TheAppLabb presentation of TheEventsApp platform at Ignite Business Expo

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TheEventsApp for iPhone, Android & HTML5 is a Multi-Event Mobile platform for organizations to inform/update/engage the participants of their event, conference or seminar. TheEventsApp helps enhance the event experience to the next level. It is a flexible, branded and scalable mobile solution, to inspire, engage and connect with your audience.

Our clients include Canadian International AutoShow, Banff World Media Festival, Canadian Special Events EXPO13, Toronto International Film Festival, International Fashion Festival, TiE Toronto, Indo-Canada Chamber of Commerce, International Film Festival, Punjabi International Film Academy Awards, etc.

Please find the Product brochure for further details here: www.theapplabb.com/TheEventsApp.pdf

The App's features include intuitive icons for looking up event session itineraries, conference materials, real-time event news and announcements, sponsor lists, feedback and survey capabilities, social media integration, and registration and ticketing. The event organizer can have full control over the app through the app's intuitive content management system, which allows them to update content on the fly, add/remove features and rebrand the app as per their needs. Organizers can also interact with the audience by sending them push messages and get access to detailed app analytics.

TheEventsApp is a product of TheAppLabb - a Toronto based Mobile & Web Solutions company serving clients such as: Electrolux, Frigidaire, Parmalat, Rogers, Unilever, Environment Canada, Ontario Ministry of Education, Bell Canada, Holiday Inn, Radisson, Varicent, Solutions Stores, etc.

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TheAppLabb presentation of TheEventsApp platform at Ignite Business Expo

  1. 1. AN INTRODUCTION TO EVENT MOBILE APPS BY KUNDAN JOSHI, CEO USING
  2. 2. PREVIEW 1.Why Mobile? 2. Challenges 3.The Mobile Experience 4.Tips for Success 5. Event Super Star 6. Let’s Talk Money! 7. Demo
  3. 3. WHY MOBILE ? vs 240 million 207 million 2013
  4. 4. Is the Mobile Revolution here? Yes. There are now over 1.4 billionsmartphone users on the planet Source: http://www.go-gulf.com/blog/smartphone/ & Strategy Analytics One in 7 people around the globe have some kind of a smartphone Or 87% of the world has mobile technology 91% of smartphone owners have their devices within arm’s length in North America
  5. 5. More than 80% of event attendees have a smartphone 63% of attendees download app, 1 week before the event 70% increase in awareness of event, using social media
  6. 6. Yet only 9% of event planners are using mobile apps for their events
  7. 7. CHALLENGES
  8. 8. Budget Promotion New opportunitiesSponsorships Ticket Sales User Needs
  9. 9. SCENARIO 1
  10. 10. THETHE MOBILEMOBILE EXPERIENCEEXPERIENCE SCENARIO 2
  11. 11. • Green paperless events • Differentiate & Innovate • Strong user experience • Attendee management • Year round community • Increased brand recognition BENEFITS • Strengthen client loyalty • Targeted communications • New revenue opportunities • Analyze event performance • Attract & retain attendees • Engage attendees
  12. 12. PROCESS People Objectives/goals Strategy Success factors Technologies Event App
  13. 13. TIPS FOR SUCCESS
  14. 14. • What do you need in a partner? • Technical expertise • Event app expertise • End to end support TIPS FOR SUCCESS •Select the right vendor to meet your needs •Deliver content on time •Promote interaction •Check on-site Wi-Fi •Hire on-site support •Promote your app •Analyze the numbers •Educate the audience
  15. 15. EVENT SUPER STAR Success Factors
  16. 16. • Desired outcome – Better educated attendees – More motivated employees – Cutting though clutter of events – Making your audience goWOW – Measuring the return on your investment – Maximize your investment Success Factors How will you measure success? Establish measurable objectives Monitor and track performance Review and adapt tactics Flexibility, scalability, reliability
  17. 17. LET’S TALK MONEY
  18. 18. • Sponsor listings • Sponsors ads • Sponsored Push notifications • Exhibitor list and interactive show map • Videos • Surveys • Gamification Let’s Talk Money • Cut Costs Design Paper Printing Shipping Distribution Administration costs Operational costs
  19. 19. for IOS, Android & HTML5 is an Event mobile platform for organizations to inform, update & engage the participants of their event, conference or seminar. BENEFITS Take full control of the event through CMS Fully customizable design & features Engage participants through social media & push messaging Access Anywhere, Anytime, even offline Flexible & Competitive Pricing Analyze Event Performance 
  20. 20. Inform Schedule at a glance & full session description News & Updates Practical Event Information Links to materials and web pages Rich Media – Photo, Music & Video Sponsors list Exhibitor Search Engage Participant list for networking Feedback & Mailing list Push Notifications – Geo located & segmentedSurvey Forms Calendar Integration Polls Social Media Integration Multimedia – Webcast, Photo, Music, Video Share – Social, Email, SMS Fan Wall Navigate Locations City Guide Interactive floor maps FEATURES
  21. 21. Manage User friendly web based CMS Flex feature – add, remove on the go Customize Design Monetization & ROI Registration & Ticketing App Analytics Gather DataIn-App Ads Generate Event Buzz Loyalty Loyalty Badges & Rewards Fan Leaderboard FEATURES Enhance user experience Photos with custom frames Augmented Reality Live Streaming Send content via sound waves
  22. 22. SOME OF OUR CLIENTS
  23. 23. The Auto Show’s aim was to engage with the audience at the event and provide them with a rich experience. An intuitive feature-rich mobile application was developed by TheAppLabb, which was available across all mobile platforms. MOBILE APP DEVELOPMENT Mobile App
  24. 24. The Auto Show’s aim was to engage with the audience at the event and provide them with a rich experience. The mobile application was crucial to raise the level of convenience, ease & interactive experience for the users. MOBILE APP DEVELOPMENT Mobile App
  25. 25. MOBILE APP DEVELOPMENT BANFF WORLD MEDIA FESTIVAL Mobile App The mobile app allowed people to find out information about the event, speakers, exhibitors, venue, tickets, social media feeds, photos, videos, webcast, etc. Technologies: IOS, Android, HTML5
  26. 26. The mobile app allowed people to find out information about the event, speakers, exhibitors, venue, tickets, social media feeds, photos, videos, webcast, etc. Technologies: IOS, Android, HTML5 MOBILE APP DEVELOPMENT CANADIAN SPECIAL EVENTS EXPO13 Mobile App
  27. 27. MOBILE APP DEVELOPMENT TORONTO INTERNATIONAL FASHION FESTIVAL ‘13 Mobile App Find out information about the event designers, venue, tickets, social media feeds, photos, videos, etc. Technologies: IOS, Android, HTML5
  28. 28. MOBILE APP DEVELOPMENT INDO CANADA CHAMBER OF COMMERCE Mobile App This Multi-Event Platform allows users to find out information about ICCC’s ongoing events. Read about the speakers, exhibitors, venue, buy tickets. Social media feeds, photos, videos, webcast, etc. Technologies: IOS & Android
  29. 29. The developed solution helped engage Gerard Kennedy's campaign followers before and during the Ontario Liberal Party 2013 -Leadership Convention, that took place on January 26th. MOBILE APP DEVELOPMENT GERARD KENNEDY Campaign Mobile App
  30. 30. MOBILE APP DEVELOPMENT Ilayaraja Concert Event Mobile App The mobile app allowed people to find out information about the event, artists, venues, tickets, social media feeds, photos, videos. Technologies: IOS, Android, HTML5
  31. 31. MOBILE APP DEVELOPMENT Event Mobile App The mobile site allowed people to find out information about the event venues, the nominees actors including all the awards categories, stars, performers profiles as well as sponsors list. Technologies HTML5, CSS
  32. 32. MOBILE APP DEVELOPMENT Event Mobile App The mobile appsite allowed people to find out information about the event venues, the designers including all the schedules, stars, profiles as well as sponsors list. Technologies HTML5, CSS
  33. 33. We are creating amazing apps for our clients every day, through flawless engineering coupled with our ability to create rich user experiences. We look forward to create an amazing app for you!
  34. 34. Thank you for your interest Let’s talk! T 416 745 3164 E info@TheAppLabb.com W www.TheAppLabb.com
  35. 35. www.TheAppLabb.co m

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