Professional Skin Care: Europe 2012 Fact Sheet
 

Professional Skin Care: Europe 2012 Fact Sheet

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The European market for professional skin care products grows marginally in ...

The European market for professional skin care products grows marginally in
2012, reaching $1.5 billion at the manufacturers’ level. The market experiences a slowdown in sales growth resulting primarily from the economic and political instability in the region. Find out from Kline's 2012 fact sheet.

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Professional Skin Care: Europe 2012 Fact Sheet Professional Skin Care: Europe 2012 Fact Sheet Document Transcript

  • www.Klinegroup.com Professional Skin Care: Europe 2012 Fact Sheet The European market for professional skin care products grows marginally in 2012, reaching $1.5 billion at the manufacturers’ level. The market experiences a slowdown in sales growth resul ng primarily from the economic and poli cal instability in the region. Medical care providers con nue to be the fastest growing channel of distribu- on, with sales up just over 10%. COMPETITION The European professional skin care market is rela vely fragment- ed. Each country tends to be dominated by local brands, while French brands dominate the en re region. Brands with a strong presence in the medical care providers chan- nel and/or in the Russian market perform best overall. WHAT DOES THE FUTURE HOLD?  Dynamic market for Eastern Europe  Growing number of dispensing physicians and new forms of professional outlets emerging  New market regula ons to limit the use of in-office devices in some coun- tries  Manufacturers and distributors to provide more support to accounts through business partnership programs Report #Y562S $1.5 Billion Manufacturers’ sales +16.7% Russia is rapidly gaining share and is expected to become the fourth-largest European market. Manufacturers’ Sales of Professional Skin Care Products in Europe by Country, 2012 #1 #2 #3 #4 #5 $1.8 BillionManufacturers’ sales by 2018 France United Kingdom Germany Italy Russia Spain All other