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Back file sd indest 2014 Presentation Transcript

  • 1. Smarter Content Selections Value of Elsevier resources – Journals, Backfiles & eBooks Presented by: Nitin Rawat Title : Account Manager ELSEVIER 1
  • 2. Value of Elsevier journals in research processUsage(FTA)/Citedreferences Input (Usage) Process 2 Higher Level Outcomes  Better research  Increased funding  Better education  Drive innovation Read Cite Output Articles / Dissertations / Patents / Reports Publish Direct Outcomes Usage(FTA)/#oftimescited Get Read Get Cited 2
  • 3. Elsevier Publisher A Publisher B Publisher C Publisher D Publisher E Publisher F Publisher G Publisher H Publisher I Publisher J Publisher K Publisher L Publisher N Other 24..9% 11.4% 8.3% 55.4% 25.0% 10.9% 11.1% 53.0% Elsevier’s impact on global research Cite/Get cited Read Publish Total STM usage, publication & citations share Source: Scopus data 2007-11 Coverage: Approximately 5,000 publishers Other Publisher B Publisher A Elsevier Disseminate Get cited share Usage share Investigate Publication share Certify Publisher B Publisher A Elsevier Other CertifyCertify 11 % 32 % 9.2% 0.3% 9 %
  • 4. 4 Over eleven million articles are available online from 2500 peer reviewed journals and 20,000 eBooks More than 900 million articles have been downloaded since launch by over 11 million users based in thousands of institutes, in more than 70 countries Around one million authors are published each year 36 articles are being downloaded every second during a average working day Average annual growth in content availability on ScienceDirect: 15% In the Indian subcontinent, ScienceDirect is accessed at over 2000 institutions - universities, corporate R&D centers, engineering and medical colleges, governmental research laboratories etc. How ScienceDirect is used around the globe
  • 5. 5 ScienceDirect has been a major source of scholarly literature at IITs, NITs, IIMs & IISERs
  • 6. Usage of ScienceDirect Journals at IITs 6 4.14 M 4.41 M 4.76 M 5.40 M 6.11 M - 1,000,000 2,000,000 3,000,000 4,000,000 5,000,000 6,000,000 7,000,000 2009 2010 2011 2012 2013 Usage
  • 7. Usage of ScienceDirect Journals at IIMs 7 87 K 91 K 100 K 139 K 171 K 0 20,000 40,000 60,000 80,000 100,000 120,000 140,000 160,000 180,000 2009 2010 2011 2012 2013 Usage
  • 8. Usage of ScienceDirect Journals at NITs 8 0.90 M 0.97 M 0.93 M 1.39 M 1.92 M 0 500,000 1,000,000 1,500,000 2,000,000 2,500,000 2009 2010 2011 2012 2013 Usage
  • 9. Usage of ScienceDirect Journals at IISERs 9 38 K 86 K 128 K 190 K 225 K 0 50,000 100,000 150,000 200,000 250,000 2009 2010 2011 2012 2013 Usage
  • 10. The Value of Journal Backfiles/Archives 1010
  • 11. Why invest in ScienceDirect Journal Backfiles/Archives? • Huge library space savings • Fast Return on Investment based on high usage • Great usability & flexibility • Emulate the best – the world’s top-ranked universities use journal backfiles heavily • Electronic and immediate access to the classic articles of the most influential scientists of the 20th Century • Backfile articles in disciplines from the Physical Sciences to the Life Sciences get applied in contemporary scientific output e.g. articles and patents 11
  • 12. The ScienceDirect Subject Backfiles Now 1995 Freedom Collection ~ 7M articles 2071 active titles Backfiles ~ 4M articles 1823 Average usage backfiles: 12 – 14% of total
  • 13. A scientific heritage brought to life in the digital age 13
  • 14. Great usability and flexibility in having backfiles on ScienceDirect 14
  • 15. The Journal Backfiles Value Equation 15 10% USAGE* 17% CITATION** = IMPACT Source: Elsevier Web Analytics Department, Scopus Data
  • 16. USAGE OF PRE-1995 ARTICLES IN THE CONTEMPORARY ARTICLE OUTPUT (2008- 2012) OF THE THES TOP 10* 16
  • 17. Ratio of backfile articles used by these Top Ranked Institutions The pre-1995 article usage is around 10% of the total article set used 17Source: Elsevier Web Analytics Department, ScienceDirect Usage Data 12% 8% 9% 12% 7% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 2008 2009 2010 2011 2012
  • 18. Spread of journal backfile usage by Subject Area 18*A journal may belong to several subject categories 0% 8% 19% 8% 11% 10% 16% 15% 9% 13% 13% 10% 14% 8% 6% 12% 20% 9% 6% 5% 14% 16% 9% 11% 5% 17% 8% 100% 92% 81% 92% 89% 90% 84% 85% 91% 87% 87% 90% 86% 92% 94% 88% 80% 91% 94% 95% 86% 84% 91% 89% 95% 83% 92% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% General AgriculturalandBiological Sciences ArtsandHumanities Biochemistry,Geneticsand MolecularBiology Business,Managementand Accounting ChemicalEngineering Chemistry ComputerScience DecisionSciences EarthandPlanetarySciences Economics,Econometrics andFinance Energy Engineering EnvironmentalScience Immunologyand Microbiology MaterialsScience Mathematics Medicine Neuroscience Nursing Pharmacology,Toxicology andPharmaceutics PhysicsandAstronomy Psychology SocialSciences Veterinary Dentistry HealthProfessions Pre-1995 Post-1995 Note that usage of journal backfiles is high in fast moving fields such as Computer Science and Pharmacology, Toxicology & Pharmaceutics
  • 19. CITATION OF PRE-1995 ARTICLES IN THE CONTEMPORARY ARTICLE OUTPUT (2008- 2012) OF THE THES TOP 10 19
  • 20. Backfile articles are cited heavily in contemporary research output • Having Backfiles is more than just having a sustainable archive of classic articles • Pre-1995 journal articles have a sustainable value in terms of citation in the range of 13% - 17% • By 2020, the ratio of pre-1995 articles referenced in contemporary article output is projected to be about 10% of all articles referenced and 8% by 2030 20 Publication Year Number of articles referenced Number of articles produced 2008 684,741 58,150 2009 872,277 60,014 2010 1,142,972 63,516 2011 1,747,991 67,648 2012 2,004,218 70,179 Source: Elsevier Web Analytics Department, Scopus Data 17% 16% 14% 13% 13% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 2008 2009 2010 2011 2012
  • 21. CITATION OF PRE-1995 ARTICLES IN THE INNOVATION OUTPUT THE WORLD’S TOP COMPANIES 21
  • 22. The world’s top companies create inventions based on classic articles 22 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Automotive Chemical CPG HighTech MedicalDevices O&G PBT 32 1719 733 327 1272 564 22807 113 3969 1415 1049 2825 1494 15576 Articles cited in patents by Industry - Global Top 20 Companies Pre-95 Post-95 Source: LexisNexis TotalPatent, Scopus, Time Period: 1992-2012
  • 23. Usage of ScienceDirect Journals at 8 IITs (Core) 24 25.9 M 3.6 M, 14% 22.3 M, 86% Backfiles Current Content Total Usage Usage of Backfiles V/s Current Content
  • 24. Elsevier E-book Value Proposition Assessing the value of e-books to library and end user Created with resource support from:
  • 25. Book - perfect entry point to a topic 26 1235 journal articles from across 24 subject areas referenced on 1 book covering the inter discipline of Neuroeconomics Source: Scopus data 37.50% 12.80% 8.90% 7.70% 7.20% 5.80% 3.80% 3.20% 3% 1.50% 8.60% Neuroscience Pyschology Biochemistry, Genetics & Molecular… Multidisciplinary Economics, Econometrics & Finance Agricultural & Biological Sciences Medicine Business, Management & Accounting Social Sciences Arts & Humanities Other Journal article coverage (1928 – 2008) referenced in 1 book title
  • 26. Why invest in Elsevier e-books? • DEMAND growing for e-book format • HIGHEST IMPACT – Elsevier is the scholarly e-book leader • STRONGEST PREFERENCE from researchers for Elsevier e-books • EASIER TO BUY – Elsevier helps customers get e-book format of a title • CRITICAL MASS DRIVES USAGE - Collection purchasing drives end user adoption • HIGHLY DISCOVERABLE - Elsevier e-books are most discoverable • IDEAL ENTRY POINT - Scientific monographs provide the ideal entry point to topics of critical interest 27
  • 27. Many award-winning e-books in the current Elsevier front lists • 9 PROSE Awards in 2012 and 2013 • 4 BMA Medical Book Awards in 2013 • 3 Notable Computer Book Awards in 2013 • 8 One of the Best In InfoSec Book Awards in 2012 • 1 IChemE Basil Brennan Medal Award 2012 • 1 ASLI’s Choice Award 2012 • 1 Best Publication Award 2013, Engineering Libraries Division • 1 Jury Award for Enology 28
  • 28. Consumers are opting in greater numbers for the e-book format 29 U.S. printed book sales vs. e-book sales, in millions of US$ Source: Electronic Books Impact Global Environment—An Empirical Study Focus on User Perspectives, by Chiang-nan Chao, Tobin College of Business, St. John’s University, 8000 Utopia Parkway, Jamaica, April 27, 2013 in Journal of Management and Strategy (based on AAP data)
  • 29. Genuine interest from researchers in e-books 30 Researcher preference for scholarly content in electronic format in 4 South African Universities # of survey respondents = 1,1348 Source: The Growth of E-book Collections At South African Academic Libraries: A CASE STUDY OF THE WESTERN CAPE , By Michelle Kahn, MPhil, Published: Faculty of the Humanities, University of Cape Town 2013
  • 30. 33Source: Elsevier Web Analytics Team & Innodata, Oct 2013 Elsevier Publisher A Mean h- index 2010* 13.0 9 Mean h- index as of October 2013** 15.6 2.6 10.2 1.2 The more productive, impactful authors are publishing e-books exclusively with Elsevier Elsevier has proven higher quality book authors
  • 31. Making it easy for libraries to build approval plans around e-books 36 Print before eBook Avg. # days between editions Elsevier 1 Publisher A 96 Publisher B 24 • Elsevier makes its e-books available at the same time as the print version • Lowers risk of double-purchasing of both e-book and print book for academic libraries “It is still a challenge to streamline their selection and acquisition since eBooks and print books are rarely released simultaneously. Print is often available before an eBook equivalent and eBook availability is unpredictable. As a result, libraries face the difficult choice of waiting for an eBook or purchasing a title in multiple formats” - Gabrielle Wiersma, Head, Collection Development and Assessment, University of Colorado Boulder Libraries
  • 32. Invest in large e-book collections and the usage will follow Case in point: Experience from Laurentian University 37 “The Number of E-book Viewings increases annually at a similar rate to the increase in the number of E-books…The level of usage appeared to be directly proportional to the size of the collection.” Elsevier offers attractive large collection options: Complete Collection, Freedom Collection
  • 33. Elsevier e-book collections are heavily used 39 51.5% 57.7% 77.1% 79.9% 0.0% 10.0% 20.0% 30.0% 40.0% 50.0% 60.0% 70.0% 80.0% 90.0% 2008 2009 2010 2011 • % of the collection used at University of Toronto* • Compound Annual Growth Rate for uses is 43.47% # of e-book titles analyzed 2008: 4995 2009: 5487 2010: 5981 2011: 6444 *E-book uses from ScienceDirect.com. Excludes ScholarsPortal usage The Cost Per Chapter for University of Toronto is $1.18 Source: Provided by the Elsevier Web Analytics Department
  • 34. Activities at INDEST Institutions in the past 2 years 43 Activities in 2013 • Editors Workshop at IISc Bangalore • Publishing connect Workshops held at IIT Madras, IIT Roorkee, IISc Bangalore, IISER Pune • eBooks/Backfiles Roadshow at IIT BHU, Varanasi • Sponsorships to workshops held at IIT Bombay, IIT Kharagpur, IIM Ahmedabad, MANIT Bhopal, NIT Silchar & NIT Rourkela. • User Awareness Sessions in 12 accounts • Over 400 people including Students, Researchers and Library Professionals were trained. Activities in 2014 • ILA 2014 at IIT Roorkee • Technical Book Fair at IIT Patna • INDEST Consortium Meet at NIT Silchar • User Awareness Sessions in 5 accounts till date • Over 200 people including Students, Researchers and Library Professionals were trained.
  • 35. Activities at INDEST Institutions in the past 2 years 44
  • 36. Thank you for kind attention. Questions please