1. To create a powerful end-user experience with
– Primary Audiences = Spa & Salon owners and
2. To increase distribution of product line
3. To increase sales by 8% in 2013.
New Features & Benefits
● Updated Brand Image
● Full Product Catalog
● Lead Capture
● Social Media integration
● Sales Force integration
● Marketing Automation tools
1. Intrinsics – Lea Ann Cook, Kristi DuPlessi, George
2. Barnhardt – Pete Chantry, James Walker, Kevin
O'Rourke, Ann Margaret Bowers, Dennis Lee
3. Knowmad – Van Wilson, Diona Kidd, William McKee
4. The Alison Group – Kari Rehnlund, Mark Alison
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