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Emergency Management BC a Social       2.0 Business Case
AgendaApproachPhasesChallenges IssuesSolutionsPrimary Successes                             • Successful launch           ...
ApproachDesigning The Engagement Process                                      • Successful launch                         ...
Phases
Phase 1- Discovery                            Outcomes                 •Business Case                 •Current Data       ...
Phase 2- Planning                          Outcomes                   •Tools Determination                   •Budget and t...
Phase 3 & 4
Challenges & Issues
Solution 1
Solution 2 – Policy & New Resources                                                        Emergency Management BC        ...
Solution 3 : New Tools
SuccessesThe 2011/12 Ministry Specific Technology andTransformation Instructions direct the Ministry of PublicSafety and S...
Q/AThank youQuestions?
And Then What Happens……Phase 3              Outcomes              •Analytics        •Issues Escalation Plan         •Monit...
And Then What Happens……Phase 4                                Outcomes                          •Ongoing Content Plan     ...
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Social Media Bus Case

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The purpose of this presentation is to show the steps that were required in order to implement social media into emergency operations, following project management, social media, and business analysis processes.

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  • 1. Background What is strategic and provincial context? What does the data show? What happens currently? 2. Business Objectives What is the problem? What problem does Citizen Engagement solve and what is the potential business benefit? What is the vision for the project? Short and long term. 3. Audience Who is the primary audience? Who is the secondary audience? Define organizations and individuals, who and how they should be involved. 4. Scope What is the intended reach? How much time do you have? Is there a budget? 5. Design Your Engagement Process How has the public traditionally been involved and how is your engagement initiative different from that? What are you trying to accomplish on the engagement spectrum? Is it status quo, new, a phased approach? What are the options? What the pros and cons of your option? 6. Risks Identify specific risks of the initiative Compare how you will mitigate these risks and adjust and adapt throughout the project. Identify any safety, privacy, communications and security risks (if possible). 7. Approvals Each organization will have to determine when decisions are needed. Each organization will have to determine what form decisions will be made in. You will need to determine who needs to be briefed?
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  • Transcript of "Social Media Bus Case"

    1. 1. Emergency Management BC a Social 2.0 Business Case
    2. 2. AgendaApproachPhasesChallenges IssuesSolutionsPrimary Successes • Successful launch •Changes/adjustments •Content additions •Reports
    3. 3. ApproachDesigning The Engagement Process • Successful launch •Changes/adjustments •Content additions •Reports
    4. 4. Phases
    5. 5. Phase 1- Discovery Outcomes •Business Case •Current Data •Trends •Implementation Plan •Risk Assessment •Stakeholder analysis •Cost Benefit Analysis •Go/No Go Decision
    6. 6. Phase 2- Planning Outcomes •Tools Determination •Budget and time-line •Tool Requirements defined •Staffing and Resource plan •Communications strategy •Start of content + design plan
    7. 7. Phase 3 & 4
    8. 8. Challenges & Issues
    9. 9. Solution 1
    10. 10. Solution 2 – Policy & New Resources Emergency Management BC Proposed Communications Section Organizational Chart Assistant Deputy Minister Government Communication and Public Engagement (Kelly Gleeson ) Executive Director , Support Services Government Communication and Public Engagement (Primrose Carson) Communications Director Government Communication and Online Communications Public Engagement Government (Robert Pauliszyn) Communication and Public Engagement (includes EM Info BC) EMBC Communications (Online and Conventional ) Manager, Strategic Assistant Deputy Minister / Manager, Communications Communications Fire and Emergency Government Communication and Currently a Senior EMBC Position Management Commissioner Public Engagement Public Affairs Officer (Vacant – New Position) (Rebecca Denlinger) (Julianne McCaffrey ) Executive Director Senior Operational Online Senior Operational Online Emergency Coordination – Operations Communications Officer Communications Officer (Chris Duffy) Government Communication and Government Communication and Public Engagement Public Engagement (Vacant) (Vacant)**NOTE: This Organizational chart reflects normal business operations
    11. 11. Solution 3 : New Tools
    12. 12. SuccessesThe 2011/12 Ministry Specific Technology andTransformation Instructions direct the Ministry of PublicSafety and Solicitor General to, “Plan for social media foremergency management and disaster response.”So far we have Executive Agreement on the:•Vision, Goals and Objectives•Business Plan•Communications Strategy•Business Processes•ToolsTo make this come to life requires… Resources
    13. 13. Q/AThank youQuestions?
    14. 14. And Then What Happens……Phase 3 Outcomes •Analytics •Issues Escalation Plan •Monitoring Strategy •Stakeholder Integration Strategy
    15. 15. And Then What Happens……Phase 4 Outcomes •Ongoing Content Plan •Report templates •Archive and Records Approach •Lessons Learned built into @Work
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