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Personal Branding Workshop

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My slides from a workshop I gave on personal branding at the Monterey Institute of International Studies on April 30, 2010.

My slides from a workshop I gave on personal branding at the Monterey Institute of International Studies on April 30, 2010.

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Transcript

  • 1. Personal Branding Who are you and what are you doing on the Internet?
  • 2. Branding is good for you
  • 3. Have you Googled yourself lately?
  • 4. Kristen’s brand • Portfolio • Blog • Twitter • Resume
  • 5. Other examples • Ryan Gonzalez • Jacob Wayne Smith • Sarah Percoulis • Nubby Twiglet
  • 6. Know thyself
  • 7. Know thyself • Distill to a sentence down your essence
  • 8. Know thyself • Distill to a sentence down your essence • ...and down to 3 words
  • 9. Know thyself • Distill to a sentence down your essence • ...and down to 3 words
  • 10. Choosing a platform
  • 11. Branding on the web = cheap
  • 12. Consistency is key
  • 13. Finding your authentic voice
  • 14. • Differentiating yourself
  • 15. Photo Credits http://www.delicious.com/kristenbyers/dmcbranding