Blending Alexandria and MCC Proposal


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Blending Alexandria and MCC Proposal

  1. 1. County-Wide Resources.Locally Driven & Represented. Blending Alexandria-Monroe and Madison County Chambers
  2. 2. From the President of the Board “We as a chamber will help shape this blend offering us positive publicity. By pulling out the Economic Development piece and letting it stand alone as a function of the city, we are able to use theGina Brisco current business community and this blend to be more focused and driven on current needs and keeping these businesses viable in tough economic times.”
  3. 3. From the Board Chairperson “We believe it is the desire of our business community to join together to build a positive, county-wide brand (helping allMarcy DeShong Madison County cities/towns) while remaining locally represented and economically driven.”
  4. 4. Why Blend?• Larger footprint• More resources• Increased influence
  5. 5. Larger Footprint• Offer county-wide resources to members (more networking, events, award recognition, etc.)• County-wide directories and newsletters featuring Alexandria distributed to over 3,000• Broader perspective as a business community and ability to branch out and attract attention and interest from Noblesville, Muncie and Indy (i.e. increased publicity and awareness)
  6. 6. More Resources• Stream-line communications, projects, and programs• Additional administrative and marketing support (billing, marketing, membership, PR, benefits, sales, programming, etc.)• Streamline budget• Ambassador and Young Professionals outreach program promoting Alexandria businesses
  7. 7. Increased Influence• Create a county-wide agenda supporting business and driven by local business councils• Create local agendas supporting local initiatives with the support of county-wide organizations• Gives us a competitive edge over our neighboring counties
  8. 8. Membership benefits?• Grandfathered dues amount will include: – County-wide newsletter/e-news subscription – County-wide/local online directory listing with decal – Disccounts on select programs, events, & workshops – Committee representation and ribbon cuttings – Free admission to select county-wide and local events – (1) Free Admission to FAB! or Wake Up! Madison County – Promote your event county-wide – Advertise hot deals county-wide
  9. 9. How could it be structured? Alexandria Business Council Elwood Madison Pendleton Business Council County Business Council Agenda Anderson Business Council
  10. 10. Who are the leaders? Alexandria Elwood Business Business Representation Representation Pendleton Anderson Business Business Madison Representation Representation County BusinessFull-time staff member to Boardservice each location
  11. 11. What are our opportunities?• Identify both our county and local business agendas and work towards them• Win some state-wide awards for our efforts• Brainstorm additional member benefits• Centralized location to help refer business and tourism to Alexandria• Volunteer-driven leadership in Alexandria supported by full-time MCC staff• More community events• Perhaps change our name (Madison County Business Alliance or Madison County Inc.)?
  12. 12. Who will be working for you? Kyle Morey Angela Barbosa President & CEO. Fearless Leader. Executive Vice President. Chief Enthusiasm Officer. Marketing Diva. Get Linked 15 years experience promoting business communities through chamber and Madison Expert. entrueprenerual work from Scottsdale, Over 15 years of marketing small AZ to Southern Indiana. businesses to success. Betty Williams Amy Debiak Community Relations Coordinator. Client Services Coordinator. Sponsorships. Story Teller. Event Guru. Go-To Gal. 20 years working for the State of Indiana incouding Departments of Commerce Small business owner metality and Workforce Development. with a big smile! DeWayne Landwehr Executive Director of IDEA. Business Guru. SCORE counselor, Chair of the Microloan Loan Committee, Chapter President of Stepstone Angel Investors, member of the Rural Development Loan Committee.
  13. 13. Next Steps? • Vote1 • Decide County-wide Board2 Representation • Create joint 12 month agenda3
  14. 14. Blending examples
  15. 15. Other succcessful blends• combined chambers for two counties and economic development• 001cc4c002e0.html combined chambers across State lines!• combined Chamber, ED, Tourism, Downtown Development Division• Alliance.aspx incredible vision! Powerful group.• Illinois Quad City Chamber combined two chambers - 001cc4c002e0.html