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Elektronischer Einkaufsassistent - Kurzvorstellung -  Karsten   Wysk Mobil: 0179 5283959 [email_address]
Das Patent ist bereits in Deutschland angemeldet – wir benötigen weitere 5-10.000 EUR zur weltweiten Sicherung des Patents.  Einführung ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Status Patent
Das Patent beschreibt ein technisches System zur Unterstützung der Auswahl, Besorgung und Nutzung von geschmacksabhängigen Konsumgütern wie Mode. Umfang Patent: Elektronischer Einkaufsassistent ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],AUSWAHL BESORGUNG NUTZUNG Elektronischer  Einkaufsassistent
Auf der Basis von wiederholten Ja/Nein Entscheidungen des Nutzers wird ein Präferenzprofil erstellt und zur Unterstützung bei der Auswahl herangezogen.  ,[object Object],[object Object],[object Object],Auswahl ,[object Object],[object Object],[object Object],[object Object],Gerät A (RFID) Gerät B (PDA) Präferenzprofil Lösung Problem
Das erstellte Präferenzprofil ermöglicht es, den Kunden zum gewünschten Produkt zu führen und den gesamten Einkaufsprozess zu optimieren.  Besorgung ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Lösung Problem
Nutzungsempfehlungen helfen dem Kunden seine Produkte optimal einzusetzen und die Analyse der Nutzung ermöglicht die Verbesserung des Präferenzprofils.  Nutzung ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Tägliche  Nutzung Präferenzprofil Lösung Problem
Die beschriebene Lösung ist angemeldet zum Patent in Deutschland mit der Option auf weltweiten Patentschutz (PCT-Anmeldung).  Patent: Elektronischer Einkaufsassistent
Anhang 1 - Anwendungsbeispiel
Peter möchte sich eine neue Hose kaufen – verschiebt den Einkauf aber immer wieder, weil einkaufen so aufwändig ist.  Die Aufgabe: neue Jeans für Peter  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Verkäufer können Peter meistens nicht helfen – aber da er gut aussehen möchte geht er trotzdem los in die Stadt.  Das Problem: Verkäufer können nicht helfen ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Im Geschäft bekommt er einen neuen elektronischen Einkaufsberater ausgehändigt, den er sogleich ausprobiert.  Der Ansatz: Elektronischer Einkaufsberater ,[object Object],[object Object],[object Object],[object Object],[object Object]
Der elektronische Einkaufsberater führt Peter direkt zu den gesuchten Jeans mit einer Indoor-Map.  Erste Schritte: Los geht‘s  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Angekommen bekommt er weitere Informationen über das Produkt angezeigt und kann sich die richtige Größe in die Umkleine bringen lassen.  Beim Produkt: Informationen und zur Umkleide ,[object Object],[object Object],[object Object],[object Object],[object Object]
In der Umkleide nutzt Peter den PDA, um Feedback zu seinen Hosen zu geben und so vom Verkäufer bessere Jeans angereicht zu bekommen.  In der Umkleide: Feedback und weitere Jeans ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Peter hat seine passende Jeans gefunden und lässt sich die Jeans direkt zur Kasse bringen.  Der Kauf: Peter entscheidet sich ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Nach dem Kauf ist Peter glücklich – so schnell und unkompliziert hat er noch nie eine Hose gekauft.  Nach dem Kauf: Peter ist glücklich ,[object Object],[object Object],[object Object],Anmerkung zum Patentschutz:  Das skizzierte Anwendungsbeispiel zeigt nur eines von vielen möglichen Szenarien. Kern der geschützten Technologie betrifft die Erstellung des Präferenzprofils des Kunden in Kombination mit der Nutzung des mobilen Endgerätes im Geschäft. Die zusätzliche Online-Nutzung von Zuhause aus, die Vereinfachung der Zahlungsabwicklung (bargeldlos) im Geschäft sowie die Produktlogistik vor Ort (nur ein Produkt im Verkaufsbereich und Belieferung der Anproben aus dem Lager) sind einige von zahlreichen, optionalen, ebenfalls patentgeschützten Zusatzmerkmalen.
Anhang 2 - Exit Optionen
Exitmöglichkeiten bei der Verwertung des Patentes existieren in unterschiedlichen Bereichen  Exitmöglichkeiten ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Einkaufsassistent Patent Public