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GAMIFICATION AND      ONLINE EDUCATION                       Prof. Kevin Werbach              werbach@wharton.upenn.edu / ...
1 billion downloaders can’t be wrong!    KNOWLEDGE FOR ACTION   Gamification / Kevin Werbach
…or 100,000 MOOCers!KNOWLEDGE FOR ACTION   Gamification / Kevin Werbach
The Mass Medium of the 21st Century       97% of U.S. kids 12-17       play videogames (Pew 2008)                         ...
We’re All Gamers Now•  Average videogame player is 30 years old•  47% percent of videogame players are women•  China is th...
can welearn fromgamesto help with  KNOWLEDGE FOR ACTION   Gamification / Kevin Werbach
School is Already a Game… a Bad One•  Not so much fun (for many)•  Unclear win states•  Back-loaded feedback•  Poorly bala...
Gamification is…  The use of game elements and  game design techniques in  non-game contexts.  KNOWLEDGE FOR ACTION   Gamifi...
KNOWLEDGE FOR ACTION   Gamification / Kevin Werbach
Points                            Resource                                               Levels                           ...
Progression                                                               Levels                                          ...
In EducationFourSquare.edu?Grading upChoose your ownadventure (quests)ContinuousfeedbackGame frames     KNOWLEDGE FOR ACTI...
Would the Real Gamification Stand Up?     Behavior                               Games   KNOWLEDGE FOR ACTION   Gamification...
Behavior                                 GamesMarketing and economics      Game design and psychologyIncentives           ...
Applied to Education     Behavior                                Games Scoring systems           Narratives Credentials   ...
Common Ground     Behavior                                  Games New pedagogy                New pedagogy Personalization...
Online Challenges/Opportunities•  Return of voluntariness = importance of onboarding•  Lack of interactivity puts a premiu...
What’s Needed•  Edu gamification in a box•  Badge ecosystems•  Collected stories and   best practices     KNOWLEDGE FOR ACT...
Notice any Differences?   KNOWLEDGE FOR ACTION   Gamification / Prof. Kevin Werbach
thank you!   Prof. Kevin Werbachwerbach@wharton.upenn.edu     Twitter: @kwerb                        By Kevin Werbach & Da...
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Gamification and Online Education

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Implications of gamification for online education. A talk presented to the Speakers@Coursera series, July 2012.

Transcript of "Gamification and Online Education"

  1. 1. GAMIFICATION AND ONLINE EDUCATION Prof. Kevin Werbach werbach@wharton.upenn.edu / @kwerb Coursera, July 2012KNOWLEDGE FOR ACTION
  2. 2. 1 billion downloaders can’t be wrong! KNOWLEDGE FOR ACTION Gamification / Kevin Werbach
  3. 3. …or 100,000 MOOCers!KNOWLEDGE FOR ACTION Gamification / Kevin Werbach
  4. 4. The Mass Medium of the 21st Century 97% of U.S. kids 12-17 play videogames (Pew 2008)   KNOWLEDGE FOR ACTION Gamification / Kevin Werbach
  5. 5. We’re All Gamers Now•  Average videogame player is 30 years old•  47% percent of videogame players are women•  China is the world’s largest online games market•  44% of US/UK adults played a mobile game in the last month KNOWLEDGE FOR ACTION Gamification / Kevin Werbach
  6. 6. can welearn fromgamesto help with KNOWLEDGE FOR ACTION Gamification / Kevin Werbach
  7. 7. School is Already a Game… a Bad One•  Not so much fun (for many)•  Unclear win states•  Back-loaded feedback•  Poorly balanced•  Misalignment of faculty and student players KNOWLEDGE FOR ACTION Gamification / Kevin Werbach
  8. 8. Gamification is… The use of game elements and game design techniques in non-game contexts. KNOWLEDGE FOR ACTION Gamification / Kevin Werbach
  9. 9. KNOWLEDGE FOR ACTION Gamification / Kevin Werbach
  10. 10. Points Resource Levels Collection Progression Quests Avatars Social Graph KNOWLEDGE FOR ACTION Gamification / Kevin Werbach
  11. 11. Progression Levels Points Rewards QuestsAvatars Social Graph Badges KNOWLEDGE FOR ACTION Gamification / Kevin Werbach
  12. 12. In EducationFourSquare.edu?Grading upChoose your ownadventure (quests)ContinuousfeedbackGame frames KNOWLEDGE FOR ACTION Gamification / Kevin Werbach
  13. 13. Would the Real Gamification Stand Up? Behavior Games KNOWLEDGE FOR ACTION Gamification / Kevin Werbach
  14. 14. Behavior GamesMarketing and economics Game design and psychologyIncentives ExperiencesSatisfying needs FunGame elements (inductive) Game thinking (deductive)Status MeaningPBLs PuzzlesRewards ProgressionMaking users do things Making players awesome KNOWLEDGE FOR ACTION Gamification / Kevin Werbach
  15. 15. Applied to Education Behavior Games Scoring systems Narratives Credentials Mastery Motivating students Experimentation Engagement Growth Presentation MOOCs Connectivist MOOCs KNOWLEDGE FOR ACTION Gamification / Kevin Werbach
  16. 16. Common Ground Behavior Games New pedagogy New pedagogy Personalization Personalization Empowering peer learning Empowering peer learning Feedback Feedback Analytics Analytics KNOWLEDGE FOR ACTION Gamification / Kevin Werbach
  17. 17. Online Challenges/Opportunities•  Return of voluntariness = importance of onboarding•  Lack of interactivity puts a premium on engagement•  Large class sizes = >variability of students•  The player journey, within and across courses•  Collaboration outside time/space constraints•  Data, data, data KNOWLEDGE FOR ACTION Gamification / Prof. Kevin Werbach
  18. 18. What’s Needed•  Edu gamification in a box•  Badge ecosystems•  Collected stories and best practices KNOWLEDGE FOR ACTION Gamification / Prof. Kevin Werbach
  19. 19. Notice any Differences? KNOWLEDGE FOR ACTION Gamification / Prof. Kevin Werbach
  20. 20. thank you! Prof. Kevin Werbachwerbach@wharton.upenn.edu Twitter: @kwerb By Kevin Werbach & Dan Hunter Wharton Digital Press (Fall 2012) https://www.coursera.org/course/ http://gamifyforthewin.com gamification KNOWLEDGE FOR ACTION
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