   
    •   
    •   
    •   
    •   
    •   
    •   
    •   
    •   
    •   
    •   
    •   -
    •   2010~2012
    •   :
    •   Based
    •   on
    •   K-IFRS
    •   ;
    •   Consolidated
    •   based
    •   accounting
    •    
    •   8,890
    •   
    •    
    •   10,182
    •   
    •    
    •   10,362
    •   
    •    
    •   15,378
    •   
    •    
    •   24,403
    •   
    •    
    •   30,615
    •   
    •    
    •   42,753
    •   
    •    70,200
    •    100,000
    •    
    •   1,793
    •   
    •    
    •   944
    •   
    •    
    •   1,498
    •   
    •    
    •   6,239
    •   
    •    
    •   13,609
    •   
    •    
    •   15,634
    •   
    •    
    •   17,489
    •   
    •    24,100
    •    30,471
    •    
    •   1,653
    •   
    •    
    •   1,185
    •   
    •    
    •   953
    •   
    •    
    •   5,280
    •   
    •    11,827
    •    
    •   14,794
    •   
    •    
    •   16,101
    •   
    •    22,400
    •    26,716
    •    2005 2006 2007 2008 2009 2010 2011 2012 2013 Sales OP NI (E)
    • Transformer GAMEVIL Premium Games $0.99 Games Multiplatform Distribution Free to Play 3rd Party Publishing Social Gaming Games as a Service
    • Asia
    • Asia
    • The Big Three Markets 3 out of the Top 5 Countries are in Asia!
    • Top Publishers on Google Play 8 out of the Top 10 Publishers Worldwide are in Asia!
    • Top Game Apps on Google Play 9 out of the Top 10 Global Game Apps are from Asian companies! No. 8 Game in Korea is a No. 10 Game Worldwide!
    • Korea
    • Distribution is Transitioning
    • Kakao Subscribers Almost 100M!
    • Kakao Game Discovery 1.  Viral Message from Friends 2.  Kakao Deck 3.  New Games Every Tuesday
    • Top iOS and Android Games in Korea 1.  모두의마블 for Kakao 2.  Million Arthur 3.  마구마구2013 for Kakao 4.  Wind Runner for Kakao 5.  Devil Maker for Kakao 6.  Puzzle & Dragon 7.  카드의 신 삼국지 8.  Everytown for Kakao 9.  Clash of Clans 10.  Hello Hero for Kakao 1.  모두의마블 for Kakao 2.  Wind Runner for Kakao 3.  Cookie Run for Kakao 4.  마구마구2013 for Kakao 5.  Anipang for Kakao 6.  다함께 삼국지 for Kakao 7.  다함께 퐁퐁퐁 for Kakao 8.  Hello Hero for Kakao 9.  Everytown for Kakao 10.  Fish Friends for Kakao
    • Are they new games? 1.  모두의마블 for Kakao 2.  Wind Runner for Kakao 3.  Cookie Run for Kakao 4.  마구마구2013 for Kakao 5.  Anipang for Kakao 6.  다함께 삼국지 for Kakao 7.  다함께 퐁퐁퐁 for Kakao 8.  Hello Hero for Kakao 9.  Everytown for Kakao 10.  Fish Friends for Kakao Monopoly + Social Sideview Endless Runner + Social Sideview Endless Runner + Social Baseball + Card + Social Match 3 + Social Three Kingdoms Action RPG + Social Match 3 + Social RPG + Social City Builder + Social Fishing + Social Wide Audience Retention + Good Social Features + Good Monetization Skills!
    • Screenshots
    • GAMEVIL in Korea – The Reality Check 16. Dark Avenger 25. 이사만루2013 KBO 34. Fishing Superstars 39. 모리아사가 for Kakao 53. 퍼펙트 프로야구 61. Monster Warlord 3. 쿠키런 for Kakao < Rather have a Top 5 Game than a Handfull of Top 100 games!
    • Retention & Monetization Bible 1.  Promotional Events 2.  Competition & Cooperation with Friends 3.  Accumulative Progression 4.  Gacha System 5.  Avatar & Pet Systems 6.  Collections 7.  Alternative Game Modes The books are already written. You need them all!
    • Kakao’s Effect Decreasing? 1.  Restricting amount of messages per game 2.  Invite performances are diminishing 3.  More games launched every week Getting harder and harder to break into the Top 10 with an average Kakao game
    • Does This Look Familiar?
    • Japan
    • Shifting Powers
    • LINE Subscribers
    • Top iOS and Android Games in Japan 1.  Puzzle & Dragons 2.  LINE 3.  LINE Wind Runner 4.  プロ野球PRIDE 5.  LINE POP 6.  NBA Dream Team 7.  Dragon League X 8.  Gundam Areawars 9.  LINE Bubble! 10.  Million Arthur 1.  Puzzle & Dragons 2.  LINE 3.  暴走列伝 単車の虎 4.  LINE Wind Runner 5.  プロ野球PRIDE 6.  LINE POP 7.  クイズRPG 魔法使いと黒猫のウィ 8.  LINE Bubble! 9.  秘宝探偵 10.  LINE Pokopang LINE Still Very Conservative on Launching New Titles Every Week
    • Gungho & COLOPL – Great Operation & Monetization
    • Portrait One Handed Games?
    • China
    • Fragmentation
    • WeChat Subscribers
    • WeChat Games 1.  Planning to actively start service from later this year. 2.  Tencent is already an investor in Kakao and has been learni ng actively. 3.  WeChat’s initial casual games will be done internally. 4.  WeChat will publish hardcore games from 3rd parties.
    • I AM MT: Card Battle by LOCOJOY Top Game in China with English Version available.
    • Dragon Bane by digitalcloud & Spartan Wars by Tap4Fun
    • Summary 1.  Asian distribution is fragmented, but tremendous potential 2.  Kakao and LINE will continue to evolve, and WeChat may change the whole Asian mobile gaming landscape. 3.  Competition is fierce and full of strong local players. 4.  Live operations is not optional but a must in these territori es. 5.  Download Kakao, LINE today and play these games and it may open your doors to success in the western world.
    • Thank You biz@gamevilusa.com