0
th e se crets b
           &
               ehi nd:
th e se crets b
           &
               ehi nd:
th e se crets b
           &
               ehi nd:
th e se crets b
           &
               ehi nd:
Old Things + New Ways
93%     80%
of college students use:



                *David Epstein, “The Many Faces of Facebook,” Inside Higher Ed, Ju...
63%
login everyday:



                  *Mitrano, “Thoughts on Facebook.”
1-2
hours on



           Greg Heigerberger
Old Things + New Ways =




Change
 (The theme for
your generation.)
ge
   a n PROCESSINGPOWER AT $1,000
C h
                            10
                           10
 $1,0 0 0




       ...
$9.5 Billion   $15 Billion
31/37 yrs old   23 yrs old
Funny    The
 25     GAP     25
               Scary
MIND THE GAP
Want
        The
 25    GAP     25


              Have
5 Years Ago
                    Digital Identity




Physical Identity
Today




Physical Identity Digital Identity
More and More Every Day




 Physical Identity Digital Identity
Glass Bedroom
ow
   N
     in
          ile !
    ob
  M


Glass Bedroom
If you do it, chances are good:

           Someone will take a picture

                   The picture will be online


 ...
If you do it, chances are good:

           Someone will take a picture

                    The picture will be online


...
Who Are You Online?
         facebook




    Name:
      Kevin Prentiss
    Occupation:
      Founder, Swift Kick
    Int...
60% of employers search the net
    to find out about you.
Myspace/Facebook

What you do
   good
     or          Megaphone
    bad
Use The
Megaphone
© 2006 SwiftKick
© 2006 SwiftKick
Other Goodies
The Opportunity




      Physical Identity   Digital Identity
Stay Connected




    Kevin Prentiss

kevin@swiftkickonline.com
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
Swift Kick's 2008: Secrets Behind Myspace and Facebook
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Swift Kick's 2008: Secrets Behind Myspace and Facebook

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Swift Kick's 2008: Secrets Behind Myspace and Facebook lecture slides. This presentation is designed for college students. The goal of the lecture is to expand the contextual framework for ideas around networking and digital identity.

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Transcript of "Swift Kick's 2008: Secrets Behind Myspace and Facebook"

  1. 1. th e se crets b & ehi nd:
  2. 2. th e se crets b & ehi nd:
  3. 3. th e se crets b & ehi nd:
  4. 4. th e se crets b & ehi nd:
  5. 5. Old Things + New Ways
  6. 6. 93% 80% of college students use: *David Epstein, “The Many Faces of Facebook,” Inside Higher Ed, June 15, 2006
  7. 7. 63% login everyday: *Mitrano, “Thoughts on Facebook.”
  8. 8. 1-2 hours on Greg Heigerberger
  9. 9. Old Things + New Ways = Change (The theme for your generation.)
  10. 10. ge a n PROCESSINGPOWER AT $1,000 C h 10 10 $1,0 0 0 8 10 P E R 6 10 4 C A L C U L AT I O N S 10 S E C O N D P E R 2 10 0 10 -2 10 -4 10 -6 10 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 2020 2040 2060 2080 Electro Mechanical Relay Vacuum Tube Transistor Integrated Circuit 3D / Quantum? D O U B L I N G T I M E : I Y E A R
  11. 11. $9.5 Billion $15 Billion 31/37 yrs old 23 yrs old
  12. 12. Funny The 25 GAP 25 Scary
  13. 13. MIND THE GAP
  14. 14. Want The 25 GAP 25 Have
  15. 15. 5 Years Ago Digital Identity Physical Identity
  16. 16. Today Physical Identity Digital Identity
  17. 17. More and More Every Day Physical Identity Digital Identity
  18. 18. Glass Bedroom
  19. 19. ow N in ile ! ob M Glass Bedroom
  20. 20. If you do it, chances are good: Someone will take a picture The picture will be online What about privacy settings?
  21. 21. If you do it, chances are good: Someone will take a picture The picture will be online It will be linked to you, forever.
  22. 22. Who Are You Online? facebook Name: Kevin Prentiss Occupation: Founder, Swift Kick Interests: Travel, Reading, Soccer, Web Stuff
  23. 23. 60% of employers search the net to find out about you.
  24. 24. Myspace/Facebook What you do good or Megaphone bad
  25. 25. Use The Megaphone
  26. 26. © 2006 SwiftKick
  27. 27. © 2006 SwiftKick
  28. 28. Other Goodies
  29. 29. The Opportunity Physical Identity Digital Identity
  30. 30. Stay Connected Kevin Prentiss kevin@swiftkickonline.com
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