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The Individual Formerly Known As Patient
                             TIFKAP
       Prof dr Jan A.M. Kremer, Radboud University Nijmegen Medical Centre
                 @JKNL #IVFworldwide j.kremer@obgyn.umcn.nl
Inspiration
Inspiration 1: Clayton Christensen


• Sustaining innovations make good
  things better
• Disruptive innovations make things
  more affordable and simple
• Disruptive innovations are not good for
  current organizations, but are good for
  mankind
Inspiration 2: Clay Shirky


• The power of organizing without
  organizations
• Spectacular developments of internet
  2.0 and its social consequences
• Web 2.0 is a platform of virtual
  communication & participation
• Consumers are the new producers in
  agile and fluent networks
Inspiration 3: Prince


• The Artist Formerly Known As Prince
  (TAFKAP)
• Patient comes from the Latin word
  Patientia: patience, suffering, endurance


• The Individual Formerly Known As
  Patient (TIFKAP)
How did I get involved?


 • Gynaecologist (1996)
 • Reproductive Medicine
 • IVF team Nijmegen



 • 1 of 6 couples
 • 16.000 IVF treatments
 • 1 of 38 children
Heyendael Castle, 2001
What do you think of our IVF care?
Patient
centredness
From paradigm shift to dream
Patient-centredness



  • Being respectful of and responsive to individual patient
    preferences, needs and values; and ensuring that patient
    values guide all clinical decisions. (Institute of Medicine, 2001)

  • One of the dimensions of Quality of Care:
              1.   Safety          4.   Timeliness
              2.   Effectiveness   5.   Equity of access
              3.   Efficiency      6.   Patient centeredness
Patient-centredness research in Nijmegen

   •   Stress and IVF                         Chris Verhaak, Jesper Smeenk
   •   Online prevention of stress/anxiety    Angelique van Dongen
   •   Shared decision making in SET/DET      Arno van Peperstraten
   •   Guideline implementation               Selma Mourad
   •   Guideline development                  Elvira den Breejen
   •   Patient education via wiki’s           Tom van de Belt
   •   Patient-centredness questionnaire NL   Inge van Empel
   •   Patient-centredness questionnaire EU   Eline Dancet
   •   Patient-centredness improvement        Dana Huppelschoten

   • Virtual IVF Clinic                       Wouter Tuil
   • Health Communities                       Annemijn Aarts
Virtual IVF Clinic



1. General information 1.0
      interviews, education leaflets, PDA


2. Personal Health Record (PHR)
      test results, pictures, letters, reports


3. Communication
      chat and forum (P2D & P2P)
Evaluation Virtual IVF Clinic



  •   9 years successful
  •   > 4000 patients online,
  •   > 100.000 forum items
  •   Patients are the motor of this innovation
  •   More trust, less complaints, better culture
  •   Less consultations, marketing benefits, prizes
Next step: Health Social Networks


 • We have organized Healthcare from
   the institution of the provider
 • We should organize Healthcare from
   the network of the patient

 • MijnZorgNet (MyCareNet): the social
   network of Dutch healthcare
Connect patients and professionals


  1. Private health communities
     Communities of a professional team with their
     patients (members-only)




  1. Personal health commuties
     Community of the patient (personal information
     and communication about this information)
Modern medicine

 The new doctor:
 • from god to guide
 • from host to guest (Don Berwick)


 The new patient:
 • from passive object to active subject
 • from patient to person (TIFKAP)               The Individual Formerly
                                                   Known As Patient



 The new healthcare organization:
 • from better/expensive, to simple/affordable
 • from physical centre to virtual community
In conclusion


 • Modern patients are changing from passive objectives to
   active subjects.
 • Helped by the new possibilities of Web 2.0, they grow
   into the role of co-producers of their own care.
 • We should anticipate on these developments and invest
   in web tools that can really help these TIFKAP’s.
We are quite disappointed     …how static & top-down.
     in your website: no         As modern care
     blogs, no wikis, no     consumers, we want more
twitter, no PHR, no HC, no    than just being treated!
           PHC…
The Individual Formerly Known As Patient
                             TIFKAP
       Prof dr Jan A.M. Kremer, Radboud University Nijmegen Medical Centre
                 @JKNL #IVFworldwide j.kremer@obgyn.umcn.nl

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Berlin tifkap 2012

  • 1. The Individual Formerly Known As Patient TIFKAP Prof dr Jan A.M. Kremer, Radboud University Nijmegen Medical Centre @JKNL #IVFworldwide j.kremer@obgyn.umcn.nl
  • 3. Inspiration 1: Clayton Christensen • Sustaining innovations make good things better • Disruptive innovations make things more affordable and simple • Disruptive innovations are not good for current organizations, but are good for mankind
  • 4. Inspiration 2: Clay Shirky • The power of organizing without organizations • Spectacular developments of internet 2.0 and its social consequences • Web 2.0 is a platform of virtual communication & participation • Consumers are the new producers in agile and fluent networks
  • 5. Inspiration 3: Prince • The Artist Formerly Known As Prince (TAFKAP) • Patient comes from the Latin word Patientia: patience, suffering, endurance • The Individual Formerly Known As Patient (TIFKAP)
  • 6. How did I get involved? • Gynaecologist (1996) • Reproductive Medicine • IVF team Nijmegen • 1 of 6 couples • 16.000 IVF treatments • 1 of 38 children
  • 8. What do you think of our IVF care?
  • 11. Patient-centredness • Being respectful of and responsive to individual patient preferences, needs and values; and ensuring that patient values guide all clinical decisions. (Institute of Medicine, 2001) • One of the dimensions of Quality of Care: 1. Safety 4. Timeliness 2. Effectiveness 5. Equity of access 3. Efficiency 6. Patient centeredness
  • 12. Patient-centredness research in Nijmegen • Stress and IVF Chris Verhaak, Jesper Smeenk • Online prevention of stress/anxiety Angelique van Dongen • Shared decision making in SET/DET Arno van Peperstraten • Guideline implementation Selma Mourad • Guideline development Elvira den Breejen • Patient education via wiki’s Tom van de Belt • Patient-centredness questionnaire NL Inge van Empel • Patient-centredness questionnaire EU Eline Dancet • Patient-centredness improvement Dana Huppelschoten • Virtual IVF Clinic Wouter Tuil • Health Communities Annemijn Aarts
  • 13. Virtual IVF Clinic 1. General information 1.0 interviews, education leaflets, PDA 2. Personal Health Record (PHR) test results, pictures, letters, reports 3. Communication chat and forum (P2D & P2P)
  • 14.
  • 15. Evaluation Virtual IVF Clinic • 9 years successful • > 4000 patients online, • > 100.000 forum items • Patients are the motor of this innovation • More trust, less complaints, better culture • Less consultations, marketing benefits, prizes
  • 16. Next step: Health Social Networks • We have organized Healthcare from the institution of the provider • We should organize Healthcare from the network of the patient • MijnZorgNet (MyCareNet): the social network of Dutch healthcare
  • 17. Connect patients and professionals 1. Private health communities Communities of a professional team with their patients (members-only) 1. Personal health commuties Community of the patient (personal information and communication about this information)
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  • 21. Modern medicine The new doctor: • from god to guide • from host to guest (Don Berwick) The new patient: • from passive object to active subject • from patient to person (TIFKAP) The Individual Formerly Known As Patient The new healthcare organization: • from better/expensive, to simple/affordable • from physical centre to virtual community
  • 22. In conclusion • Modern patients are changing from passive objectives to active subjects. • Helped by the new possibilities of Web 2.0, they grow into the role of co-producers of their own care. • We should anticipate on these developments and invest in web tools that can really help these TIFKAP’s.
  • 23. We are quite disappointed …how static & top-down. in your website: no As modern care blogs, no wikis, no consumers, we want more twitter, no PHR, no HC, no than just being treated! PHC…
  • 24. The Individual Formerly Known As Patient TIFKAP Prof dr Jan A.M. Kremer, Radboud University Nijmegen Medical Centre @JKNL #IVFworldwide j.kremer@obgyn.umcn.nl