Steve Jobs
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Steve Jobs



Steve Jobs the Visionary CEO of Apple

Steve Jobs the Visionary CEO of Apple



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Steve Jobs Steve Jobs Presentation Transcript

  • Steven Paul Jobs
    • Born in 1955 in Green Bay, Wisconsin
    • Adopted by Paul and Clara Jobs to live in Santa Clara, California
    • Graduated high school in Cupertino, California
  • Education
    • Jobs went to Reed College in Portland Oregon
    • He studied Poetry, Literature, and Physics
    • After one semester, Jobs dropped out of school, but still attended some classes.
  • Steves
    • Jobs met Steve Wozniak shortly after they both left school while working for Hewlett-Packard
    • “ Woz” was an incredibly talented engineer, especially in electronic gadgets
    • While developing a “blue box” device, Jobs convinced Woz to sell it to Berkeley students.
  • The Beginnings of Apple
    • After spending time in India in 1974, Jobs returned to America
    • He visited with Woz the homebrew computer club, but was not content with just the creation of electronics.
    • Jobs convinced Woz to help him create a personal computer, the Apple I
    • Jobs, with marketing help from a friend, had the vision of creating a computer company that would make and sell pc’s.
    • After showing the Apple I to in town computer stores, Jobs was able to sell 25.
    • After selling his Volkswagen mini-bus, and asking Woz to sell his scientific calculator, they two raised enough money to create Apple Computers.
  • Apple
    • Jobs and Woz sold the Apple I in 1976 for $666, making over $776,000 from sales
    • In 1977, they two released the Apple II, a single board computer with onboard ROM and a color video interface.
  • Positive Growth
    • From 1977 to 1983, Apple continued to grow exponentially.
    • In 1981, IBM finally entered the personal computer market, and in just two years began to outsell Apple.
    • After the failure of the Apple III and Lisa, Jobs needed a new computer that could compete with the IBM PC.
  • The Macintosh
    • In 1984, Apple released the Macintosh, the first personal computer with a graphical user interface(GUI).
    • It had 128KB of memory, and was expandable.
    • Along with the mouse, the Macintosh was the most revolutionary computer made up to that point.
  • Microsoft and John Sculley
    • In 1985, Bill Gates convinced Jobs to license the graphical user interface in the Macintosh to create Windows, which could run on IBM PC’s.
    • As sales of the Macintosh took off, CEO John Sculley thought that Jobs was hurting Apple’s success, and gradually forced Jobs to leave.
    • Jobs project in the late 1980’s to mid 90’s was NextStep.
    • A new computer company based on an object oriented software platform, NeXT failed first as a hardware company, then as a software company.
    • Apple similarly did very poorly in the early and mid 90’s, brought on by poor leadership and stagnating computer design.
  • The Second Coming of Jobs
    • In 1996, Apple bought NeXT, and with it came Steve Jobs.
    • In 2000, Jobs became the full CEO of Apple, after the success of the iMac, the first computer mainly marketed for its looks.
  • Return to Profitability and Innovation
    • Jobs continues to innovate the computer industry, spearheading projects like the iPod, iTunes and its Music Store, and high end computer.
    • Under Jobs’ watch, Apple has entered a new phase of growth and profitability, fueled by his imagination and quest for perfection.
    • Apple’s market value was $222.1 billion, higher than Microsoft’s $219.2 billion.  As per May 26 th , 2010.
    • As Microsoft is only Operating System (OS) software.
    • Where as Apple prepares its own hardware and software too.
    • Apple is now the most valuable technology firm in the world.