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    Marketingpresentation Marketingpresentation Presentation Transcript

    • Supply Chain Management (Ch 15)
      Team F
      Kristen, Scott, Danny and Maddie
      Pictures Found on Google Images
    • Definition of Supply Chain Management
      A set of approaches and techniques firms employ to efficiently and effectively integrate their suppliers, manufacturers, warehouses, stores, and transportation intermediaries into a seamless operation in which merchandise is produced and distributed in the right quantities, to the right locations, and at the right time, as well as to minimize system-wide costs while satisfying the service levels their customers require.
    • Wholesaler
      Marketing Channel
      Logistics Management
      Distribution Center
      Supply Chain, Marketing Channels and Logistics
    • i2 Supply Chain Management Company
      http://www.youtube.com/watch?v=O6Bm3BYjCd0
    • Strategic Relationships in Supply Chains
      We’ve seen two videos on the relationship between Payless Shoes and i2 Supply Chain company.
      Do you trust the information presented in these videos?
      Do you think this relationship is beneficial to both Payless and i2?
      Do you think Payless’ viewpoint on this relationship is different from the views in the videos?
    • Making Information Flow
      Supply Chains players:
      Manufacturers
      Buyers
      Distribution Centers
      Stores
      Customer
      Payless Shoes has over 4500 stores, thousands of SKU’s, tons of shoe manufacturers and a wide target market.
      What are some of the challenges of making information flow in such a complex system?
    • Methods for Information Flow
      Push and Pull Supply Chains
      Pull~ Orders generated at store level, and based on sales data
      Push~ Merchandise is allocated on basis of demand.
      Is McDonald’s a push supply chain, pull supply chain or some combination of both? How does the perishable aspect of food affect their system of supply chain?
      Found on McDonald's website
    • Making Merchandise Flow
      The Distribution Center
      Inbound Transportation
      Receiving and Checking
      Storing and Cross Docking
      Getting Merchandise Floor Ready
      Shipping to Stores
      Inventory Management using Just-In-Time Systems
      Discussion: Both Payless and McDonald’s have to depend on a Just-In-Time System, but for different reasons. Why is this system necessary for the food and apparel industries?
    • Managing the Supply Chain
      Types of Supply Chain
      Independent/Conventional
      Vertical
      Administered
      Contractual
      What type of Supply Chain does each firm utilize? What are the risks, what are the benefits?
    • Thank you for Listening!
      All Definitions are from the textbook and the following three websites were used for our examples:
      i2 example: http://www.youtube.com/watch?v=O6Bm3BYjCd0
      Payless example: http://www.youtube.com/watch?v=IPl7RCd5G7s
      McDonald’s example: http://boyerverma.com/wordpress/?p=45