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KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
KK2013 - A Vision of the Future - Jeff Tseng
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KK2013 - A Vision of the Future - Jeff Tseng

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At Kontagent Konnect 2013, Kontagent CEO and co-founder Jeff Tseng presented on how mobile is driving the “perfect customer experience”–which is “omnipresent, relevant and intimate.”

At Kontagent Konnect 2013, Kontagent CEO and co-founder Jeff Tseng presented on how mobile is driving the “perfect customer experience”–which is “omnipresent, relevant and intimate.”

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  • 1. A Visioninto theFuture!!Kontagent!Konnect 2013
  • 2. Imagine a future where…
  • 3. “The perfectcustomerexperience”
  • 4. The perfect customer experience is Omnipresent, Relevant and Intimate
  • 5. Achieving the perfect customer experience is going to happen sooner than you think
  • 6. ObjectiveTrend #1!Mobile ChangesEverything!
  • 7. Mobile will be the center of theperfect customer experience
  • 8. “A few years from now,every single person whoworks at Facebook isgoing to be working onmobile almost exclusively”- Bret Taylor 2011Facebook CTO
  • 9. Objective!Q1 2013!More Mobile thanWeb Users!
  • 10. Objective!The Mobile Dilemma!Mobile Contributingto 100% Growth!
  • 11. Objective!Monetization “Gap”!Mobile Monetizing at25% of Web!
  • 12. Some existing companies haveembraced the change…
  • 13. Objective!Massive!Opportunity!25% Mobile Revenue!In 2012!
  • 14. Objective!Uber!Growing Fasterthan Ebay!
  • 15. Objective!Trend #2!Big Data!
  • 16. Data will drive the perfect customer experience
  • 17. ObjectiveLinkedIn!Data Products!
  • 18. ObjectiveWalmart!Personalization!With Big Data!
  • 19. Mobile is generating more Omnipresent, Relevant, and Intimate customer data than anytouchpoint
  • 20. The leading companies will fully leverage mobileand data to deliver the perfect customer experience
  • 21. …and traditionalweb analyticstools alone arenot enoughMost companiesdon’t understandmobile and datawell enough…
  • 22. ObjectiveMobile CustomerIntelligence!
  • 23. ObjectivePlatform!
  • 24. ObjectiveData Storeand DataSciencePlatform!DataApplications!Customer-Centric Data Platform!Data Apps!Data Products!!Platform!!Behavioral Data!CRM!Advertising Data!More….!!Data Infrastructure!Data Science!More…!Analytics!Testing & Targeting!Recommendations!More…!!CustomerData!!
  • 25. ObjectiveProcess!
  • 26. ObjectivePeople!
  • 27. ObjectivePeople!ObjectiveProcess!Mobile Customer Intelligence!ObjectivePlatform!
  • 28. …the future is now

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