th e se crets b
&
ehi nd:

th e se crets b
&
ehi nd:

th e se crets b
&
ehi nd:

th e se crets b
&
ehi nd:

Old Things + New Ways

93% 80%
of college students use:
*David Epstein, “The Many Faces of Facebook,” Inside Higher Ed, June 15, 2006

63%
login everyday:
*Mitrano, “Thoughts on Facebook.”

1-2
hours on
Greg Heigerberger

Old Things + New Ways =
Change
(The theme for
your generation.)

ge
a n PROCESSINGPOWER AT $1,000
C h
10
10
$1,0 0 0
8
10
P E R
6
10
4
C A L C U L AT I O N S
10
S E C O N D P E R
2
10
0
10
-2
10
-4
10
-6
10
1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 2020 2040 2060 2080
Electro Mechanical Relay Vacuum Tube Transistor Integrated Circuit 3D / Quantum?
D O U B L I N G T I M E : I Y E A R

$9.5 Billion $15 Billion
31/37 yrs old 23 yrs old

Funny The
25 GAP 25
Scary

MIND THE GAP

Want
The
25 GAP 25
Have

5 Years Ago
Digital Identity
Physical Identity

Today
Physical Identity Digital Identity

More and More Every Day
Physical Identity Digital Identity

Glass Bedroom

ow
N
in
ile !
ob
M
Glass Bedroom

If you do it, chances are good:
Someone will take a picture
The picture will be online
What about privacy settings?

If you do it, chances are good:
Someone will take a picture
The picture will be online
It will be linked to you, forever.

Who Are You Online?
facebook
Name:
Kevin Prentiss
Occupation:
Founder, Swift Kick
Interests:
Travel, Reading,
Soccer, Web Stuff

60% of employers search the net
to find out about you.

Myspace/Facebook
What you do
good
or Megaphone
bad

Use The
Megaphone

© 2006 SwiftKick

© 2006 SwiftKick

Other Goodies

The Opportunity
Physical Identity Digital Identity

Stay Connected
Kevin Prentiss
kevin@swiftkickonline.com