Facebook presentation from the 2013 Tableau European Customer Conference http://vizwiz.blogspot.com/2013/08/slides-from-facebook-talk-tcceu13.html

2. Creating a culture of data
And making everyone an analyst in the process
Namit RaiSurana and Andy Kriebel
BI Engineers
12 June 2013

3. What you’re not going to get today…

4. What you will get…

5. Hi. I’m Namit.

6. Let’s start with some trivia…
Monthly Active Users Mobile MAU Daily Active Users

7. Now win a t-shirt
Likes per Day Local Business
Pages
Q1 2013 Revenue

8. When we last left off…
A recap of our implementation from TCC12

9. Tableau Facebook group

10. Regular Training sessions

11. Multi-tenancy model

12. We expect everyone at Facebook to be
good at finding the biggest problems to
work on.
~ Mark Zuckerberg: Letter to Investors

13. We’ve built hacks to make
Tableau work for us

14. Email functionality

15. Integrated Reporting portal

16. Internal Wiki Integration

17. We have a self-serve model

18. The growth has been phenomenal!

19. Our current pain points
Platform
Performance
People
Prototyping

20. Platform
Architecture & Support

21. Current Concerns
• Current architecture does not scale
• No Mac client / Linux server
• Limited enterprise level control
• Licensing
Steps being taken
• Enhancements to prior server Architecture
• Got Elite support
• Citrix Deployment
• License Tracking

22. Performance
Data, data and more data

23. Single Hadoop cluster
__________
100+ Pb
500+ Tb
__________ new
data
_2_0__0_+_ T_b___ scanned every hour

24. 450,000,000,000
‘User’ table rows
_________________
110 Tb
Raw size
_________________

25. Current Concerns
• Creating really big extracts
• Sub par performance for Big datasets
• Rendering lot of data points
• Connectors to our Big Data sources
Steps being taken
• EDW
• In-memory
• Building connectors for big Datasets
• Co-Engineering with Tableau

26. Hi. I’m Andy.
vizwiz.blogspot.com facebook.com/vizwiz

27. Oh my god!
Becky, look at her data!
It’s so big.
We like big data and we cannot lie!

28. People
Spreading data viz & Tableau to the masses

29. The BI team is no longer a roadblock

30. We provide a platform where we
are all analysts

31. We’ve created a comprehensive program
Brain games &
data viz training
Consulting &
prototyping
Awesomeness!
Hackathons
Tableau training

32. How can we support so many people?
Architecture

33. How can we support so many people?
Tableau

34. How can we support so many people?
Data
Visualization
&
Consulting

35. Examples of what we teach

36. Seeing with your brain
A now-you-see-it-now-you-don’t experiment demonstrates
how the brain plays tricks.
http://channel.nationalgeographic.com/channel/brain-games/videos/seeing-with-your-brain/

37. Attributes for encoding categorical items

38. Chart types
And when to use them

39. Preserving true proportions
✖ ✓
Looks 4x the
size

40. Line charts that don’t work

41. Tableau basics

42. Advanced use of parameters

43. Advanced chart types

44. We invite industry experts

45. Prototyping
Using Tableau to iterate quickly

46. Prototyping starts with sketches

47. Sketches help us create our own style/brand

48. We use Tableau to prototype potential Facebook tools

49. Do you want to see more?

50. Two degrees of separation - My Facebook friendships around the world

51. Next Steps
• Continue to tackle scalability issues
• Implement EDW tool and/or in-memory solution
• Launch Tableau 8
• Expand our team globally

52. We’re hiring! The weather is great in Dublin!

53. Feel free to email us at
andyk@fb.com / namit@fb.com

54. (c) 2009 Facebook, Inc. or its licensors. "Facebook" is a registered trademark of Facebook, Inc.. All rights reserved. 1.0