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Enterprise 2.0 SUMMIT - Internal Value Propositoins for Uptake
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Enterprise 2.0 SUMMIT - Internal Value Propositoins for Uptake

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  • 1. Selling the Case for Accelerating Business Performance with Enterprise Collaboration and 2.0 Technologies @Oliver marks: olivermarks.com Enterprise Advocates: http:// blog.enterpriseadvocates.com/ ZDNet Collaboration: blogs.zdnet.com/collaboration www.enterprise2strategy.com
  • 2. Level Playing Fields
  • 3. 100 Years of History
  • 4. Coming Of Age Fashions
  • 5. Life In The Trenches
  • 6. Fit Is Usually An Issue
  • 7. An  Enterprise  2.0  Strategic  Journey:   from  Incep:on  to  Launch The  Big  Idea Designing  the  Execu:ve  Pitch Execu:on  Planning  Realis'c  Business  Value  Proposi'ons Requirements  Gathering  What’s  In  It  For  Me?   Scoping  Out  Vendor  Op'ons  Poli'cs  &  Culture Pragma'c  Planning  Requirements  Gathering Understanding  Scale  Contextual  Framing  Governance,  Risk  Mgmt,  Compliance  Legal Develop  and  Deploy  Scoping  Out  Vendor  Op'ons  Making  the  Transi'on:  Switch  Costs  Expect  The  Unexpected Launch GeCng  Execu:ves  on  Board Requirements  Gathering  Requirements  Gathering Launch  Strategy  Elements  of  a  winning  proposal  to   Going  Live management Driving  Adop'on  The  Pitch
  • 8. Don’t Shoot
  • 9. Switch Costs
  • 10. Always focus on
  • 11. Discussion @Oliver marks: www.olivermarks.com Enterprise Advocates: http://blog.enterpriseadvocates.com/ ZDNet Collaboration: blogs.zdnet.com/collaboration www.enterprise2strategy.com

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