Corporate Template


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Corporate Template

  2. 2. THE PROBLEM 2
  3. 3. THE PROBLEM User ID and Password is a broken system:  Poor customer experience  Lost profits  Costly  Security nightmare  Industries have been created around this broken process 3
  4. 4. CERTUS LOGIN – HOW IT WORKS Click here with PowerPoint in full-screen mode to watch Certus Demo Video 4
  5. 5. BENEFITS OF CERTUS Users Enterprises  Improved Customer Satisfaction through a new  No More Frustration from trying to remember 20+ User ID/Password fast and painless login solution  Increased Revenue and Market Share with combinations  No More Time Wasted constantly creating and resetting passwords improved transaction  No More Worrying that your accounts have  Reduced Cost with a substantially lower risk of been compromised by hackers across the globe costly security incidents 5
  6. 6. TECHNOLOGY/ PRODUCT REVIEW  Login process based on a one time transaction token – no actionable login credentials (i.e. passwords) stored anywhere.  Short lived, HSM generated one time transaction token transmitted via out-of-band ultrasonic link  SSL/security certs used for all communication links  Certus Authentication Server – AES 256 based symmetric cryptography, hashed biometrics  Both sides of transaction are authenticated to prevent man-in-themiddle/phishing attacks – final approval passed back to browser 6
  7. 7. MARKET Market for users:  2.4B people who use the internet each day  1.5B smartphone owners worldwide Market for customers:  100,000 companies who sell goods over the internet  25,000 financial institutions who need to provide users with access to their accounts 7
  8. 8. COMPETITOR COMPARISON User ID/Password Existing two factor authenciation (SMS, QR Code, Hardware Token) Password Management Solutions (E.G. Lastpass) Certus Free to end user ✓ ✓ ✗ ✓ Login in <5 seconds ✓ ✗ ✓ ✓ Simple for websites to implement ✓ ✗ ✓ ✓ No need to remember any password ✗ ✗ ✗ ✓ Device Independent ✓ ✗ ✗ ✓ Secure from hacking and phishing ✗ ✓ ✗ ✓ Multi-factor authentication ✗ ✓ ✗ ✓ Biometric Platform ✗ ✗ ✗ ✓ Disintermediated authentication of both sides of transaction ✗ ✗ ✗ ✓ Security User Experience Features 8
  9. 9. Build brand through beta customers and PR Expand product offering and build market presence • Build scale within Financial Services and eCommerce • Media • Government • Deeper partnerships for distribution (technology providers e.g. Alliance Data, white labeling) Phase III Prove value • Finance/Banking • eCommerce • Target forward thinking customers with high value placed on user experience • Partnership activity with authentication thought leaders such as Nok Nok Labs, FIDO Alliance, OIX Phase II Phase I GO-TO MARKET STRATEGY Develop new applications and opportunities • Registration • Payments • Device Trust • Physical Access Expand partnerships, enter new markets Develop partnership strategy 9
  10. 10. FUNDING REQUIREMENT & ROADMAP Certus is seeking $600K in funding to execute phase one of our plan ($350K raised to date) Funding Requirement Milestones: • Product Development, QA and Support • Build 1st generation fully functional beta product • Sign 2-3 pilot customers and implement our login solution • Engineering - $300K Convert pilot customers to full customers and begin to ramp up sales and marketing efforts • Targeting Series A funding round of $3-4M in Q1 2014 Overhead - $75K • Legal/IP, Office Space, Systems e.g. CRM, Hardware/CapEx Customer Development - $150K • Sales and Marketing Expense, Travel 10
  11. 11. FOUNDING TEAM Jack Wolosewicz – Founder/CTO An expert in DRM, security & signal processing, Jack has been the founder, CEO or CTO of 4 different start-ups. He has consulted for Napster, designed secure media delivery systems for Roxio, and founded Verance Corp where he developed best of breed DSP watermarking technologies which became the SDMI standard. Jack holds 6 different patents, primarily in the digital media, audio and security space. Howard Hall – Business Development An experienced entrepreneur with 20 years in the technology industry, Howard has been part of senior management teams where he was responsible for business development in several technology companies which have had successful exits. Most recently Howard served as VP of Business Development at Riverglass, an intelligent search technology company which was acquired in 2011 by ASG Software Solutions. Paul McGowan – Sales A seasoned technology sales leader that specializes in emerging and early stage company development. An expert in identifying companies with disruptive technology, Paul has worked from the very early stages of five companies that have either been acquired or gone public. Paul currently runs a sales outsourcing company that brings emerging companies to market. Andrew Grochal – Operations A business-minded tech enthusiast, with a history of working for fast growing technology companies. Andrew recently received an MBA from Harvard Business School, and has worked in strategy and operations for several successful VC-backed web-startups including Warby Parker and DraftDay. 11