Kevin Silver
Interaction Designer
Member and Director

Agile Development Process
and
Interaction Design

Interaction Design

First Mouse

Steam Engines

Reins

Rudder

First Mouse

Xerox PARC

Lisa

Bill Moggridge

Bill Verplank

Interaction Design

What is it?

Conversation

Words

Visual Representations

Physical Objects
or Space

Time

Behavior

Design of behavior
(which defines interaction) and
interfaces (which enables interaction)
for products and
services.

User Experience

What is UX?
as defined by NNG

UX encompasses all
interactions a user has
with a company, it’s
services and products

An exemplary
experience meets
the exact needs
of the customer

With simplicity and
elegance, creating a
product that is a
joy to own and use

Exceed your
customers expectations

Bill Buxton

An Experience

User Experience is the
overall quality of an
interaction as it unfolds
over time.

Why Design

“I’ve been amazed at how
often those outside the
discipline of design assume
that what designers do is
decoration. Good design is
problem solving.”—Jeffrey Veen

Christopher Alexander

Context

Identifying fit and
mis-fit between
context of use.

Context

Fit

User Centered Design

Don Norman

Mental Model

Designer
Mental Model

Design Model
Designer
Mental Model

Design Model
Designer User
Mental Model

User Model
Design Model
Designer User
Mental Model

User Model
Design Model
Designer User
System
Mental Model

User Model
Design Model
Designer User
System
Mental Model

User Model
Design Model
Designer User
System
Mental Model

User Model
Design Model
Designer User
Mental Model
System
Mental Model

User Model
Design Model
Designer User
Mental Model
System
System Image
Mental Model

User Model
Design Model
Designer User
Mental Model
System
System Image
Mental Model

User Model
Design Model
Designer User
Mental Model
System
System Image
Mental Model

User Model
Design Model
Designer User
Mental Model
System
System Image
Mental Model

Design for people

User Interviews

Analysis

Contest Management: Scheduling
Considering Scheduling Limitations Creating Master Schedules
Avoid Scheduling
Create District Master Schedule
Conflicts
Looks for Duplicates
ADs schedule
scheduling schedule from
district games
conflicts year to year Schedule Star
Contest Entry
Create Regional Master Schedule
Uses template Creates
Schedules
Checks facility Scheduled Fills in gaps in
schedule scheduling
games at
availability after district schedule at
games defaults
district meeting games region meeting
Pays AD to
Most sports
Adjusts Mirrors district
Schedules Schedules enter district/
are scheduled
schedule for schedule from
district games regional and region
at the region
conflicts Consider Students' year to year
far in advance district games schedule
level
Follow the Rules
Time Involvement
Check season
Changes Tries to Accepts
District rep
Uses blind
One AD
Considers
start/end dates
home/away to minimize games
attends
draw to
schedules all
district
before
accommodate student time at scheduled in
regional
schedule
district home/
Factor in Travel schedule
scheduling
schedule games SS
Factor in Daylight meeting
games
away games
Time
Calculates
Schedules Follows SS sends
Uses
Determines Swaps home/ Uses rotation Schedules
driving
contest to fall mandated
Blocks out notifications if
preference list
availability of away games to schedule games at
distance from
on certain days scheduling
certain days game is
to schedule
night games each year games region meeting
opponent
of the week rules declined
games

Alicia Alvarez Student Activities and Athletics Dir
Too much to do and too little time!”
Alicia Alvarez is busy! She oversees all student activities and the athletics program for a large high school. And if that isn't enough
also maintains the school calendar. She is constantly balancing meetings and administrative tasks in her non-stop workday. Alicia
not like to waste time and loathes to enter the same information twice. As a former soccer player and coach, Alicia loves athletics,
she spends equal time focusing on activities. Alicia delegates a lot of administrative responsibility to her coaching and activities sta
though she does keep a close watch. Her staff sometimes doesn't see the big picture in regards to budget concerns, logistics and,
importantly, maintaining a healthy balance between the students' involvement with activities/athletics and their academic work.
Background Goals
Avoid scheduling conflicts.
Married with two children.
Save time and avoid duplicate entry of information.
Worked her way up from a teacher to administration and is very dedicated.
Maintain a clear view of the big picture.
Uses the web, including shopping online and MS Office.
Scenario
The preparation for an athletic season starts at least four months in advance at
the district scheduling meeting. Alicia attends the meeting with her tentative
school calendar to make sure there aren't any conflicts with other school events.
After the district master schedule is complete, Alicia will work with her coaches
to fill out the rest of the schedule. She has final approval on all games.
Alicia also puts the transportation and facility information on the schedule. She'll
create specific reports for coaches, transportation and the facilities department.
Right before the season officially begins, Alicia compiles the master eligibility list
(MEL) from the team rosters provided by the coaches. She matches this
information up with information from the guidance department. Alicia wishes
there was an easier way to do this. The MEL is approved by the principal of the
school.

Diagnosis and Initial Treatment
Tasks
Receive diagnosis Get referral to endocrinologist and Visit the endocrinologist and Create a management plan Adjust to having diabetes
diabetic counselor diabetic counselor
Scenarios
Kerri hadn't been feeling well for a while. Kerri's primary care doctor referred her to Kerri was a bit nervous on her first visit to When Kerri first met with her diabetic Kerri feels guilty that she has diabetes.
While at work she felt faint and really off. an endocrinologist and a diabetic the endocrinologist. The doctor was very counselor they worked together on She knew that it ran in her family and she
Her co-workers took her to the ER. After counselor. Her primary care doctor told helpful, but did warn Kerri that she creating a plan for Kerri to control her was susceptible to the disease. Keri has
accessing her condition and looking at the Kerri that he will want to increase his needed to healthier lifestyle. The doctor diabetes. Kerri described her current diet always struggled with her weight. She
results of the blood work the ER doctors visits with her, just to check in to see how wanted to try and manage the disease and her counselor recommended drastic cycles between trying to loose weight and
told her she might have diabetes. It was things are going. without medication. Kerri saw a diabetic changes in her diet and told her she doing nothing about it. Kerri is having a
recommended that she visit with her counselor within the next few days. It was needs to start exercising. Her counselor hard time accepting that she has diabetes
primary care doctor, who subsequently an informative visit and Kerri will be also reiterated that if she makes some and is determined to get better, but she is
Kerri verified the diagnoses and told Kerri that seeing her once a week for the next few major changes in her lifestyle she'll be concerned about sticking to her
Recently Diagnosed she has Type II diabetes. months. able to control her diabetes without management plan.
medications.
Laura was diagnosed with Type II Laura was able to see an endocrinologist Laura felt a bit better after her first visit Laura and her diabetic counselor came Laura had a hard time adjusting to her
diabetes during a routine checkup. She within the next week. Her primary care with the endocrinologist. He was very up with a plan that included dietary new diet. Cutting back on the amount of
didn't even realize that she had any doctor was able to get her the helpful, informative and positive. He changes and recommended exercise. The carbs she eats was the hardest part of
issues, but her A1c level came high in her appointment. As always Laura wrote the recommended that Laura goto to diabetic counselor also gave Laura information to her new diet. She had a hard time
blood work. Needless to say, Laura was time and date of her appointment down in training and to also see a diabetic read at home about diabetes. She also managing other aspects of her diabetes in
shocked, but it did make sense once she her day planner. counselor weekly for the next few months. recommended a few additional resources, the first year. There were too many things
talked through it with her doctor because Laura started her diabetic training the including websites, books and support to keep track of and she didn't quite
there has been symptoms but she just next week and saw her diabetic counselor groups. understand all if the intricacies of her new
Laura didn't understand what was going on. that same day. diet plan. Subsequently she progressed
Has it Managed from Type I to Type II diabetes.
John has had hypertension for many John went along with his doctor's The endocrinologist walked through John took the initial diabetic training. He John thinks this is a pain. He isn't healthy
years. Before having a medical procedure recommendation to see see a John's symptoms again. John mentioned also saw a diabetic counselor a few to begin with and this is jut another issue
the hospital ran some blood work and endocrinologist and a diabetic counselor. that he has some tingling in his feet. The times. They worked up a management he has to address. John initially hopes
found out that John has Type II diabetes. He did ask his primary doctor why he doctor is concerned that John's diabetes plan that included controlling his diet and that taking a pill will help with minimal diet
John wasn't phased. He knows he hasn't needed to see these other people. could progress and cause further simple exercise to get started. The changes. He hasn't change his diet for his
kept himself in the best of health. complications. He gave John a counselor also showed John how to take hyper tension and he doubts he'll change
prescription for a medication that'll help his glucose readings with his prescribed much for his diabetes. John is already
maintain his glucose level, but dialing in monitor. used to having good and bad days, so
John the correct does might take. The doctor he's not sure how much having diabetes
Not Managed at All wants to checkin frequently to see how its will effect how he feels overall.
going.
Joan always leaves openings on her daily Joan always leaves openings on her daily Before each visit Joan reviews the Joan firmly believes that she must work in Joan knows that it takes time for the
schedule to see recently diagnosed schedule to see recently diagnosed medical record for the patient. She likes concert with her patients. She is there to patient to adjust to their new life with
diabetics. During the initial visit she'll diabetics. During the initial visit she'll to jot a few notes down to help shape the empower her patients and help them diabetes. She always tells her patients to
make the determination if she should make the determination if she should conversation. She very busy, so she change their lifestyle. While setting up a make changes in small steps. Joan is
continue to see the patient on a weekly or continue to see the patient on a weekly or doesn't have a lot of time to do this. She's plan, she ask the patient a lot of always positive and makes herself
monthly basis. She always recommends monthly basis. She always recommends mostly concerned with the patients questions, especially about their current available to her patients. They can email
the patient to make use of other the patient to make use of other numbers and other conditions or diet and exercise regime. She uses this or call her with any questions. She also
resources, like the internet, printouts, resources, like the internet, printouts, symptoms they might have. information to make recommendations for helps the patients plan for any dips in
Joan diabetes classes and support groups. diabetes classes and support groups. a management plan. their daily management. She provides
Diabetic Counselor answers to \"what if scenarios?\"
Functionality u.1.1 Display and explain diagnosis. u.1.3 Display appointment u.1.1 Display and explain diagnosis. u.1.7 Display management plan. u.1.10 Help adjust to disease.
The patient should be able to see their The patient should be able to see their The patient should be able to see their The system needs to provide ways to
information.
diagnosis, including symptoms and an diagnosis, including symptoms and an custom management plan, including diet, help the patient to adjust to their new
The patient should be able to see their
explanation on what the it means and explanation on what the it means and exercise and other recommendations. condition, including encouragement and
upcoming appointments, including date,
how what caused it. how what caused it. access to additional support.
time, location, reason and medical
provider.
u.1.2 Display medical history. u.1.4 Request Appointments. u.1.5 Display treatment plan. u.1.8 Display additional resources. u.1.11 Display management plan
The patient should be able to see their The patient should be able to request The patient should be able to see their The patient should be able to see any progress.
medical history (Electronic Health appointments with their doctors. doctor's treatment plan, including next additional resources available to them The patient should be able to see
Record). steps, medication information, etc... including classes, online resources, progress in managing their disease.

Know your users
and think about
context of use.

Conversation

How does a design
get developed?

Design

Design

Design Develop

Waterfall

How do you react to divergent paths?

Design

Design Develop

Agile Manifesto

Individuals and interactions
over processes and tools

Working software
over comprehensive documentation

Customer collaboration
over contract negotiation

Responding to change
over following a plan

Design is Agile!

Iterate on paper.

Prototype.

Explore solutions based
on insights gained
during research.

“In the beginner’s
mind, there are many
possibilities; in the
expert’s mind, there are
few.”—Shunryu Suzuki

Design is generative.

Does it fit within
context of use?

Alicia Alvarez Student Activities and Athletics Dir
Too much to do and too little time!”
Alicia Alvarez is busy! She oversees all student activities and the athletics program for a large high school. And if that isn't enough
also maintains the school calendar. She is constantly balancing meetings and administrative tasks in her non-stop workday. Alicia
not like to waste time and loathes to enter the same information twice. As a former soccer player and coach, Alicia loves athletics,
she spends equal time focusing on activities. Alicia delegates a lot of administrative responsibility to her coaching and activities sta
though she does keep a close watch. Her staff sometimes doesn't see the big picture in regards to budget concerns, logistics and,
importantly, maintaining a healthy balance between the students' involvement with activities/athletics and their academic work.
Background Goals
Avoid scheduling conflicts.
Married with two children.
Save time and avoid duplicate entry of information.
Worked her way up from a teacher to administration and is very dedicated.
Maintain a clear view of the big picture.
Uses the web, including shopping online and MS Office.
Scenario
The preparation for an athletic season starts at least four months in advance at
the district scheduling meeting. Alicia attends the meeting with her tentative
school calendar to make sure there aren't any conflicts with other school events.
After the district master schedule is complete, Alicia will work with her coaches
to fill out the rest of the schedule. She has final approval on all games.
Alicia also puts the transportation and facility information on the schedule. She'll
create specific reports for coaches, transportation and the facilities department.
Right before the season officially begins, Alicia compiles the master eligibility list
(MEL) from the team rosters provided by the coaches. She matches this
information up with information from the guidance department. Alicia wishes
there was an easier way to do this. The MEL is approved by the principal of the
school.

Design for people

Throw it away.

Sound Familiar?

Agile Development

Design for people

Conversation

Alan Cooper

Can’t always throw
one away.

Maze

You need to know
where to go!

High Level
Analysis

High Level
Research: Identify Business & User Goals and Needs
Analysis

High Level
Research: Identify Business & User Goals and Needs
Analysis
Product
Backlog

High Level
Research: Identify Business & User Goals and Needs
Analysis
Product
Requirements Definition: Analysis
Backlog

High Level
Research: Identify Business & User Goals and Needs
Analysis
Product
Requirements Definition: Analysis
Backlog
Architecture
Design

High Level
Research: Identify Business & User Goals and Needs
Analysis
Product
Requirements Definition: Analysis
Backlog
Architecture
Strategic Definition: Concept & Vision (framework)
Design

High Level
Research: Identify Business & User Goals and Needs
Analysis
Product
Requirements Definition: Analysis
Backlog
Architecture
Strategic Definition: Concept & Vision (framework)
Design
Iterate

Strategic Definition:
Concept & Vision
(framework & behavior)

Strategic Definition:
Concept & Vision
(framework & behavior)
Iterate

Strategic Definition:
Concept and Vision

Design Vision: Disease Management Tool
Preliminary Site Architecture, Features and Screens
Vision
Change is hard, especially when you have to make a sudden and possibly drastic change to your Our vision is to create a Disease Management Tool (DMT) that helps medical providers to spur
lifestyle. This is the case for many diabetics. Typically they find out they have the disease later in life change in their patients. This will be accomplished by creating functionality that will help medical
after they have developed their habits. If they haven!t been living a healthy lifestyle to begin with, it providers:
will be a struggle for them to change their ways. We found in our research that a diabetics initial goal
is to create a routine for themselves that adequately manages their disease. Typically this requires - Inform their patients about the dangers of their disease if left untreated.
change. Change in diet, exercise and the introduction of having to track blood sugar levels and - Assess the willingness of their patients to change and make recommendations based upon the
possibly taking medication. Depending on the motivation of the diabetic change will either be hard or patient's archetype.
easy. Change does not happen over night, and in many cases it!s a life long struggle to stay in a - Plan a course of action for the patient including how to manage their disease daily.
new routine. - Act by helping their patients implement their plan by setting achievable goals and subsequent
rewards for meeting the goals.
Change has six stages: precontemplation, contemplation, determination, action, maintenance and - Track patient progress through a series of tools available to both the patient and provider.
termination. A person can cycle through these stages time and time again. It could take up to six
months for someone to finally settle into routine maintenance. It!s a difficult road to get there, that Thought the DMT has a provider focus it is important to actively engage the medical providers!
requires motivation, encouragement, empathy and support. patients in this overall process. The patients need to see progress. They also need to be able to
correlate non-management of the disease with how they feel. The DMT must help the patient:
Looking beyond the initial requirements of the patient portal, we wonder how can we best help a
medical provider spur change in their patients who need to radically reshape their lifestyle and are - Maintain their plan by allowing them to easily track progress and view their plan.
most likely precontemplated–either very reluctant to change, have given up hope, very resistant to - Avoid and/or Recover from possible pitfalls or relapses based on information from their providers.
being told what to do or has rationalized their current state. In addition, how can we best support the - Improve their overall wellness.
patient who has decided to change. Medical providers can no longer just prescribe change, they
need to fully support their patients through the six stages of change. Our vision will be achieved by implementing the key functionality listed below.
Key Functionality
Shared Resource Library The provider will be able to add resources
Inform, Assess, Plan, Act, Track At the heart of the DMT is the management
(documents, links, lists, etc...) to their
wizard that will help providers spur change
resource library. All of the entries into the
Documents
in their patients. There will be tools to help
library can be shared amongst multiple
Inform Assess Plan Act Track
the provider to easily inform, assess, plan,
providers.
act and track the patients management Resources
plan.
Provide information Determine Create daily Set goals and Track progress
motivations and management plan rewards
willingness to
change
Wellness Meter
The Wellness Meter is a graphical snapshot
Change Archetypes Based on an initial assessment the system of multiple measure used to determine if the
will be able to recommend a course of patient is meeting all of his goals and how
action (plan) for 5 different change
Managed
Not Managed
well they feel. A threshold is determined
Recently Diagnosed
Has Changed; Needs
Willing but Difficult to
Willing to Change
archetypes. The system will provide custom during the initial planing phase.
Additional Change
Change
packets of information and custom pans
based on each archetype. This will help
Recently Diagnosed Not Managed
Not Willing to Change Not Willing to Change jump start the planning process.
Patient Access to Information and Tracking
Patients will be able to access their
information online or offline. Offline
Alerts & Reminders Both patients and providers will receive
information will be available as printouts,
Print
Online
alerts (if progress has stumbled) or
tracking forms and progress updates. The
Take
reminders (take medications). This will help
Warning
patient will also be able to track their
Meds
the patient get into a routine.
progress over the phone, using SMS text
SMS Phone
messages or by hand.
Text

Design Vision: Disease Management Tool
Preliminary Provider Flow
Precontemplation Contemplation Determination Action Maintenance Relapse
increase perception of risks and problems evoke reasons to change, risks of not determine best course of action to seek help take steps towards change help identify and use strategies to prevent help renew the process without becoming
Stages of Change with current behavior changing; strengthen the self-efficacy for change relapse stuck or demoralized
change of current behavior
Inform ! Assess ! Plan ! Act ! Track ! Repeat As Necessary
First Visit
1) Login & Select Patient 1) Assess willingness to change 1) Make a Plan 1) Receommended Goals 1) Track Plan Progress 1) Patient Wellness Alerts
After login the provider is The provider can either The system has created
Patients Assess Plan If the patient is not
The system will As part of the plan the Alert
Plan Track
brought to the Patients select a predetermined a plan based on the meeting their goals and
recommend goals based system sets up easy
screen. From the this archetype of change or assessment. The system has stumbled the system
on the assessment. tracking tools for the key
screen the provider can ask the patient a series will always suggest an will alert the provider. It
Some of the initial goals measures/goals. These
add a new patient or of questions to assess exercise regime, diet will also suggest that the
would include glucose can be accessed by the
select a new patient. their willingness to changes and tracking provide re-look at the
monitoring, carb and patient online or over the
change. The information glucose. But it will adjust plan to adjust to make
sugar reduction and phone via voice, SMS
used here will be used to the intensity of the success more
exercise. text or tracked on paper.
determine a base plan change in diet and achievable.
the provider can enter in
for the patient. exercise based on the in any measure at a
assessment. follow up visit.
2) Review Medical History 2) Tweak the Plan 2) Patient Reminders
2) Review Assessment 2) Tweak the Goals and Add Reward
After selecting a patient The provider can tweak
New Patient Plan
The provider can review The provider can tweak If patient needs
Track
Assessment Results Plan
the provider can review a the plan,including which
the results of the the goals by level of additional assistance
brief snapshot of the measures to track, initial
assessment, which might intensity, frequency or between visits to
patients medical history threshold for success
make additional target levels. The maintain their plan, the
including diagnosis and and specific instructions
recommendations on provider can also set provider can set up
treatment plan from the on overall daily
how best to proceed. rewards for the patient. reminders (take
doctor. The provider can management.
This might include The rewards are based medication, do a glucose
take notes if needed. providing additional on a sliding scale to reading, etc...) for the
information to the patient promote achievable patient. the reminders
or setting appropriate success. could be an email, phone
expectations of change. call or SMS text.
3) Select & Print Initial Information
3) Select & Print Additional Information 3) Identify Support Network
Next the provider then
New Patient
Next the provider adds The provider works with
New Patient Network
adds the \"New Patient\"
additional information to the a patient to identify a
packet to the patient's
the patient's personal support network. Details
personal library. The
library to help support of the plan can be
packet contains
the plan. The provider shared with the network
information on diabetes
can print out the as well as progress.
(what is it and risks) and
information if needed.
information on how to
manage the disease. The
provider then prints out
the packet for the
patient.
4) Print the Plan and Setup Access
The provider prints the
Plan
plan for the patient. Also,
the provider sets up
online or phone access
to the system.
Follow Up Visits
1) Reassess willingness to change 1) Tweak the Goals and Rewards
1) Tweak the Plan 1) Display Plan Progress
The provider can tweak
The provider can tweak If the patient's
The provider can Plan
Plan Track
Assess
the goals by level of
the plan, including which information is up to date
reassess the patients
intensity, frequency or
measures to track, initial the provider can easily
willingness to change.
target levels. The
threshold for success see the patient's
The information used
provider can also tweak
and specific instructions progress. The progress
here will be used to
the rewards for the
on overall daily can be tracked as
determine a base plan
patient.
management to help the individual measures or in
for the patient.
patient achieve success. a combined Wellness
Meter. The provider can
print out a progress
update for the patient.
2) Identify Pitfalls
2) Identify What is Working
The system highlights
Track
The provider should ask
Success
any portion of the plan
the patient what is
that isn't improving. the
working and what is not.
system will suggest that
The system will track this
the provider review the
information in an ongoing
plan with the patient to
journal for the patient.
determine what is
working and how they

Preliminary Site Architecture > Main Navigation and Functionality
List
Request
Medications
Refills
Asess
Plan
Medications Act
Inform
Diet Profile
Create Plan
Goals
Track
Ac1 Cancel
Providers
Exercise Appointment
Add
Appointments
Track Provider
Notes
Appointments
Maintain
Glucose Plan
Patients
Manage Request
Additional
Appointment Add
Assign
Measures Change
Treatment
Providers
Plan
Plan/Notes
Weight
Add Patient
Medical
For Add
Profile History
Appintment
Login
Patients Notes
Plan
For
Providers
Add
Medications
Set Goals
Diet
Long Term
Effects
Learn
Library
Exercise
Diabetes
Basics
Add
Contacts/
Programs
Treatment Create
Packets
Add
Resouces
Why
What is it?
Upload
Documents
Add Links
Key

Concept Model: Sessionhead Prepared By: Summit Projects (Confidential)
Sample Songs
can use
(full length)
can listen to a free
can be shared with Other Users
Short Version Short Version to try out the
can listen to a free has a
(30 second) (30 second)
Third Party
can be shared with
Sites
of a of a shared community
selects a using the
Mix
to create a
A User Mixer
Song
can be search for by
can create an Account/Profile Album
Artisit
has an
Login/Register
Name
The user must login to use
the following functionality.
has a shared
Tag
output is stored in
Original Version the user's
must purchase an to create a new
(full length)
This is a shared version of a
user's mix. The short
Long Version
can also listen to existing of a Community Mix version can be listened to
(Full Length)
for free. The user must
purchase the original to
listen to the full version.
can add Ratings to a
latest version can be
remixed using the
can add Comments to a
has My Mixes
can download Download their

Find a Log Home
Learn About ITW's Log Homes
e
s,
Vision
This section introduces customers to ITW!s log homes, which should include Powerful filters and rich imagery anchor the Find section of the website. This
main information regarding the range of homes (style and price) ITW offers, the section display all available models to the customer and includes a powerful
quality of the materials used, the soundness of the construction methods, and a filter mechanism. Visualization tools are available on the model detail page,
o detailed overview of the packages offered by ITW. In addition, an overview of including images of finished homes (interior and exterior) and walkthroughs. Currently the ITW website does not play a large role in the formal s
late the option/upgrades and handcrafted elements should be provided. The learn The customer has the ability to save models to their My Plans page as well as process. It is mostly viewed as a front-end sales piece used to dri
section of the site should answer majority of the questions customers have in email models to a friend. The model search on the current site is the most customers to contact ITW and purchase a Planning Guide. In add
regards to an ITW log home. frequented section and this trend is expected to continue with the new site. there are numerous information gaps, as identified by our research
e
between customers and ITW as the sales process progresses. Mo
Build a Log Home Inspire customers are using the web to find ITW and the website is usually
:
The Build section of the new site provides detailed information regarding the Inspire is ITW's online home owners magazine. This is the place for past ITW first glimpse of ITW. Customers are looking for immediate informa
s
steps it takes to build an ITW log home. Customers should be provided on customers to show off their log home. In addition this section serves to educate positive impression as they sift through the myriad of choices prov
lly
detailed information regarding both the sales and construction process. Also, potential ITW customers through the use of customer stories. These vignettes the web. The new website must keep users engaged and draw th
available services such as shell Erection, financing, customization/design, and should recall a customers experience in purchasing and building an ITW log the ITW experience throughout a potentially long sales process. T
builder recommendations should also be presented. A major disappointment home. Topics from budget advice to interior decorating should be addressed. design of the new website revolves around these goals:
te.
for most customers has been delivery, should be treated in great detail on the It is possible that additional articles about ITW and log homes are included as
blue
website. In addition, information regarding land and budget are also available. well. Inspire could be published on a quarterly basis.
1) Educate customers.
2) Help customers make an informed decision.
ws
3) Build customer relationship.
Construction
4) Maintain customer interest.
Details
Company Package 5) Support the sales process.
Introduction Comparison
Maintenance
Task based navigation, key functionality and content, plus a repos
Information
the site within the sales process will help fulfill the site goals.
Upgrades
Dealers
and Options
Handcrafted
Features
Options
About ITW
Learn Task Based Navigation
Developers
The site structure is organized around three main tasks customers
Introduction
when visiting ITW's website: Learn about ITW's log homes, Find a
home model, and Build an ITW log home. This structure provides
and a series of steps that mimic the sales process. In addition, a f
section of the website, Inspire, will provide inspiration users typica
in log home magazines.
Package
Details Material
Details
Home
Message
View All Log from
Log Home
Home President
Details
Models Learn Find Build Inspire
Filter Log
Home Home
Models Log Home
Articles
Clear and Informative Content
Find Inspire All of the existing content on the ITW and Amerlink websites will be
reorganized and rewritten to fit within the new site structure and to
Email Log
View promote clarity. The new website must err on providing too much
Home Model
Finished
content, but at the same time it should spur the customer to contac
Homes Add a
for more information. In addition, compelling imagery and visualiza
Customer
tools should be used throughout the site especially on the model d
Stories
Save Log View Model
page.
Home Model View
Walkthrus
Customer
Stories
Customer Provided Content
Previous customers will have an opportunity to provide content on
Customizati
website in the form of Customer Stories. These stories are vignett
on
the Inspire section of the web site, that allow past customer to tell
Information
Home home story, including pictures. The stories will help leave a positiv
Purchase
impression of ITW on potential customers and will help them learn
Process Info

Primary Pages
Home Page Model Detail Page
Secondary Navigation Secondary Navigation
Logo Logo
The new ITW home page must be engaging and informative The user can view the details for all ITW log home models.
Main Navigation Main Navigation
to draw the user in. A large image of one of ITW's top selling This page needs to incorporate compelling imagery and
homes should dominate the home page. This image could be visualization tools. All available assets should be used on this
a slideshow of numerous homes or details of homes. A slider page, including photography, illustration and cad renderings.
Introductory Text
widget should include the most popular homes or homes ITW The user can also access floor plans on this page. 360 and
Model Details
wishes to feature. It is important that this widget show the walkthrough widgets should also be available. Options and
Info
Main Model Image
Featured Model Nuggets
range of homes ITW offers regarding style, price and size. A upgrades available for the selected model should be
brief introduction to ITW should also be present on the home displayed. The user can also view recently viewed models
page. In addition, a step based navigation should be included and related models. Users also have the ability to ask a
Options/Upgrades
Step Based Navigation
on the home page. The step based navigation reinforces the question about the model.
main navigation scheme and also exposes deeper content in Recently Viewed Related Models Ask a Question
The page also feature Info Nuggets which are small nuggets
Most Popular/Featured Models
the site.
of advice and \"Did you know?\" information regarding log
homes. This will be designed to mimic a planning specialist
Footer Footer
on a home tour providing context and information as the user
browses the site.
Learn Page Build Page
Secondary Navigation Secondary Navigation
Logo Logo All information the users needs to know about buying and
The Learn page is the main introduction to ITW. This page
Main Navigation Main Navigation
building an ITW log home lives in this section. The build page
should focus specifically on the product, but it also has links to
includes an introduction to building a home. Also it includes
the About ITW section of the site. Brief callouts leads the
callouts to additional information on Customization, Options/
users to additional information on materials, construction and
Upgrades and Services (Shell Erection, Design, Construction
packages. Also there is a callout for Owning a Log Home,
Info Info
Main Image Main Image Referrals). Another callout provides a link to the land section
Introduction to ITW Building a Log Home
which describes maintenance and other concerns of owning a
Nuggets Nuggets
of the site.
log home.
The page also feature Info Nuggets which are small nuggets
The page also feature Info Nuggets which are small nuggets
of advice and \"Did you know?\" information regarding log
of advice and \"Did you know?\" information regarding log
homes. This will be designed to mimic a planning specialist
Owning
homes. This will be designed to mimic a planning specialist
Materials Construction Package a Log Customization Options/Upgrades Services Land
on a home tour providing context and information as the user
on a home tour providing context and information as the user
Home
browses the site.
browses the site.
Footer Footer
Find Page My Plans Page
Secondary Navigation Secondary Navigation
Logo Logo
Users can search/browse all of ITW's models on this page. A Users can create an account and log in to save log homes
Main Navigation Main Navigation
large product grid is incorporated into the center of the page. read messages and other materials from their designated
the user can filter the models using typical attributes such as planning specialist. Users can also track their progress using
Main Image
Sq. Ft., number of bedrooms, number of bathrooms, number a check list and determine their budget using the Budget tool.
of floors, available options, and other attributes like home style Info
The page also feature Info Nuggets which are small nuggets
Saved Log Homes
and price. the most popular/featured models are called out
Info Nuggets
Models Nuggets
of advice and \"Did you know?\" information regarding log
from the main product grid.
Filter Messages
homes. This will be designed to mimic a planning specialist
The page also feature Info Nuggets which are small nuggets on a home tour providing context and information as the user
of advice and information regarding log homes. This will be browses the site.
designed to mimic a planning specialist on a home tour Budget Check List Land
providing context and information as the user browses the
Most Popular/Featured Models
site.
Footer Footer

User Stories

Persona driven user stories
User Stories

Persona driven user stories
User Stories
UI Design

Persona driven user stories
User Stories
Just in time wireframes, flow and
UI Design
visual design

Persona driven user stories
User Stories
Just in time wireframes, flow and
UI Design
visual design
Iterate

Diagnosis and Initial Treatment
Tasks
Receive diagnosis Get referral to endocrinologist and Visit the endocrinologist and Create a management plan Adjust to having diabetes
diabetic counselor diabetic counselor
Scenarios
Kerri hadn't been feeling well for a while. Kerri's primary care doctor referred her to Kerri was a bit nervous on her first visit to When Kerri first met with her diabetic Kerri feels guilty that she has diabetes.
While at work she felt faint and really off. an endocrinologist and a diabetic the endocrinologist. The doctor was very counselor they worked together on She knew that it ran in her family and she
Her co-workers took her to the ER. After counselor. Her primary care doctor told helpful, but did warn Kerri that she creating a plan for Kerri to control her was susceptible to the disease. Keri has
accessing her condition and looking at the Kerri that he will want to increase his needed to healthier lifestyle. The doctor diabetes. Kerri described her current diet always struggled with her weight. She
results of the blood work the ER doctors visits with her, just to check in to see how wanted to try and manage the disease and her counselor recommended drastic cycles between trying to loose weight and
told her she might have diabetes. It was things are going. without medication. Kerri saw a diabetic changes in her diet and told her she doing nothing about it. Kerri is having a
recommended that she visit with her counselor within the next few days. It was needs to start exercising. Her counselor hard time accepting that she has diabetes
primary care doctor, who subsequently an informative visit and Kerri will be also reiterated that if she makes some and is determined to get better, but she is
Kerri verified the diagnoses and told Kerri that seeing her once a week for the next few major changes in her lifestyle she'll be concerned about sticking to her
Recently Diagnosed she has Type II diabetes. months. able to control her diabetes without management plan.
medications.
Laura was diagnosed with Type II Laura was able to see an endocrinologist Laura felt a bit better after her first visit Laura and her diabetic counselor came Laura had a hard time adjusting to her
diabetes during a routine checkup. She within the next week. Her primary care with the endocrinologist. He was very up with a plan that included dietary new diet. Cutting back on the amount of
didn't even realize that she had any doctor was able to get her the helpful, informative and positive. He changes and recommended exercise. The carbs she eats was the hardest part of
issues, but her A1c level came high in her appointment. As always Laura wrote the recommended that Laura goto to diabetic counselor also gave Laura information to her new diet. She had a hard time
blood work. Needless to say, Laura was time and date of her appointment down in training and to also see a diabetic read at home about diabetes. She also managing other aspects of her diabetes in
shocked, but it did make sense once she her day planner. counselor weekly for the next few months. recommended a few additional resources, the first year. There were too many things
talked through it with her doctor because Laura started her diabetic training the including websites, books and support to keep track of and she didn't quite
there has been symptoms but she just next week and saw her diabetic counselor groups. understand all if the intricacies of her new
Laura didn't understand what was going on. that same day. diet plan. Subsequently she progressed
Has it Managed from Type I to Type II diabetes.
John has had hypertension for many John went along with his doctor's The endocrinologist walked through John took the initial diabetic training. He John thinks this is a pain. He isn't healthy
years. Before having a medical procedure recommendation to see see a John's symptoms again. John mentioned also saw a diabetic counselor a few to begin with and this is jut another issue
the hospital ran some blood work and endocrinologist and a diabetic counselor. that he has some tingling in his feet. The times. They worked up a management he has to address. John initially hopes
found out that John has Type II diabetes. He did ask his primary doctor why he doctor is concerned that John's diabetes plan that included controlling his diet and that taking a pill will help with minimal diet
John wasn't phased. He knows he hasn't needed to see these other people. could progress and cause further simple exercise to get started. The changes. He hasn't change his diet for his
kept himself in the best of health. complications. He gave John a counselor also showed John how to take hyper tension and he doubts he'll change
prescription for a medication that'll help his glucose readings with his prescribed much for his diabetes. John is already
maintain his glucose level, but dialing in monitor. used to having good and bad days, so
John the correct does might take. The doctor he's not sure how much having diabetes
Not Managed at All wants to checkin frequently to see how its will effect how he feels overall.
going.
Joan always leaves openings on her daily Joan always leaves openings on her daily Before each visit Joan reviews the Joan firmly believes that she must work in Joan knows that it takes time for the
schedule to see recently diagnosed schedule to see recently diagnosed medical record for the patient. She likes concert with her patients. She is there to patient to adjust to their new life with
diabetics. During the initial visit she'll diabetics. During the initial visit she'll to jot a few notes down to help shape the empower her patients and help them diabetes. She always tells her patients to
make the determination if she should make the determination if she should conversation. She very busy, so she change their lifestyle. While setting up a make changes in small steps. Joan is
continue to see the patient on a weekly or continue to see the patient on a weekly or doesn't have a lot of time to do this. She's plan, she ask the patient a lot of always positive and makes herself
monthly basis. She always recommends monthly basis. She always recommends mostly concerned with the patients questions, especially about their current available to her patients. They can email
the patient to make use of other the patient to make use of other numbers and other conditions or diet and exercise regime. She uses this or call her with any questions. She also
resources, like the internet, printouts, resources, like the internet, printouts, symptoms they might have. information to make recommendations for helps the patients plan for any dips in
Joan diabetes classes and support groups. diabetes classes and support groups. a management plan. their daily management. She provides
Diabetic Counselor answers to \"what if scenarios?\"
Functionality u.1.1 Display and explain diagnosis. u.1.3 Display appointment u.1.1 Display and explain diagnosis. u.1.7 Display management plan. u.1.10 Help adjust to disease.
The patient should be able to see their The patient should be able to see their The patient should be able to see their The system needs to provide ways to
information.
diagnosis, including symptoms and an diagnosis, including symptoms and an custom management plan, including diet, help the patient to adjust to their new
The patient should be able to see their
explanation on what the it means and explanation on what the it means and exercise and other recommendations. condition, including encouragement and
upcoming appointments, including date,
how what caused it. how what caused it. access to additional support.
time, location, reason and medical
provider.
u.1.2 Display medical history. u.1.4 Request Appointments. u.1.5 Display treatment plan. u.1.8 Display additional resources. u.1.11 Display management plan
The patient should be able to see their The patient should be able to request The patient should be able to see their The patient should be able to see any progress.
medical history (Electronic Health appointments with their doctors. doctor's treatment plan, including next additional resources available to them The patient should be able to see
Record). steps, medication information, etc... including classes, online resources, progress in managing their disease.

1.0
My Cruises Section Flow
My Cruises
User must be logged in
1
1.1
Booking Engine
My Cruises
1.4.1
Cancel
1.3
1.2 1.4 1.4.2
Customize View All Modify
Add Guest
Cruise Intineraries Booking
1.4.3 1.4.6
Confirmation
Category
Page
1.2.3
1.2.1 1.2.2
1.2.4.0
1.4.4
Packages Restaurant
Spa Details Shore Ex
Detail Details
Stateroom
1.4.5
1.2.4.1
Travel
Show Ex
Options
Details
1.4.6
1.4.6
Payment
Make a
1.2.4.2
Confirmation
Payment
Book Shore Page
Ex

Notes:
scrn.1.1.0 Login 1. Check to see if the user has requested a
user to the request role screen, otherwise
their home screen.
2. Check to see if the user's role request is
1 still pending send the user to the pending
role request has been denied send the u
Display screen. Otherwise, send the user to thei
Actions
obj.1.1.0.1.1
obj.1.1.0.1.0
3
Login
Login Form
1
obj.1.1.0.1.2
Forgot
obj.1.1.0.2.0
Password
Registration
Information
obj.1.1.0.2.1
scrn.1.2.1 Password Reset
scrn.1.2.0 Forgot Password
2
Register
obj.1.1.0.3.0
Now
Login Error
2
Message 1
Display
Display
Actions
Actions
obj. 1.2.1.3.1
obj.1.2.1.1.0
obj.1.2.0.1.1
obj.1.2.0.1.0
Request
Password
Notes: 4
3 Reset
Password
Password
Reset Request
1. Group of elements that appears on the screen. Password
Reset Form
Reset
Form 1
2. Only display the error message if there is a login error.
3. If the user's email address or password is incorrect do not
allow the user to login. Remain on the login screen and 3
2 obj. 1.2.1.2.0 obj.1.2.1.1.2
obj.1.2.0.2.0 obj.1.2.0.1.2
display the appropriate error message. Otherwise allow the
user to proceed to their home screen. Back to Login
Reset Error
Back to Login
Request Error
Message
Message Email
eml.1.2.0.1
Notes: Notes:
1. Group of elements that appears on the screen. 1. The user can only access the password reset screen with
2. Only display the error message if there is a request or the link (time limited token) provided to him in an email from
link error. the request password reset function. If the link has expired
3. If the user's email address is not recognized by the system send the user back to the request password reset screen
do not allow the user to request a password reset. Remain and display the appropriate error message. Otherwise allow
on the forgot password screen and display the appropriate the user to continue to the password reset screen.
error message. Otherwise, send an email to the user with 2. Group of elements that appears on the screen.
a link (time limited token) to the password reset screen. 3. Only display the error message if there is a reset error.
4. If the user's password is too short or if the entered passwords
(password and confirmation) do match each other then do not
allow the user to reset their password. Remain on the
password reset screen and display the appropriate error
message.
scrn.1.3.0 Registration Form scrn.1.3.2 Request Roles
scrn.1.3.1 Profile Form
1 1
1
Display Actions Display Actions
Display
Actions
obj.1.3.1.1.0 obj.1.3.1.1.1 obj.1.3.2.1.1
obj.1.3.2.1.0
obj.1.3.0.1.0 obj.1.3.0.1.1
Contact
4
Save 3
Role Form Request
Form
3
Register
Registration Role
Form
2
obj.1.3.1.1.2
2 obj.1.3.1.2.0
obj.1.3.2.2.0
obj.1.3.0.2.0 obj.1.3.0.1.2
Skip to
Photo Form
Role Error
Request Roles
Registration Back to Message
Error Message Login
obj.1.3.1.3.0
About You
Form
Notes:
obj.1.3.1.4.0 1. Group of elements that appears on the screen.
2. Only display the error message if there is an error with the
Notes: Profile Error
2
request role form.
1. Group of elements that appears on the screen. Message
3. If there is an error with the request role form then remain on
2. Only display the error message if there is a registration
the screen and display the role error message,otherwise
error.
continue to the pending roles screen.
obj.1.3.1.5.0
3. If the user hasn't entered all of the fields or there is an entry
error remain on the registration screen and display the Registration
3
appropriate error message. Otherwise send the user to the Message
profile form screen.
Notes:
1. Group of elements that appears on the screen.
2. Only display the error message if there is an error with the
contact, photo or about you form.
3. Only display the registration message if the user has
successfully registered.
4. If there is an entry error remain on the registration screen
display the appropriate error message. Otherwise send the
user to the request role screen.

Disease Management Component for Patient Snapshot Screen Components
The Disease Management Component should be placed
Disease Management > New Patient/Patient Not Assessed
on the Patient Snapshot page below the vital signs and
01
Disease Management Diabetes ! above the immunizations and consults.
Curabitur semper, mi id aliquam rhoncus, leo erat rhoncus tellus, tempor convallis purus
The component has three different states: New Patient/
sapien. Curabitur semper, mi id aliquam rhoncus, leo erat rhoncus tellus, tempor convallis
02 purus sapien. Patient Not Assessed, Assess Patient, Assessed Patient
Measures exposed.
Patient Change Assessment
03 LIbrary | Plan | Goals | Monitoring
Disease Management > Assessed Patient
Disease Management Diabetes !
Change Assessment
Ready to Change
04
05 Update Progress
Curabitur semper, mi id aliquam Component Location
rhoncus, leo erat rhoncus tellus,
tempor convallis purus sapien.
Progress Last 6 Months !
Filter
06
01) The user can select a specific condition to manage.
Measures
07 !
02) If the patient has not been assessed the component
LIbrary | Plan | Goals | Monitoring
should display a brief sentence or two about the disease
management tool and a large \"Patient Change
Assessment\" Button. In order to use the disease
management tool the user must first assess the patient.
Disease Management > Assessed Patient > Measures (disclosed)
Disease Management Diabetes ! 03) Additional navigation allows the user to access the
individual components of the disease management tool.

Increment.

Always one sprint ahead.

Always one sprint ahead.
UI Design
Iterate

Conclusion

You need to know what
your target is.

Strategic Definition:
Concept and Vision

Strategic Definition:
Concept & Vision
(framework & behavior)

Strategic Definition:
Concept & Vision
(framework & behavior)
Iterate

When in doubt...

Focus on the users and
think about context of
use.

Design for people

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