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KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
KPMG's Global Automotive Executive Survey 2014
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KPMG's Global Automotive Executive Survey 2014

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The rise of alternative powertrain technologies is one of several significant influences shaping the global #automotive sector. These issues are explored in-depth in the 2014 Automotive Executive …

The rise of alternative powertrain technologies is one of several significant influences shaping the global #automotive sector. These issues are explored in-depth in the 2014 Automotive Executive Survey: Strategies for a fast-evolving market.

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  • 1. KPMG’s Global Automotive Executive Survey Strategies for a fast-evolving market
  • 2. The automotive industry is changing The Global Automotive Executive Survey is KPMG International's annual assessment of the current state and future prospects of the worldwide automotive industry. In this year’s survey, 200 senior executives from the world’s leading automotive companies were interviewed, including automakers, suppliers, dealers, financial service providers, rental companies and mobility providers. © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.
  • 3. 200 senior executives were surveyed from the world’s leading automotive companies This is what we discovered: © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.
  • 4. 10 “Bold” strategies for a fast-evolving market: © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.
  • 5. 1. Consumers have to choose © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.
  • 6. Conscience Wallet Status Consumers have to choose between their conscience, their wallet and their status. © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.
  • 7. 2. Plug-in hybrids look set to lead © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.
  • 8. say that Plug-in hybrids will attract the greatest demand of any e-vehicle by 2019 © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved. TRIAD respondents are the most optimistic about plugin hybrids, predicting that these will attract the greatest demand of any e-vehicle
  • 9. 3. Powertrains will fight for dominance © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.
  • 10. 76% believe that ICE (Internal Combustion Engine) downsizing is a major focus © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved. 69% believe that fuel cell electric mobility is a major focus
  • 11. 4. Cooperation is key to the self-driving car © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.
  • 12. 76% of survey respondents in 2014 think cooperation with players from converging industries is an important strategy © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved. 50% of survey respondents in 2013 thought cooperation with players from converging industries is an important strategy
  • 13. 5. OEMs could become pure mobility solution providers © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.
  • 14. 54% of survey respondents believe under 25year-olds do not wish to own a car © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved. 46% of survey respondents say the same is true for over-50s
  • 15. 6. A refocus is on organic growth © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.
  • 16. 84% of survey respondents favor organic growth as the best way forward (overtaking JVs and partnerships) © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved. 89% consider new products and/or new technologies as the single most effective strategy
  • 17. 7. Technology leadership is key to survival © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.
  • 18. Top 7/10 companies considered to be technology/product driven are from TRIAD markets © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.
  • 19. 8. The dealership landscape is evolving © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.
  • 20. 71% of survey respondents expect online dealerships to be important © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved. 63% of survey respondents view multi-brand dealerships as a successful model
  • 21. 9. BRIC OEMs are battling for global dominance © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.
  • 22. 7 of the top 10 companies increasing market share are from the BRICs © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.
  • 23. 10. Big BRIC export push is imminent © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.
  • 24. 21% 39% of survey respondents agree that the most popular region for BRIC manufacturers to expand is South East Asia © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved. of survey respondents say BRIC manufacturers will expand to Africa and the Middle East (up from 12 percent in 2013)
  • 25. Are you going to be bold enough to win? Access the report now > kpmg.com/automotive © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.
  • 26. KPMG’s Global Automotive Leaders: Mathieu Meyer Global Head of Automotive T: +49 711 9060 41730 E: mathieumeyer@kpmg.com EMEA Americas Asia Pacific Ulrik Andersen Partner KPMG in Russia T: +7 495 937 2981 E: uandersen1@kpmg.ru Jeff Dobbs Global Sector Chair, Industrial Manufacturing T: +1 313 230 3460 E: jdobbs@kpmg.com Seung Hoon Wi Partner Samjong KPMG in Korea T: +82 22 112 06 20 E: swi@kr.kpmg.com Dieter Becker Partner KPMG in Germany T: +49 89 9282 6720 E: dieterbecker@kpmg.com Charles Krieck Partner KPMG in Brazil T: +55 11 2183 3102 E: ckrieck@kpmg.com.br Megumu Komikado Partner KPMG in Japan T: +81 3 3548 5305 E: megumu.komkado@jp.kpmg.com Laurent des Places Partner KPMG in France T: +33 15 568 68 77 E: ldesplaces@kpmg.fr Kimberly Rodriguez Principal KPMG in the US T: +1 313 230 3000 E: kdrodriguez@kpmg.com Andrew Thomson Asia Pacific Head of Automotive KPMG in China T: +85 22 143 8875 E: andrew.thomson@kpmg.com Brigitte Romani Partner KPMG in Germany T: +49 69 9587 2221 E: bromani@kpmg.com Gary Silberg The Americas Head of Automotive KPMG in the US T: +1 312 665 1916 E: gsilberg@kpmg.com © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved. 26
  • 27. kpmg.com/automotive kpmg.com/socialmedia kpmg.com/app © 2013 KPMG International Cooperative (“KPMG International”), a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. The KPMG name, logo and “cutting through complexity” are registered trademarks or trademarks of KPMG International. The information contained herein is of a general nature and is not intended to address the circumstances of any particular individual or entity. Although we endeavour to provide accurate and timely information, there can be no guarantee that such information is accurate as of the date it is received or that it will continue to be accurate in the future. No one should act on such information without appropriate professional advice after a thorough examination of the particular situation. Publication Name: KPMG’s Global Automotive Executive Survey powerpoint presentation Date: December 2013

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