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Creating a Web presence has never been easier. Creating an effective website that brings qualified leads to your sales team has never been harder. William McKee, founding partner of Knowmad, will share tips and examples of how his digital marketing agency helps clients use the Web to drive sales.
From SEO to pay-per-click to email newsletters to social media, Internet Marketing can be perplexing when you're also trying to run a business. At the end of the day, the highest value of a corporate website is the number of qualified sales leads you've received. Get practical advice on ways to increase your traffic, get more leads and grow your business.
• The state of Internet Marketing in 2013
• Client case study
• Introduction to Inbound Marketing