The Knee High Project Launch / Oct 2012A new approach to earlyyears health and wellbeing16.00 – 17 .10   Programme context...
IntroductionsOliver Smith, Guy’s and St Thomas’ CharityRosie Dalton-Lucas and Abdu Mohiddin, Southwark and Lambeth PCTMat ...
The Knee High Project Launch / Oct 2012
Our principles:•   To explore capabilities•   To create lasting change across generations•   To be ambitious and daring•  ...
New rulesLift yourself above yourself      Suspend disbeliefChallenge your assumptions      Enjoy imaginingThe Knee High P...
Mat Hunter, Chief Design Officer, Design CouncilInnovation      The Knee High Project Launch / Oct 2012
What?        1
A better homeexperience  The Knee High Project Launch / Oct 2012
A better blooddonation experience  The Knee High Project Launch / Oct 2012                                            © ID...
A stronger community  The Knee High Project Launch / Oct 2012
Design helps improvehuman experiences  The Knee High Project Launch / Oct 2012
Understandingthe world            2
Patient Experience  The Knee High Project Launch / Oct 2012                                            © IDEO LLC
Knee High experience  The Knee High Project Launch / Oct 2012
Is this dignified?  The Knee High Project Launch / Oct 2012
More than one size?                                            Socially reliant                                           ...
Everyone included  The Knee High Project Launch / Oct 2012                                            © IDEO LLC
Making thingsand tryingthem out                3
Simple, Quick, Cheap  The Knee High Project Launch / Oct 2012                                            © Kaiser Permanente
Kaiser Permanente                                            © Kaiser Permanente  The Knee High Project Launch / Oct 2012
Bedsider  The Knee High Project Launch / Oct 2012                                            © IDEO LLC
The Knee High Project Launch / Oct 2012
A common approach                                            © Kaiser Permanente  The Knee High Project Launch / Oct 2012
What mightwe achievetogether?Mat HunterDesign Councilmat.hunter@designcouncil.org.uk
We can allmake adifferenceWhat is the change you are most proud of?How did you make it happen and what effect did it have?...
The Knee High Project Launch / Oct 2012
The Research and Engagement aims1.To uncover information-   Perceptions of health and wellbeing in early years-   Barriers...
The Research and Engagement planOct             Nov                   Dec       Jan   Feb     MarchRaise awarenessInvite p...
With children and families  Raise awareness and invite participationBrixton Market               Peckham Library          ...
With children and familiesRaise awareness and invite participation                                               Gave away...
With professionalsRaise awareness and invite participation                                               1.               ...
With families  In-depth researchEthnographic research                                                          OPEN       ...
With families  In-depth researchThrough the eyes of the child           The Knee High Project Launch / Oct 2012
With professionalsIn-depth research                                               Time spent with 5 professionals         ...
With professionalsIn-depth research     The Knee High Project Launch / Oct 2012
With families and professionalsCo-designing the opportunities                                               Research      ...
Questions The Knee High Project Launch / Oct 2012
A moment ofchangeShare a story of when you have noticed a radicalchange in the trajectory of a child’s health andwellbeing...
Imagine if…What would you do to improve the health andwellbeing of children under five, including thetime during pregnancy...
Get involved1. Receive research trainingRegister interest and we’ll send you the details2. Collectively share ideas at an ...
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Our first presentation with Early Years Professionals

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  • I want to give you a quick overview of the programme first.After Mat I will give you a clearer breakdown on all the planned and proposed activities, and you can ask questions or prose ideas throughout.So, The Knee High Project is the name given to this 6 months research and engagement programme which is looking at where the opportunities lie to improve the health and wellbeing of children under five. Including prgenancyThe Design Council in partnership with Guy’s and St Thomas’ Charity and the London Boroughs of Southwark and Lambeth, will deliver a programme of work that aims to catalyse innovation in ‘early years’ child health and wellbeing
  • Our objectives for the programme as a whole To focus on building capacity and changing behaviour. To make changes in a child and families life that will last across generations We deliberately want to take a fresh look at this area, so we’re going to be ambitious in our thinking, we might get things wrong, but we need to do things differently to trusly see where the hidden opportunities are- We want to understand how early interventions can be ,easured in the longer term, not just in the now and we want to build this very seriously into the workWe also want, in all the research and ideas development, to keep the child and family at the heart. What really makes a difference.
  • We’ll come back to the day-to-day, but it’s important that we look beyond ourselves and see everything.It’s important for us all as it’ll help move things forward and reduce those sticking pointsBecause we are aiming for new perspective, we need to suspend disbelief. In a way we need to imagine a world where we are starting a fresh into order to really see what oThere are of truths that model our behaviour and this project is a good opportunity to challenge them, we’re interested in seeing the answers behind the familiar, so we need to all catch our selves making assumptions, and ask us where they come fromWe need use creativity seriously as a way to see thing differently, and problem solve. So it’s about enjoying what the imagination can do and feeling free to do that. No idea, no thought process or anything is wrong.I want to hand you over the Mat now who is going to talk a little more about how design and innovation can have a role in this programme.I will then talk in more detail about the research
  • The Knee High Project is the name given to this research and engagement phase.We are spending six months engaging professionals and families across both boroughs.Keeping the perspective of the child at the centre of it all.
  • The two main aims for this first stage is build up a body of research and translate this research into clear and compelling opportunities and design briefs.This research will include ….We are also very keen to share our pocesses, our learning, and any tools along the way. In a bid to give everyone we work with the tools and confidence to try some of this out themselves.We have a blog where we are putting all our learning, we will be sharing the outputs and tools along the way as much as possible and at the end.And please do ask us if you’re keen to get anything more.
  • The sixmonth plan is as follows,
  • Promoted through local media, print and online
  • Range of culturesBilingual children and familiesSingle parentsFathersGrandparentsNannies and child-mindersMore challenging youngerWorking parentsVery isolated parentsComplex families
  • Academic evidence and existing researchLocal, national and international dataExisting interventions and comparative case studies (best and worth practice examples)Interviews with key expertsConclusive analysis of gaps in research and priority areas
  • Session in January designed to bring all this stuff together and we’d like to involve some of you I this….
  • 20 to do, 10 to feedback back5.50 finish
  • 30minutes 10 feedback
  • Power pointpesentation launch_291012cp

    1. 1. The Knee High Project Launch / Oct 2012A new approach to earlyyears health and wellbeing16.00 – 17 .10 Programme context17.10 – 17 .20 Break17.20 – 18.30 Imagine if…18.30 – 19.00 Working together
    2. 2. IntroductionsOliver Smith, Guy’s and St Thomas’ CharityRosie Dalton-Lucas and Abdu Mohiddin, Southwark and Lambeth PCTMat Hunter, Ella Britton and Catherine Pratt, Design Council The Knee High Project Launch / Oct 2012
    3. 3. The Knee High Project Launch / Oct 2012
    4. 4. Our principles:• To explore capabilities• To create lasting change across generations• To be ambitious and daring• To measure and evaluate impact• To create solutions with the child and family at the heart The Knee High Project Launch / Oct 2012
    5. 5. New rulesLift yourself above yourself Suspend disbeliefChallenge your assumptions Enjoy imaginingThe Knee High Project Launch / Oct 2012
    6. 6. Mat Hunter, Chief Design Officer, Design CouncilInnovation The Knee High Project Launch / Oct 2012
    7. 7. What? 1
    8. 8. A better homeexperience The Knee High Project Launch / Oct 2012
    9. 9. A better blooddonation experience The Knee High Project Launch / Oct 2012 © IDEO LLC
    10. 10. A stronger community The Knee High Project Launch / Oct 2012
    11. 11. Design helps improvehuman experiences The Knee High Project Launch / Oct 2012
    12. 12. Understandingthe world 2
    13. 13. Patient Experience The Knee High Project Launch / Oct 2012 © IDEO LLC
    14. 14. Knee High experience The Knee High Project Launch / Oct 2012
    15. 15. Is this dignified? The Knee High Project Launch / Oct 2012
    16. 16. More than one size? Socially reliant Self reliant Medically reliant The Knee High Project Launch / Oct 2012 © Helen Hamlyn Centre
    17. 17. Everyone included The Knee High Project Launch / Oct 2012 © IDEO LLC
    18. 18. Making thingsand tryingthem out 3
    19. 19. Simple, Quick, Cheap The Knee High Project Launch / Oct 2012 © Kaiser Permanente
    20. 20. Kaiser Permanente © Kaiser Permanente The Knee High Project Launch / Oct 2012
    21. 21. Bedsider The Knee High Project Launch / Oct 2012 © IDEO LLC
    22. 22. The Knee High Project Launch / Oct 2012
    23. 23. A common approach © Kaiser Permanente The Knee High Project Launch / Oct 2012
    24. 24. What mightwe achievetogether?Mat HunterDesign Councilmat.hunter@designcouncil.org.uk
    25. 25. We can allmake adifferenceWhat is the change you are most proud of?How did you make it happen and what effect did it have? The Knee High Project Launch / Oct 2012
    26. 26. The Knee High Project Launch / Oct 2012
    27. 27. The Research and Engagement aims1.To uncover information- Perceptions of health and wellbeing in early years- Barriers and enablers to increasing health and wellbeing- What works, what doesn’t, and how do we know- Seeing opportunities through real experiences2. To build awareness and knowledge- Sharing information and inviting new ideas- Sharing the process, tools, and methods The Knee High Project Launch / Oct 2012
    28. 28. The Research and Engagement planOct Nov Dec Jan Feb MarchRaise awarenessInvite participation In-depth research Co-design opportunities The Knee High Project Launch / Oct 2012
    29. 29. With children and families Raise awareness and invite participationBrixton Market Peckham Library Dulwich Library 1st Place, Burgess ParkSurrey Quays Shopping Centre Clapham Library The Knee High Project Launch / Oct 2012
    30. 30. With children and familiesRaise awareness and invite participation Gave away 600 flyers 93 people registered interest, of which: 10 To be a researcher 67 To share their story 15 To help us connect The Knee High Project Launch / Oct 2012
    31. 31. With professionalsRaise awareness and invite participation 1. Receive research training 2. Collectively share ideas 3. Share your experiences 4. Help us connect The Knee High Project Launch / Oct 2012
    32. 32. With families In-depth researchEthnographic research OPEN NETWORK CLOSED ISOLATED LOW MODERATE HIGH SOCIOECONOMIC STATUS The Knee High Project Launch / Oct 2012
    33. 33. With families In-depth researchThrough the eyes of the child The Knee High Project Launch / Oct 2012
    34. 34. With professionalsIn-depth research Time spent with 5 professionals In-depth interviews with 10 professionals The Knee High Project Launch / Oct 2012
    35. 35. With professionalsIn-depth research The Knee High Project Launch / Oct 2012
    36. 36. With families and professionalsCo-designing the opportunities Research Testing and and scoping development Clarity in opportunity areas The Knee High Project Launch / Oct 2012
    37. 37. Questions The Knee High Project Launch / Oct 2012
    38. 38. A moment ofchangeShare a story of when you have noticed a radicalchange in the trajectory of a child’s health andwellbeing.What were the key influencing factors in the change? The Knee High Project Launch / Oct 2012
    39. 39. Imagine if…What would you do to improve the health andwellbeing of children under five, including thetime during pregnancy? 1 2 3 4 5 The Knee High Project Launch / Oct 2012
    40. 40. Get involved1. Receive research trainingRegister interest and we’ll send you the details2. Collectively share ideas at an Ideas SessionChoose a date and time and we’ll facilitate3. Share your experiencesLet us know and we’ll have an informal conversation to establish the best approach4. Help us connectHelp us recruit the right families and professionals for this research The Knee High Project Launch / Oct 2012
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