From Telkom for IYCE Award Candidates

Partnership Opportunities for Creative Communities
Presented for
British Council IYCE Award Candidates

Telkom Indonesia
Indonesian largest full-service network provider in Indonesia.
Public-owned corp:
Government of Indonesia 52.5%
Public 47.5%
Market cap 190.5T (IDR)
9.43% of total market cap at IDX

Selected Recognitions (2010)

Core Business

Long Term Strategies

Indigo: The Creative Generation

Survey: Interests in C&A

Narrowband
Broadband
Browsing
Downloading
Chatting
Uploading
Game Online
Blogging
Internet Banking
Video Sharing
Indonesia
LuarNegeri
Local Content Access

Creative Industry Challenges

Indigo: Indonesia Digital Community
Kerangkakerjapengembangankaryakreatif digital melaluikerjasamadenganmitradankomunitaskreatif

Kampung digital
Blog fest
MyFlexiLAND
Video share
Santri Indigo
Game course
Indigo workshop
Jurnalism
learn
& grow
communicate
& share
Pasarkreasi
Indigo competition
Indigo award
Music production
Music performance
Indigo space
Game arena
create &
innovate
work hard
& fun
Give the freedom to…

13
Off Portal
CPs’ portal
Group’s portal
OLO’s portal
etc
Portal
On portal
Off portal
Microsites
Competition
Game
Education
Music
Animation
Education
Seminar
Training
Workshop
Competition
Incubation
Distribution
SMS
Portal
Distro
Indigo Presence
Portal
SMS Menu
WAP
Web
Voice content portal
Java
UTK/STK
UMB/USSD
Incubation
Non profit
Soft loan
Venture
Portal
Banner
Microsite
Newsletter
eMail trailer
Production
Applications
Content programs
TV program
Movie production
CDs/DVDs
Applications
In-house
White label
Group synergies
Promotion
Portal
SMS promo
Flyers/ Posters
Print ads
TV Ads
Events
Magazines
SMS promo
Broadcast
Top up alert
Registration alert
Missed call alert
SMS advertising
Content programs
Regular by CPs
Co-branding
Group synergies
Events
Exhibitions
Indigo on stage
Community gathering
Indigo Business Model

Service Integration Framefork

Objective
Many services with fast TTM and viable business services
IT Domain:
Many services, Short TTM, Few viable business model (other than advertising)
Proliferation
Telco Domain: Few services generating high but declining revenue. Has bill access, subcriber mgmt, QoS, etc
Revenue

Service Delivery Platform
You Are Here
Telkom Group
Partners
Users
Hub
Service Delivery Platform
PSTN
Mobile
Broadband
TV

Web 2.0
3rd Party Content & Application
IT Centric Part
Common Enablers
OSS / BSS
Service Orchestration
3rd Party Gateway
Content Administration
Map interface
Order mgmt
Security
Content Discovery
SOA Registry
SOA Governance
Policy Administration
Device Independence
Identity mgmt
Service provisioning
Enterprise Service Bus
Location / presence
Charging & billing
Network Centric Part
Messaging
Customer self care
App
App
App
App
App
App
OSS / BSS Gateway
Customer data
Customer care
Service Brokering
IVR
Service monitoring
Network Abstraction
Protocol & Resource Adaptors
Online charging
Service assurance
Devices
Network
PC
Mobile
TV
IMS Client
PSTN
Mobile
DSL
IPTV
IMS
SDP-Centric Framework Integration

Core Services:
Developed in SDP container against enabler APIs
Sales Revenue
Long tail services: customization and usage is driven by loose composition and users: Web 2.0 using widgets and 3rd party applications built on SDP
Plethora of short lived applications to try/deploy, update and retire easily / rapidly. Innovation comes from wide community of developers =>
Third party services provided by third party as SOA services against enablers APIs (WS/SOA)
Trusted Applications in SDP Container requiring high performances and “permissions”
Mashup of widgets built on SDP by third party with
Web 2.0 applications
3rd party applications requiring lower level of permissions and capabilities
Services
Types of Services

Your Opportunities
Partnership
Development
Context-enabling
Promotion
Incubation
Investment (through Indigo Fellowship)
Mentoring & Consulting
Promotion
Promotion
Join-promotion
Channel distribution
Product bundling
Etc

Drivers for IPTV

IPTV Features

Interactive TV Content Opportunities

Your Opportunities
Film & Video
Distribution
Sales Partnership
Promotion
Other Multimedia
Music
Animation
Games
Application
Interactive contents
Broadband, multimedia content for your social networks

@TelkomIndonesia
Please Be In Touch:

The World in Your Hand

@Kuncoro
Prepared by:

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From Telkom for IYCE Award Candidates

by Kuncoro Wastuwibowo on Oct 03, 2010

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From Telkom for IYCE Award Candidates — Presentation Transcript