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Building a Design Team
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Building a Design Team

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A Practical Guide for Startups. ...

A Practical Guide for Startups.
Presented at True University, June 12, 2012.

The first half of the presentation covers how to hire a designer at a startup. The slides are fairly sparse, so read more on designstaff.org

The second half start to talk about some ideas I've had about how to build a design culture in a startup. Stay tuned for more articles on this topic...

More in: Design , Technology , Business
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Transcript

  • 1. >
  • 2. Assumptions~~~~~~~~~~~~~~~~~~~~~~~
  • 3. Assumptions How to validate~~ ~~~~~~~~~~~~ ~~~~~~ ~~~~~~~~ ~~~~~~~~ ~~~~~~~~~ ~~~~
  • 4. Build BuildMeasure Measure Learn Learn
  • 5. Assumptions√ ~√ ~~~~~~~√ ~~√ ~~~~√ ~~~ ~~~~~
  • 6. DESIGN ISHow it LOOKS...How it WORKS...
  • 7. Booster rockets!
  • 8. BUILDING ADESIGN TEAMa practical guide for startups
  • 9. TEAMCULTURE
  • 10. RELAXthis is my day job
  • 11. TEAM ?CULTURE
  • 12. Who to hire?
  • 13. Skills
  • 14. Skills Skills
  • 15. So much diversity!
  • 16. Visual ResearchInteraction Dev Voice Product
  • 17. EXAMPLE N/A Research VisualInteraction Dev Voice Product
  • 18. EXAMPLE N/A Research Visual OKInteraction Dev Voice Product
  • 19. SKILL-FIRSTRECRUITING
  • 20. TEAM ?CULTURE
  • 21. NOW HIRING! Required skills: Visual ResearchInteraction Dev Voice Product
  • 22. Unicorn(they do exist!)
  • 23. TEAM PLAY!
  • 24. HIRE FOR COVERAGE
  • 25. TEAM ?CULTURE
  • 26. SOURCINGHow do you find?
  • 27. EVALUATINGHow do you interview?
  • 28. SELLINGHow you close?
  • 29. GET A DESIGNADVISORACT FAST!!!
  • 30. TEAMCULTURE ?
  • 31. Insert disk 2...
  • 32. How do you createa culture of design?
  • 33. BACK IN TIME!
  • 34. Software in the 80sDEV TEST
  • 35. quality is everybody’s job DEV + TESTING
  • 36. PRESENT DAY
  • 37. DEV DESIGN
  • 38. How do we get un-stuck? DEV DESIGN
  • 39. Designerswho code Developers who design DESIGN DEV
  • 40. DESIGN ISEVERYBODY’S JOB
  • 41. TEAMCULTURE ?
  • 42. Creative Commons flickr.com/photos/fish2000/266301780
  • 43. CritiqueStorytelling
  • 44. ENCOURAGEDESIGN LITERACY
  • 45. TEAMCULTURE ?
  • 46. Org Structure?
  • 47. DESIGN ENGINEERING PRODUCT
  • 48. VALV E
  • 49. CULTIVATETRIFORCE!
  • 50. TEAMCULTURE
  • 51. Insert disk 3...
  • 52. thanks! twitter: @kowitz DesignStaff.orgGoogleVentures.com
  • 53. >