Chapter 3:6 Major Environmental  Forces a marketer    must monitor
Marketer must look at…
Demographic Environment
Economic ArenaDemographic Environment
Economic ArenaDemographic Environment                                      Socio Cultural Arena
Economic ArenaDemographic Environment                                          Socio Cultural Arena                       ...
Economic ArenaDemographic Environment                                             Socio Cultural Arena                    ...
Economic ArenaDemographic Environment                                             Socio Cultural ArenaPolitical-LegalEnvir...
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Chapter 3 Presentation

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Chapter 3 Presentation

  1. 1. Chapter 3:6 Major Environmental Forces a marketer must monitor
  2. 2. Marketer must look at…
  3. 3. Demographic Environment
  4. 4. Economic ArenaDemographic Environment
  5. 5. Economic ArenaDemographic Environment Socio Cultural Arena
  6. 6. Economic ArenaDemographic Environment Socio Cultural Arena Natural Environment
  7. 7. Economic ArenaDemographic Environment Socio Cultural Arena Natural Environment Technological Arena
  8. 8. Economic ArenaDemographic Environment Socio Cultural ArenaPolitical-LegalEnvironment Natural Environment Technological Arena

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