3-5 Emerging Themes to Consider Around "Mobile"
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3-5 Emerging Themes to Consider Around "Mobile"

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A handful of things to have on mind when thinking about "mobile." 3 to 5 of them, depending on how you look at it. Not a lot of words but click the images for more detail & explanation.

A handful of things to have on mind when thinking about "mobile." 3 to 5 of them, depending on how you look at it. Not a lot of words but click the images for more detail & explanation.

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  • A handful of things to have on mind when thinking about 'mobile.' 3 to 5 of them, depending on how you look at it. Not a lot of words but click the images for more detail & explanation. Thanks! -K
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3-5 Emerging Themes to Consider Around "Mobile" 3-5 Emerging Themes to Consider Around "Mobile" Presentation Transcript

  • 3-5 EMERGINGTHEMES TOCONSIDERAROUND “MOBILE”
  • MOBILE ≠ PHONEMOBILE = UBICOMP
  • 4 DRIVERS/THEMES: AIRPLAY AUDIO RECOGNITION MODULAR THINKING HTML5
  • AIRPLAY
  • airplay + browser bookmarklet =instant content slinging
  • airplay + app store =instant game console
  • airplay + subscription service =ecosystem product
  • AUDIO
  • impulse purchase character’s clothing
  • lends new meaning to live TV
  • new building blocks for developers
  • MODULAR
  • HTML5
  • projection mapping + mobile HTML5 =smartphone controlled public game onphysical structures
  • FASTCO DESIGN:“3 Trends That Will Define The Future of Infographics”
  • THANKS!@kylecameron